Notice2026-08670

Proposed Data Collection Submitted for Public Comment and Recommendations

Primary source

Metadata and text below are from the Federal Register, a public-domain U.S. government work. Always verify the official published version before relying on it for any legal matter.

Published
May 5, 2026

Issuing agencies

Health and Human Services DepartmentCenters for Disease Control and Prevention

Abstract

The Centers for Disease Control and Prevention (CDC), as part of its continuing effort to reduce public burden and maximize the utility of government information, invites the general public and other federal agencies the opportunity to comment on a continuing information collection, as required by the Paperwork Reduction Act of 1995. This notice invites comment on a continuing information collection project titled Message Testing for Tobacco Communication Activities (MTTCA). The MTTCA clearance is designed to collect information about adult smokers' and nonsmokers' attitudes and perceptions towards tobacco, and to pretest draft messages and materials for clarity, salience, appeal, and persuasiveness.

Full Text

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<title>Federal Register, Volume 91 Issue 86 (Tuesday, May 5, 2026)</title>
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[Federal Register Volume 91, Number 86 (Tuesday, May 5, 2026)]
[Notices]
[Pages 24244-24245]
From the Federal Register Online via the Government Publishing Office [<a href="http://www.gpo.gov">www.gpo.gov</a>]
[FR Doc No: 2026-08670]


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DEPARTMENT OF HEALTH AND HUMAN SERVICES

Centers for Disease Control and Prevention

[60Day-26-0910; Docket No. CDC-2026-0728]


Proposed Data Collection Submitted for Public Comment and 
Recommendations

AGENCY: Centers for Disease Control and Prevention (CDC), Department of 
Health and Human Services (HHS).

ACTION: Notice with comment period.

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SUMMARY: The Centers for Disease Control and Prevention (CDC), as part 
of its continuing effort to reduce public burden and maximize the 
utility of government information, invites the general public and other 
federal agencies the opportunity to comment on a continuing information 
collection, as required by the Paperwork Reduction Act of 1995. This 
notice invites comment on a continuing information collection project 
titled Message Testing for Tobacco Communication Activities (MTTCA). 
The MTTCA clearance is designed to collect information about adult 
smokers' and nonsmokers' attitudes and perceptions towards tobacco, and 
to pretest draft messages and materials for clarity, salience, appeal, 
and persuasiveness.

DATES: CDC must receive written comments on or before July 6, 2026.

ADDRESSES: You may submit comments, identified by Docket No. CDC-2026-
0728 by either of the following methods:
    <bullet> Federal eRulemaking Portal: <a href="http://www.regulations.gov">www.regulations.gov</a>. Follow 
the instructions for submitting comments.
    <bullet> Mail: Jeffrey M. Zirger, Information Collection Review 
Office, Centers for Disease Control and Prevention, 1600 Clifton Road 
NE, MS H21-8, Atlanta, Georgia 30329.
    Instructions: All submissions received must include the agency name 
and Docket Number. CDC will post, without change, all relevant comments 
to <a href="http://www.regulations.gov">www.regulations.gov</a>.
    Please note: Submit all comments through the Federal eRulemaking 
portal (<a href="http://www.regulations.gov">www.regulations.gov</a>) or by U.S. mail to the address listed 
above.

FOR FURTHER INFORMATION CONTACT: To request more information on the 
proposed project or to obtain a copy of the information collection plan 
and instruments, contact Jeffrey M. Zirger, Information Collection 
Review Office, Centers for Disease Control and Prevention, 1600 Clifton 
Road NE, MS H21-8, Atlanta, Georgia 30329; Telephone: 404-639-7570; 
Email: <a href="/cdn-cgi/l/email-protection#f59a9897b5969196db929a83"><span class="__cf_email__" data-cfemail="a6c9cbc4e6c5c2c588c1c9d0">[email&#160;protected]</span></a>.

SUPPLEMENTARY INFORMATION: Under the Paperwork Reduction Act of 1995 
(PRA) (44 U.S.C. 3501-3520), federal agencies must obtain approval from 
the Office of Management and Budget (OMB) for each collection of 
information they conduct or sponsor. In addition, the PRA also requires 
federal agencies to provide a 60-day notice in the Federal Register 
concerning each proposed collection of information, including each new 
proposed collection, each proposed extension of existing collection of 
information, and each reinstatement of previously approved information 
collection before submitting the collection to the OMB for approval. To 
comply with this requirement, we are publishing this notice of a 
proposed data collection as described below.
    The OMB is particularly interested in comments that will help:
    1. Evaluate whether the proposed collection of information is 
necessary for the proper performance of the functions of the agency, 
including whether the information will have practical utility;
    2. Evaluate the accuracy of the agency's estimate of the burden of 
the proposed collection of information, including the validity of the 
methodology and assumptions used;
    3. Enhance the quality, utility, and clarity of the information to 
be collected;
    4. Minimize the burden of the collection of information on those 
who are to respond, including through the use of appropriate automated, 
electronic, mechanical, or other technological collection techniques or 
other forms of information technology, e.g., permitting electronic 
submissions of responses; and
    5. Assess information collection costs.

