Rule2025-04126

Wireless Emergency Alerts; Emergency Alert System

Primary source

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Published
March 18, 2025
Effective
September 15, 2025

Issuing agencies

Federal Communications Commission

Abstract

In this document, the Federal Communications Commission (Commission) revises the Wireless Emergency Alerts (WEA) rules to allow alert originators the option to send "silent alerts" that do not trigger WEA's common audio attention signal or vibration cadence. This action grants alert originators greater flexibility in tailoring how WEA messages are presented. Further, to make as clear as possible to the public that any device marketed as a "WEA-capable mobile device" adheres to the full suite of WEA capabilities, the Commission also adopts its proposals to define a "WEA-capable mobile device," for the purpose of compliance with the Commission's WEA requirements.

Full Text

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<title>Federal Register, Volume 90 Issue 51 (Tuesday, March 18, 2025)</title>
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[Federal Register Volume 90, Number 51 (Tuesday, March 18, 2025)]
[Rules and Regulations]
[Pages 12462-12468]
From the Federal Register Online via the Government Publishing Office [<a href="http://www.gpo.gov">www.gpo.gov</a>]
[FR Doc No: 2025-04126]



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FEDERAL COMMUNICATIONS COMMISSION

47 CFR Part 10

[PS Docket Nos. 15-91 and 15-94; FCC 25-14; FR ID 284585]


Wireless Emergency Alerts; Emergency Alert System

AGENCY: Federal Communications Commission.

ACTION: Final rule.

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SUMMARY: In this document, the Federal Communications Commission 
(Commission) revises the Wireless Emergency Alerts (WEA) rules to allow 
alert originators the option to send ``silent alerts'' that do not 
trigger WEA's common audio attention signal or vibration cadence. This 
action grants alert originators greater flexibility in tailoring how 
WEA messages are presented. Further, to make as clear as possible to 
the public that any device marketed as a ``WEA-capable mobile device'' 
adheres to the full suite of WEA capabilities, the Commission also 
adopts its proposals to define a ``WEA-capable mobile device,'' for the 
purpose of compliance with the Commission's WEA requirements.

DATES: The definitions of a WEA-capable mobile device and a mobile 
device for the purpose of WEA (section 10.10(j) through (m)), along 
with conforming edits (to the introductory text of section 10.500, 
section 10.500(i) through (j), the introductory text of section 10.520, 
and the introductory text of section 10.530), will become effective 
September 15, 2025. The silent alert rules adopted herein (sections 
10.490 and 10.530(d)) will become effective March 18, 2028.

FOR FURTHER INFORMATION CONTACT: David Kirschner, Attorney-Advisor, 
Cybersecurity and Communications Reliability Division, Public Safety 
and Homeland Security Bureau, (202) 418-0695, or by email to 
<a href="/cdn-cgi/l/email-protection#1b7f7a6d727f35707269687873757e695b7d7878357c746d"><span class="__cf_email__" data-cfemail="731712051a175d181a0100101b1d1601331510105d141c05">[email&#160;protected]</span></a>.

SUPPLEMENTARY INFORMATION: This is a summary of the Commission's 
Seventh Report and Order (R&O), PS Docket Nos. 15-91 and 15-94; FCC 25-
14, adopted February 27, 2025, and released February 28, 2025. The full 
text of this document is available by downloading the text from the 
Commission's website at: <a href="https://www.fcc.gov/document/fcc-makes-weas-more-responsive-public-safety-and-consumer-needs">https://www.fcc.gov/document/fcc-makes-weas-more-responsive-public-safety-and-consumer-needs</a>. The full text of this 
document will also be available for public inspection and copying 
during regular business hours in the FCC Reference Center, 45 L Street 
NE, Washington, DC 20554. To request materials in accessible formats 
for people with disabilities (Braille, large print, electronic files, 
audio format), send an email to <a href="/cdn-cgi/l/email-protection#8ec8cdcdbbbebacee8ededa0e9e1f8"><span class="__cf_email__" data-cfemail="094f4a4a3c393d496f6a6a276e667f">[email&#160;protected]</span></a> or call the Consumer & 
Governmental Affairs Bureau at 202-418-0530 (voice), 202-418-0432 
(TTY).
    A proposed rule relating to Wireless Emergency Alerts and the 
Emergency Alert System is published elsewhere in this issue of the 
Federal Register.

