Century 21 Real Estate Corporation v. Century Life of America

How courts have described this case

Verbatim parenthetical descriptions written by other courts when citing this decision. Ranked by citation-network relevance.

• finding that two marks’ sharing of the same first term makes likelihood of confusion more likely
• finding similarity between CENTURY 21 and CENTURY LIFE OF AMERICA in part because \consumers must first notice th[e] identical lead word\
• finding similarity be- tween “CENTURY 21” and “CENTURY LIFE OF AMERICA” in part because “consumers must first notice th[e] identical lead word”
• finding similarity be- tween “CENTURY 21” and “CENTURY LIFE OF AMERICA” in part because “consumers must first notice th[e] identical lead word”
• “When marks would appear on virtually identical goods or ser- vices, the degree of similarity necessary to support a con- clusion of likely confusion declines.”
• CENTURY 21 for real estate brokerage services, insurance brokerage services, and mortgage brokerage services and CENTURY LIFE OF AMERICA for insurance underwriting services

Source: CourtListener parenthetical corpus (CC0).