Proposed Rule2026-01351

Marketing Order for Onions Grown in South Texas (M.O. No. 959); Hearing

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Published
January 23, 2026

Issuing agencies

Agriculture DepartmentAgricultural Marketing Service

Abstract

Notice is hereby given of a public hearing to receive evidence on proposals recommended by the South Texas Onion Committee (Committee) to amend Federal Marketing Order No. 959 (Order). The proposed amendments would lower the threshold for continuance referenda; expand research and promotion authority to include marketing promotion and paid advertising; add authority to accept voluntary contributions; and increase committee size by one seat to include a public member. The Agricultural Marketing Service (AMS) also proposes to make additional changes to the Order as may be necessary to conform to any amendatory changes that result from the hearing.

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<title>Federal Register, Volume 91 Issue 15 (Friday, January 23, 2026)</title>
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[Federal Register Volume 91, Number 15 (Friday, January 23, 2026)]
[Proposed Rules]
[Pages 2880-2882]
From the Federal Register Online via the Government Publishing Office [<a href="http://www.gpo.gov">www.gpo.gov</a>]
[FR Doc No: 2026-01351]


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Proposed Rules
                                                Federal Register
________________________________________________________________________

This section of the FEDERAL REGISTER contains notices to the public of 
the proposed issuance of rules and regulations. The purpose of these 
notices is to give interested persons an opportunity to participate in 
the rule making prior to the adoption of the final rules.

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Federal Register / Vol. 91, No. 15 / Friday, January 23, 2026 / 
Proposed Rules

[[Page 2880]]



DEPARTMENT OF AGRICULTURE

Agricultural Marketing Service

7 CFR Part 959

[Doc. No. AMS-SC-24-0070; 25-J-0088]


Marketing Order for Onions Grown in South Texas (M.O. No. 959); 
Hearing

AGENCY: Agricultural Marketing Service, USDA.

ACTION: Notification of hearing on proposed rulemaking.

-----------------------------------------------------------------------

SUMMARY: Notice is hereby given of a public hearing to receive evidence 
on proposals recommended by the South Texas Onion Committee (Committee) 
to amend Federal Marketing Order No. 959 (Order). The proposed 
amendments would lower the threshold for continuance referenda; expand 
research and promotion authority to include marketing promotion and 
paid advertising; add authority to accept voluntary contributions; and 
increase committee size by one seat to include a public member. The 
Agricultural Marketing Service (AMS) also proposes to make additional 
changes to the Order as may be necessary to conform to any amendatory 
changes that result from the hearing.

DATES: The hearing will be held February 3-4, 2026, from 9:00 a.m. to 
5:00 p.m. Central Standard Time (CST) and, if deemed necessary by the 
presiding administrative law judge, will continue until any other such 
time or day as determined by the judge.

ADDRESSES: The hearing will be held at the Mission Event Center, 200 N 
Shary Rd., Mission, TX 78572.

FOR FURTHER INFORMATION CONTACT: Christy Pankey, Marketing Specialist, 
or Matthew Pavone, Chief, Rulemaking Services Branch, Market 
Development Division, Specialty Crops Program, AMS, USDA, 1400 
Independence Avenue SW, Stop 0237, Washington, DC 20250-0237; 
Telephone: (202) 720-8085, or Email: <a href="/cdn-cgi/l/email-protection#a3e0cbd1cad0d7da8df3c2cdc8c6dae3d6d0c7c28dc4ccd5"><span class="__cf_email__" data-cfemail="4b08233922383f32651b2a25202e320b3e382f2a652c243d">[email&#160;protected]</span></a> or 
<a href="/cdn-cgi/l/email-protection#c588a4b1b1ada0b2eb95a4b3aaaba085b0b6a1a4eba2aab3"><span class="__cf_email__" data-cfemail="0c416d787864697b225c6d7a6362694c797f686d226b637a">[email&#160;protected]</span></a>. Persons requiring a sign language interpreter 
or special accommodations should contact Christian D. Nissen, Chief, 
Southeast Region Branch, Market Development Division, Specialty Crops 
Program, AMS, USDA; Telephone: (863) 324-3375, or 
<a href="/cdn-cgi/l/email-protection#f1b2998398828598909fdfbf988282949fb184829590df969e87"><span class="__cf_email__" data-cfemail="3073584259434459515e1e7e594343555e70454354511e575f46">[email&#160;protected]</span></a> a minimum of three days before the start of 
the hearing.