Synopsis

I. Report and Order

A. Silent Alerts

    1. To ensure that WEA remains a tool that alert originators can use 
to save lives and property in their states and in their communities 
without prompting widespread opt out, and to promote WEA's versatility 
to be used across a variety of circumstances and different times of 
day, we adopt our proposal to require Participating CMS Providers to 
support ``silent alerts.'' A silent alert is an alert that, at an alert 
originator's discretion, is presented without either the common audio 
attention signal, the common vibration cadence, or both. To ensure that 
WEAs sent without the Attention Signal can remain accessible to 
individuals with disabilities, we also require ``WEA-capable mobile 
devices'' to include the option to enable the presentation of the 
common vibration cadence for all WEA Alert Messages. If selected, that 
option must override the alert originator's selection on that device. 
We decline to adopt our proposal that Participating CMS Providers 
provide their subscribers with the option to durably turn off WEA's 
audio attention signal and vibration cadence for all alerts, which was 
opposed by commenters, because we agree with commenters that giving 
consumers this option risks increasing the rate at which people fail to 
notice Imminent Threat Alerts to which they must react immediately to 
protect their lives and property.
    2. This action addresses concern in the record that the mandatory 
use of the Attention Signal with every WEA is limiting the situations 
where the benefits of using WEA outweigh the potential drawbacks. The 
National Ashanti Alert Network Stakeholder Working Group and Pilot 
Project Participants Working Group, groups established by the 
Department of Justice to create and share promising practices for 
missing adult alerts, jointly state that ``WEA is a fantastic tool but 
is currently limited by the jarring alert tone that is currently 
associated with each and every activation.'' They observe that WEA 
activations cause complaints when the public does not interpret the 
intrusiveness of the WEA Attention Signal as commensurate with the 
alert's relevance. They characterize the ``blackout'' periods that some 
alert originators have chosen to implement to spare the public from 
being awoken by a WEA at night as (in the case of AMBER Alerts) a 
``disservice to those who are missing and could be helped as there are 
many individuals who are awake and active (e.g., truck drivers) who 
could receive an alert and provide valuable assistance in locating a 
missing adult.''
    3. Comments reflect that alert originators are generally best 
positioned to make the important decision of whether an alert will 
trigger the Attention Signal. The approach that we adopt today gives 
alerting authorities the ``maximum flexibility'' that alert originators 
like King County, Washington Emergency Management and New York City 
Emergency Management state that they need to increase the effectiveness 
of alerts.
    4. WEA is a powerful tool. We recognize the perspective of ATIS and 
Several Colorado Agencies that ``adding an option to be exercised by 
the alert originator in the moment, such as whether to include the 
audio attention signal, increases the potential for human error.'' 
There is a risk of alert originators ``erroneously setting the `silent' 
notification for alerts where a notification is needed (e.g., 
tornado)[,which] may result in citizens missing a WEA, putting them at 
risk.'' We believe, however, that alert originators are the right 
stakeholders in the WEA system to manage this risk. King County, 
Washington Emergency Management observes that some alert originators 
already have experience determining whether to associate an audio 
attentional signal and vibration cadence with alerts based on the 
alert's urgency when they transmit those alerts via private mass 
notification systems. Even for alert originators that do not yet have 
experience controlling how the Attention Signal is presented along with 
their alerts, we believe that their experience managing emergencies in 
their communities is the most relevant to making decisions about how 
emergency alerts are presented. We therefore agree with AT&T that we 
should not attempt to establish ``alert signal suppression rules for 
specific classes of WEA alerts that would remove the decision-making 
power from Alert Originators'' and decline New York City Emergency 
Management's request that we limit alert originators' discretion in the 
use of silent WEAs to

