World Wide Ass'n of Specialty Programs v. Pure, Inc.

How courts have described this case

Verbatim parenthetical descriptions written by other courts when citing this decision. Ranked by citation-network relevance.

• recognizing that preponderance of the evidence is a lower evidentiary standard than clear and convincing
• noting that every element of a Lanham Act claim must be proved by a preponderance of the evidence
• “In performing the 403 balancing, the court should give the evidence its maximum reasonable probative force and its minimum reasonable prejudicial value.” (quotation omitted)
• “[I]n order for World Wide to succeed on [a] claim under the Lanham Act, it was required to demonstrate the ... elements by a preponderance of the evidence[ ]____”
• public figure determination is question of law reviewed de novo

Source: CourtListener parenthetical corpus (CC0).