SUPPLEMENTARY INFORMATION: This administrative action is instituted 
pursuant to the Agricultural Marketing Agreement Act of 1937, as 
amended (7 U.S.C. 601-674) (the Act), and the applicable rules of 
practice and procedure governing amendments to marketing agreements and 
orders (7 CFR part 900). This action is governed by the provisions of 
sections 556 and 557 of title 5 of the United States Code and, 
therefore, is excluded from the requirements of Executive Order 12866 
and 13563. Notice of this rulemaking action was provided to Tribal 
governments through the Department of Agriculture's (USDA) Office of 
Tribal Relations.
    The Regulatory Flexibility Act (5 U.S.C. 601 et seq.) seeks to 
ensure that within the statutory authority of a program, the regulatory 
and informational requirements are tailored to the size and nature of 
small businesses. Interested persons are invited to present evidence at 
the hearing on the possible regulatory and informational impacts of the 
proposals on small businesses.
    The amendments proposed herein have been reviewed under Executive 
Order 12988, Civil Justice Reform. They are not intended to have 
retroactive effect.
    The Act provides that administrative proceedings must be exhausted 
before parties may file suit in court. Under section 608c(15)(A) of the 
Act, any handler subject to an order may file with the USDA a petition 
stating that the order, any provision of the order, or any obligation 
imposed in connection with the order is not in accordance with law and 
request a modification of the order or to be exempted therefrom. A 
handler is afforded the opportunity for a hearing on the petition. The 
Act provides that the district court of the United States in any 
district in which the handler is an inhabitant, or has his or her 
principal place of business, has jurisdiction to review USDA's ruling 
on the petition, provided an action is filed no later than 20 days 
after the date of the entry of the ruling.
    The South Texas Onion Committee (Committee) is established under 
provisions of the Federal Marketing Order No. 959 (Order) which 
regulates the handling of onions grown in South Texas. The Order 
stipulates that the Committee may recommend to the Secretary amendments 
to the Order, and subject to USDA's approval, shall establish rules and 
procedures as may be necessary to accomplish the purposes of the Act 
and the efficient administration of the Order.
    On October 30, 2024, the Committee submitted to USDA four proposals 
that would: lower the threshold for continuance referenda from two-
thirds to a simple majority; expand research and promotion authority to 
include marketing promotion and paid advertising; add authority to 
accept voluntary contributions; and increase committee size by one seat 
to include a public member. The Committee voted unanimously on the 
above proposed amendments at its August 19, 2024, and October 23, 2025, 
meeting.
    After reviewing the proposals and other information submitted by 
the Committee, USDA has decided to schedule this matter for a public 
hearing. Testimony is invited on the following proposals or appropriate 
alternatives or modifications to such proposals summarized below. These 
proposals submitted by the Committee have not received the approval of 
USDA.

Proposal 1--Lower Threshold for Continuance Referendum

    The Committee recommended lowering the continuance referendum 
threshold, which periodically measures whether continuation of the 
Order is favored by producers. If this threshold is not met during the 
referendum, Sec.  959.84 (d) governs that USDA would consider 
termination. Under the current Order, USDA would consider termination 
if less than two-thirds of voting producers favor continuance. The 
Committee is proposing to reduce the threshold to a simple majority, 
measured by both number and volume, for continuance. USDA would then 
consider termination if continuance is not favored by a majority of 
voting producers representing a majority of the volume instead of the 
current two-thirds threshold. The Committee

[[Page 2881]]

recommended this proposal after determining that meeting the current 
two-thirds requirement has become increasingly difficult due to a 
decline in the number of producers and handlers in industry and 
believes that a simple majority should be sufficient to demonstrate 
support for continuing the Order. They further believe that lowering 
the threshold would better reflect current industry makeup and help 
strengthen the voice of small producers. This proposal would lower the 
voting threshold for continuance referenda from at least two-thirds to 
a simple majority. The amendment proposed is as follows:
    <bullet> Revise Sec.  959.84 (d) to lower the threshold for the 
continuance referendum from at least two-thirds to a simple majority, 
measured by both number and volume.

Proposal 2--Add Marketing Promotion Authority, Including Paid 
Advertising

    Under the current Order, the Committee has authority to conduct 
production and market research, and development projects. The Committee 
is proposing to expand its authority to include both marketing 
promotion and paid advertising activities. The Committee believes this 
expansion would broaden brand recognition, increasing both sales and 
consumer demand. This proposal would expand research and development 
authority to include marketing promotion and paid advertising. The 
amendment proposed is as follows:
    <bullet> Revise Sec.  959.48 to add marketing promotion, including 
paid advertisement, and to provide that funds collected under the 
marketing order may be used to finance research and development and 
marketing promotion activities.