[[Page 12463]]

specific situations or specific alert message classifications. We 
encourage alert origination software developers to recognize the 
difficult task that alert originators confront and design this aspect 
of their alert origination software to be ``configurable by each 
alerting authority'' to maximize each agency's potential for effective 
alerting and minimize opportunity for error.
    5. The record reflects that the ability to send silent alerts will 
be particularly useful in three scenarios: (1) AMBER Alerts, Missing 
and Endangered Persons (MEP) Alerts, and Blue Alerts sent either 
statewide or overnight; (2) follow-up messaging to relay additional, 
essential actions likely to save lives and/or safeguard property during 
ongoing emergencies; and (3) active shooter situations. While using 
silent alerts in these scenarios cannot completely eliminate the 
reasons for which people opt out of WEA, we agree with alert 
originators that use of silent alerts in the first two use cases can 
limit alert fatigue, which can reduce the rate of consumer opt out, and 
ultimately result in more people being opted in when their local alert 
originator sends an alert that could save their life. Alert originators 
also state that the ability to suppress the Attention Signal would make 
them more likely to send AMBER Alerts, MEP Alerts, and Blue Alerts 
during the evening and night when people are likely to be asleep. 
Sending these types of WEAs silently will make it possible for 
individuals that are awake and interacting with their mobile devices to 
receive and act upon the messages, including by rendering assistance to 
law enforcement, while avoiding the risk that such message will awaken 
or otherwise disturb people that might respond to the intrusion by 
opting out of receiving WEAs going forward. The National Weather 
Service and the United States Geological Survey recognize the value 
that silent WEAs would offer for the transmission of essential 
information after the initial alert about weather that poses an 
imminent threat and about earthquakes, respectively. Commenters state 
that the ability to suppress the Attention Signal for active shooter 
alerts will make it more likely that they will use WEA as a tool to 
keep people safe during such events because it will enable them to 
silently deliver WEAs that can direct people to avoid the area where 
the shooter is active while avoiding the risk that the Attention Signal 
will betray the location of people that need to remain hidden to stay 
safe. In light of this clear record, we decline CTIA's request that we 
seek further comment on whether the benefits of silent alerts outweigh 
the risks.
    6. We agree with ATIS and CTIA that ``the absence of any attention 
signal or vibration cadence will require the user to look at the mobile 
device display when the WEA is presented in order to be alerted'' and 
that this creates ``a risk that the user may be distracted away from 
their device because of the event and may miss any incoming WEA,'' 
which would generally make those WEAs less effective. Accordingly, we 
take this opportunity to amplify the guidance that alert originators 
offer in this proceeding about how this new capability can maximize the 
effectiveness of WEA:
    <bullet> When there is an imminent threat to life, emergency alerts 
``must get the attention of the targeted audience and compel review of 
the content.'' There is an exception, however, for situations in which 
the audible delivery of the WEA Attention Signal could jeopardize the 
lives of those receiving the alerts, as described in the following 
bullet.
    <bullet> Suppress the Attention Signal (1) when its presentation 
could jeopardize the lives of those receiving the alerts, including 
during active shooter situations, or (2) in situations where the 
receipt of a WEA has been shown to prompt recipients to opt out of 
receiving alerts, such as statewide AMBER and Blue Alerts.
    <bullet> Public safety messages that accompany Imminent Threat 
Alerts and that provide essential advisories, like boil water orders, 
may be issued as silent alerts.
    <bullet> State/Local WEA Tests should use the Attention Signal 
because people do not receive State/Local WEA Tests at all unless they 
have affirmatively opted in to receive them. Therefore, use of the 
Attention Signal ``allows for public education on what the tone sounds 
like, ensuring the tone is working . . . in a controlled environment 
that would not increase opt-outs.''
    We encourage but do not require alert originators to follow this 
guidance or to develop their own internal policies and procedures for 
determining whether and how to use the Attention Signal in their 
alerts. It will be important for alert originators to create and follow 
best practices about the use of silent alerts so that their use 
enhances, rather than limits WEA's efficacy.
    7. Our action today to require that Participating CMS Providers and 
equipment manufacturers may only market a mobile device for public use 
under part 10 as a ``WEA-capable mobile device'' if the mobile includes 
a vibration cadence capability that enables subscribers to override 
alert originators' suppression of the common vibration cadence will 
also enhance WEA's efficacy. Ricky Harris, a Deaf resident of Houston, 
Texas, explains the challenges that individuals who are deaf and hard 
of hearing face during unpredictable thunderstorms and flash floods in 
his neighborhood: ``I relied on guesswork and observation to navigate. 
Unfortunately, I was completely unaware that radio broadcasts were 
already issuing specific evacuation routes. This lack of information 
put me in danger and left me vulnerable. People later questioned my 
route choice, unaware of the communication gap I had experienced.'' 
With the action that we take today, individuals who are deaf and hard 
of hearing will have the option to ensure that the common vibration 
cadence is always presented along with their WEA messages, irrespective 
of the alert originator's selection, which will draw their attention to 
the arrival of a WEA. New York City Emergency Management notes that 
using the vibration cadence alone can be sufficient to get people's 
attention in a range of scenarios. The vibration cadence can be felt, 
including by many people with disabilities, when the mobile device is 
in contact with their body, and can often be heard when the mobile 
device is in contact with another surface. In this way, the action that 
we take today realizes, in part, the advocacy objectives of New York 
City Emergency Management and a coalition of Accessibility 
Organizations and Academics, that ``users--not providers or alerting 
authorities--decide whether to silence WEAs or cancel vibration 
cadences to avoid a one-size-fits-all approach to WEA notifications.'' 
While the approach that we adopt today gives alerting authorities 
discretion over whether to transmit a silent alert, bearing in mind the 
needs of individuals with disabilities, those individuals will now be 
presented with greater control over their receipt of the common 
vibration cadence to strike the right balance for their individual 
needs. WEA-capable mobile devices must not, however, allow individuals 
to override alert originators' decision to suppress the audio attention 
signal; doing so would eliminate or seriously reduce the value of WEA 
in active shooter situations. If people are hiding together from an 
active shooter, any one of their devices emitting the audio attention 
signal would be sufficient to betray their location. While we 
understand CTIA's concern that allowing consumers to override the 
vibration cadence may potentially disclose a person's location during 
an active shooter situation, we