Proposed Project

    Message Testing for Tobacco Communication Activities (MTTCA) (OMB 
Control No. 0920-0910, Exp. 09/30/26)--Extension--National Center for 
Chronic Disease Prevention and Health Promotion (NCCDPHP), Centers for 
Disease Control and Prevention (CDC).

Background and Brief Description

    In 2012, CDC's Office on Smoking and Health obtained OMB approval 
of a Generic Clearance to support the development and testing of 
tobacco-related health messages, including messages disseminated 
through multiple phases of a media campaign (Message Testing for 
Tobacco Communication Activities (MTTCA), OMB Control No. 0920-0910, 
Exp. 1/31/2015). In 2015, OSH obtained approval

[[Page 24245]]

for a modification to the MTTCA clearance that granted a three-year 
Extension and an increase in respondents and burden hours. This MTTCA 
clearance was approved with 44,216 annualized responses and 10,998 
annualized burden hours. In 2018, OSH obtained approval for an 
Extension to the MTTCA clearance that increased the annualized number 
of respondents to 46,108 and decreased the annualized burden hours to 
7,070. CDC's authority to collect information for public health 
purposes is provided by the Public Health Service Act (41 U.S.C. 241) 
Section 301.
    CDC has employed the MTTCA clearance to collect information about 
adult smokers' and nonsmokers' attitudes and perceptions, and to 
pretest draft messages and materials for clarity, salience, appeal, and 
persuasiveness. The MTTCA clearance has been used to obtain OMB 
approval for a variety of message testing activities, with particular 
emphasis on communications supporting CDC's National Tobacco Education 
Campaign (NTEC) called the Tips from Former Smokers[supreg] campaign. 
This national campaign is designed to increase public awareness of the 
health consequences of tobacco use and exposure to secondhand smoke. 
The MTTCA clearance has also supported formative research relating to 
the development of health messages that are not specifically associated 
with the national campaign.
    Information collection modes under the MTTCA clearance that are 
supported include in-depth interviews; in-person focus groups; online 
focus groups; in-person, or telephone interviews; and online surveys. 
Each project approved under the MTTCA framework is outlined in a 
project-specific Information Collection Request (ICR) that describes 
its purpose and methodology. Messages developed from MTTCA data 
collection have been disseminated via multiple media channels including 
television, radio, print, out-of-home, and digital formats.
    CDC requests OMB approval to extend the MTTCA clearance, with 
changes, for three years. No modification is requested for information 
collection activities, methodology, or populations of interest from the 
existing approved Generic Clearance. The Extension and requested 
changes are needed to support CDC's planned information collections and 
to accommodate additional needs that CDC may identify during the next 
three years. For example, the MTTCA Generic Clearance may be used to 
facilitate the development of tobacco-related health communications of 
interest for CDC's collaborative efforts with other federal partners 
including, but not limited to, the Food and Drug Administration's 
Center for Tobacco Products. The MTTCA clearance should not replace the 
need for additional Generic Clearance mechanisms of HHS and other 
federal partners that may need to test tobacco messages related to 
their campaigns and initiatives.
    The existing MTTCA clearance was granted approval for a total of 
148,324 respondents and 20,039 annual burden hours over a three-year 
period. The MTTCA Extension would provide approval for the same number 
of respondents and the same burden hours. CDC will continue to use the 
MTTCA clearance to develop and test messages and materials. 
Participation is voluntary and there are no costs to respondents, other 
than their time.

                                                            Estimated Annualized Burden Hours
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                                                                                                             Number of    Average burden
                  Respondents                             Data collection method             Number of     responses per   per response    Total burden
                                                                                            respondents     respondent      (in hours)      (in hours)
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General public and special populations.........  Screening..............................          74,386               1            2/60           2,480
                                                 In-Depth Interviews (In Person, Online)              25               1               1              25
                                                 Focus Groups (In Person, Online).......             628               1             1.5             942
                                                 Surveys (Online, Short)................          71,000               1           20/60          15,453
                                                                                                                                   13/60
                                                 Surveys (Online, Medium)...............           2,733               1           25/60           1,139
                                                                                         ---------------------------------------------------------------
    Total......................................  .......................................  ..............  ..............  ..............          20,039
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Jeffrey M. Zirger,
Lead, Information Collection Review Office, Office of Public Health 
Ethics and Regulations, Office of Science, Centers for Disease Control 
and Prevention.
[FR Doc. 2026-08670 Filed 5-4-26; 8:45 am]
BILLING CODE 4163-18-P


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Indexed from Federal Register on May 5, 2026.

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