Proposal 3--Add Contribution Authority

    The Committee is proposing to add the authority to accept voluntary 
contributions to help fund research and promotional activities. Under 
the current Order, the Committee does not have this authority. The 
Committee believes that adding contribution authority would provide 
greater resources, in addition to assessments, for promotional 
activities, and promotional related research, which would positively 
impact producer returns. This proposal would add the authority to 
accept voluntary contributions free from any encumbrances or 
restrictions from the donor. The amendments proposed are as follows:
    <bullet> Add Sec.  959.44 to establish the authority to accept 
voluntary contributions.

Proposal 4--Add a Public Member

    The Committee recommended adding a public member and alternate 
seat, after determining that, due to the decline in the number of 
producers and handlers, Committee members are often the same from year 
to year, resulting in decreased participation and fewer new ideas. To 
address this, the Committee is proposing to increase the Committee size 
by one seat, to include a public member and their alternate. The 
Committee believes adding a public member will bring an outside 
perspective, generate new ideas, and provide input that can strengthen 
and improve the South Texas onion industry. This proposal would 
increase Committee size from 13 to 14 members and alternates. The 
amendment proposed is as follows:
    <bullet> Add a public member seat to Sec.  959.22. Corresponding 
changes would also amend Sec. Sec.  959.26, 959.27, 959.31.
    In addition to the proposed amendments submitted by the Committee, 
AMS proposes to make any such conforming changes to the Order as may be 
necessary to conform to any amendment that may result from the 
proposals, or to correct minor inconsistencies and typographical 
errors.
    USDA will oversee this formal rulemaking proceeding. The issuance 
of this notice of public hearing is the first of several steps in the 
amendatory rulemaking process, including the issuance of a Recommended 
Decision, public comment period, Secretary's Decision, and if the prior 
steps prove favorable, a producer referendum.
    At the hearing, interested persons may provide testimony in support 
of or in opposition to the proposed amendments. Interested persons are 
invited to testify and provide information on the possible regulatory 
impacts of the proposed amendments on small businesses.
    Interested persons will also be provided the opportunity to file 
briefs in support of or in opposition to the proposed amendments after 
the hearing, as well as file exceptions to any Recommended Decision 
that may be issued. Finally, any proposed amendments may be required to 
be approved in a producer referendum before they can be implemented.
    USDA will hold the public hearing for the purposes of: (i) 
receiving evidence about the economic and marketing conditions which 
relate to the proposed amendments of the Order; (ii) determining 
whether there is a need for the proposed amendments to the Order; (iii) 
determining if there are alternatives to the proposed amendments or 
duplicates of the proposed amendments; and (iv) determining whether the 
proposed amendments or appropriate modifications thereof will tend to 
effectuate the declared policy of the Act.
    In accordance with 7 CFR 900.4(d), the hearing will be held in 
person, with limited virtual testimony permitted at USDA's discretion. 
Interested persons must submit a written request to participate 
virtually to <a href="/cdn-cgi/l/email-protection#81c2e9f3e8f2f5e8e0efafcfe8f2f2e4efc1f4f2e5e0afe6eef7"><span class="__cf_email__" data-cfemail="47042f352e34332e262969092e34342229073234232669202831">[email&#160;protected]</span></a> at least three days prior to the 
beginning of the hearing.
    All persons wishing to submit written material as evidence at the 
hearing should be prepared to submit four copies of such material at 
the hearing. Four copies of prepared testimony for presentation at the 
hearing should also be made available. To the extent practicable, eight 
additional copies of evidentiary exhibits and testimony prepared as an 
exhibit should be made available to USDA representatives on the day of 
appearance at the hearing. Any requests for preparation of USDA data 
for this rulemaking hearing should be made at least 3 days prior to the 
beginning of the hearing.
    From the time the notice of hearing is issued until the issuance of 
a final decision in this proceeding, USDA employees involved in the 
decisional process are prohibited from discussing the merits of the 
hearing issues on an ex parte basis with any person having an interest 
in the proceeding. The prohibition applies to employees who are or may 
reasonably be expected to be involved in the decisional process of the 
proceeding in the following organizational units: Office of the 
Secretary of Agriculture; Office of the Administrator, AMS; Office of 
the General Counsel; and the Specialty Crops Program, AMS. Procedural 
matters are not subject to the above prohibition and may be discussed 
at any time.
    USDA may make other such changes to the Order as necessary to 
conform with amendments that may result from the hearing or correct 
minor inconsistencies and typographical errors.
    Testimony is invited on the recommended proposals to 7 CFR part 
959, or appropriate alternatives or modifications to such proposals, as 
follows:

[[Page 2882]]

List of Subjects in 7 CFR Part 959

    Onions, Marketing agreements, Reporting and recordkeeping 
requirements.