[[Page 12464]]

find that supporting the ability for individuals with disabilities to 
receive potentially lifesaving alerts via the vibration cadence 
outweighs the low risk that the relatively quiet presentation of the 
WEA vibration cadence will result in injury or loss of life.
    8. We reject Several Colorado Agencies' recommended approach that 
the Commission ``require the audio attention signal for both EAS and 
WEA.'' We also reject the Language Accessibility in Alert and Warning 
Working Group and Regional Disaster Preparedness Organization of the 
Portland-Vancouver Metro Region's recommended approach that ``Alert 
Originators can set the WEA alert to one of three options: silent, 
follow the device's notification sound setting, or override and make 
sound and vibration.'' Accepting either of these recommendations would 
deprive consumers of the flexibility that they currently have under our 
rules to mute the Attention Signal, e.g., by putting their device in 
do-not-disturb mode. We do not find removing this consumer choice to be 
in the public interest.
    9. Nothing about the rule we adopt today would change functions 
that allow consumers to choose to opt out of receiving certain types of 
WEA messages, to mute the Attention Signal, or to specify vibration and 
audio attention signal presentation during active voice or data 
sessions. Participating CMS Providers and equipment manufacturers will 
still have the ability to implement a binary consumer opt out feature 
that defaults to have subscribers opted in to receive all WEA Alert 
Message classifications and their associated Attention Signal and that 
allows them to opt out of Imminent Threat Alerts, AMBER Alerts, and 
Public Safety Messages entirely. Participating CMS Providers and 
equipment manufacturers also may continue to enable subscribers to mute 
the Attention Signal using ``do not disturb'' and other mobile device 
capabilities for alerts where the Attention Signal is presented by 
default. Finally, Participating CMS Providers and equipment 
manufacturers may specify how the Attention Signal is presented during 
an active voice or data session, insofar as they currently take 
advantage of that flexibility and it remains relevant in the modern 
technological environment.

B. Required Mobile Device Capabilities

    10. To allow consumers to be confident that they are informed about 
the WEA capabilities of the mobile devices they purchase and to more 
fully describe how the requirements that we adopt today apply to those 
devices, we adopt our proposed definitions of a ``mobile device'' for 
the purposes of WEA and a ``WEA-capable mobile device.'' We define a 
``mobile device'' for the purpose of WEA as ``any customer equipment 
used to receive commercial mobile service.'' This definition of a 
mobile device for the purpose of WEA reflects the WARN Act's direction 
that the Commission ``adopt technical standards, protocols, procedures, 
and other requirements . . . necessary to enable commercial mobile 
service alerting capability.'' While it may be possible to deliver 
emergency alerts to customer wireless equipment that Participating CMS 
Providers sell by using a technology other than commercial mobile 
service, as a legal matter, we would not consider those emergency 
alerts to be WEAs. Defining a mobile device for the purpose of WEA as 
customer equipment that can receive commercial mobile service is also 
appropriate from a technical perspective. AT&T states that customer 
equipment needs to be able to attach to the commercial mobile service 
network to directly receive a WEA via cell broadcast, the technology 
generally used to transmit WEAs to mobile devices. We also continue to 
believe, as the Commission stated in the 2023 WEA Accessibility FNPRM, 
that this definition of a ``mobile device'' for the purpose of WEA is 
appropriate because, unlike the part 10 rules' current definition of a 
mobile device, it acknowledges the possibility that equipment may not 
be technically capable of supporting WEA (i.e., if it is not capable of 
receiving commercial mobile service). Distinguish this from a Non-
service Initialized (NSI) phone. While NSI phones may not, in fact, 
receive commercial mobile service at a given point in time, they are 
technically capable of receiving commercial mobile service once service 
is initialized for the device. Therefore, NSI phones are ``used to 
receive commercial mobile service'' for the purpose of this rule and 
are ``mobile devices'' for the purpose of WEA. We clarify that 
Participating CMS Providers are not required to market NSI devices as 
``WEA-capable,'' and may market them in this way conditionally (e.g., 
``WEA-capable upon activation of service''). NSI phones--like all 
mobile devices--may only be marketed as ``WEA-capable'' if the device 
complies with part 10, subpart E of our rules. At the same time, this 
definition is broad enough to potentially include devices that are 
commonly considered to be mobile devices, such as commercial mobile 
service-enabled tablets, wearables, or other non-smartphone devices. A 
device such as a tablet or wearable that connects to the internet 
solely by means other than commercial mobile service (e.g., Wi-Fi) 
would not fall within section 10.10's ``mobile device'' definition. By 
contrast, devices such as tablets and wearables that support connection 
to the internet via commercial mobile service would be considered as 
mobile devices for the purpose of WEA under this rule.
    11. The way that we define a mobile device for the purpose of WEA 
may include some smaller equipment that, AT&T opines, is not capable of 
presenting alert messages due to limitations such as chipset support, 
maintaining the form factor, and maintaining battery life. While this 
equipment may not have been designed with WEA in mind, the definition 
of a mobile device for the purpose of WEA that we adopt today signals 
to Participating CMS Providers and equipment manufacturers that 
consumers may expect those devices to be WEA-capable. Our adoption of 
this rule may prompt Participating CMS Providers and equipment 
manufacturers to consider whether smaller, wearable equipment that does 
not support WEA today can be made WEA-capable through changes to 
hardware or software. The definition of a mobile device for the purpose 
of WEA that we adopt today also excludes some devices that 
Participating CMS Providers sell. A smartwatch that is capable of only 
Wi-Fi or Bluetooth connectivity, for example, may be able to present a 
WEA to its wearer by receiving it through a WEA-capable smartphone to 
which it is tethered. We do not consider these devices to be ``mobile 
devices'' for the purpose of WEA, however, because their ability to 
receive a WEA is derivative of the device to which they are connected. 
Participating CMS Providers may continue to market this equipment for 
sale while continuing to participate in WEA ``in whole.''
    12. As proposed, we define a ``WEA-capable mobile device'' as a 
mobile device that is compliant with all of the Commission's WEA rules. 
When the Commission adopted the definition of a ``mobile device'' for 
the purpose of WEA in 2012 in anticipation of the system's deployment, 
the primary distinction between mobile devices for the purpose of WEA 
was whether they could receive alert messages. Today, the wireless 
industry's public disclosures reflect that devices marketed for public 
use under part 10 support a wide array of WEA functionalities, but that 
not all mobile devices support all of WEA's required