PART 959--ONIONS GROWN IN SOUTH TEXAS

0
1. The authority citation for part 959 continues to read as follows:

    Authority:  7 U.S.C. 601-674.

0
2. Revise Sec.  959.22 to read as follows:


Sec.  959.22  Establishment and membership.

    The South Texas Onion Committee, consisting of fourteen members, 
eight of whom shall be producers and five of whom shall be handlers, 
and one of whom shall be a public member, is hereby established. For 
each member of the Committee there shall be an alternate. Producer 
members, and their alternates shall not have a proprietary interest in 
or be employees of a handler organization. The public member and 
alternate shall not have a proprietary interest in a producer or 
handler organization.
0
3. In Sec.  959.26, revise the introductory text to read as follows:


Sec.  959.26  Selection.

    The Secretary shall select members and respective alternates from 
districts established pursuant to Sec.  959.24 or Sec.  959.25, with 
the exception of the public member and alternate member, who shall be 
residents of Texas but may reside outside the production area and shall 
be selected by the Secretary in his or her discretion. Selections shall 
be made as follows:
* * * * *
0
4. In Sec.  959.27, add paragraph (f) to read as follows:


Sec.  959.27  Nomination.

* * * * *
    (f) The producer and handler members of the committee shall 
nominate the public member and alternate. Eligible producers and 
handlers may suggest nominees for the public member and alternate at 
meetings held to nominate members and alternates. Nominations for the 
public member and alternate shall be made in accordance with the 
procedures set forth in paragraph (c).
* * * * *
0
5. Revise Sec.  959.31 to read as follows:


Sec.  959.31  Alternate members.

    An alternate member of the committee shall act in the place and 
stead of the member for whom he is an alternate, during such member's 
absence or when designated to do so by the member for whom he is an 
alternate. In the event both a member of the committee and his 
alternate are unable to attend a committee meeting, the member or his 
alternate or the committee (in that order) may designate another 
alternate from the same district and the same group (handler or grower) 
to serve in such member's place and stead. Only the public member's 
alternate is authorized to serve in the place and stead of the public 
member. In the event of the death, removal, resignation, or 
disqualification of a member, his alternate shall act for him until a 
successor of such member is selected and has qualified. The committee 
may request the attendance of alternates at any or all meetings, 
notwithstanding the expected or actual presence of the respective 
members.
0
6. Add Sec.  959.44 to read as follows:


Sec.  959.44  Contributions.

    The Committee may accept voluntary contributions. Such 
contributions may only be accepted if they are free from any 
encumbrances or restrictions on their use and the Committee shall 
retain control of their use. The Committee may receive contributions 
from within and outside of the production area.
0
7. Revise Sec.  959.48 to read as follows:


Sec.  959.48  Research and development.

    The committee, with approval of the Secretary, may establish or 
provide for the establishment of production research, marketing 
research, development projects, and marketing promotion, including paid 
advertising, designed to assist, improve, or promote the marketing, 
distribution, consumption, or efficient production of onions. The 
expenses of such projects shall be paid from funds collected pursuant 
to this part.
0
8. Revise Sec.  959.84 (d) to read as follows:


Sec.  959.84  Termination.

* * * * *
    (d) The Secretary shall conduct a referendum within six years after 
the effective date of this paragraph and every sixth year thereafter to 
ascertain whether continuance is favored by producers. The Secretary 
would consider termination of this part if continuance is not favored 
by a majority of growers who, during a representative period determined 
by the Secretary, have been engaged in the production of onions in the 
production area.
* * * * *

Erin Morris,
Administrator, Agricultural Marketing Service.
[FR Doc. 2026-01351 Filed 1-22-26; 8:45 am]
BILLING CODE 3410-02-P


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Indexed from Federal Register on January 23, 2026.

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