[[Page 12465]]

features. The purpose of the rule we adopt today is to avoid consumer 
confusion about the WEA capabilities of mobile devices. We find that 
the rule we adopt today addresses any communication with consumers 
about the WEA capabilities of devices, which we could consider for 
purposes of these rules to be a form of marketing, regardless of 
whether a Participating CMS Provider would consider that communication 
to be a ``disclosure.'' We further note that sections 10.510, 10.520, 
and 10.530 of our rules already restrict how Participating CMS 
Providers and equipment manufacturers can ``market'' devices that 
support WEA, so we believe that it is appropriate to continue to use 
that language in the interest of consistency. To further ensure that 
consistency, we amend section 10.500 to continue to also use that 
``marketing'' language. For example, T-Mobile markets as ``alert-
capable'' Apple's iPhone 5, which is able to receive the basic 90-
character maximum WEA text, but does not support clickable links, the 
preservation of alerts for user review, Spanish-language alerts, the 
presentation of alerts concurrent with active voice or data sessions, 
Public Safety Messages, State/Local WEA Tests, or enhanced geographic 
targeting. While, generally, mobile devices released after a rule's 
effective date support the features those rules require, Participating 
CMS Providers and equipment manufacturers have not pushed software 
updates necessary to enable new WEA features to mobile devices in the 
field that no longer support software updates. To account for the 
diversity among the WEA capabilities of mobile devices available today, 
we find it appropriate to update our regulatory framework to account 
for the extent to which the Commission has required WEA to evolve over 
the years to keep pace with advances in technology and changing 
consumer expectations for emergency communications. This change will 
promote informed consumer choice about the emergency alerting 
capabilities of mobile devices that consumers are considering for 
purchase.
    13. We also make explicit that WEA-capable mobile devices must 
support each of the alert message requirements in part 10, subpart D. 
Specifically, a WEA-capable mobile device must support the WEA Alert 
Message classifications, device-based geo-targeting, Alert Messages 
that contain a maximum of 360 characters of alphanumeric text, embedded 
references, Spanish-language alerts, the silent alert feature we adopt 
today, and the basic equipment requirements codified in subpart E of 
the WEA rules. If the Commission were to adopt new alert message or 
equipment requirements in the future, the rules we adopt today would 
require devices to support those new requirements in order to continue 
to be considered to be WEA-capable, beginning on the deadline for the 
implementation of those requirements. However, devices can continue to 
be considered WEA-capable prior to that implementation deadline. 
Insofar as consumers make mobile device purchasing decisions based on 
marketed WEA capabilities, we believe that it is usually in connection 
with their purchase of a new device. According to ATIS, new mobile 
devices either support all of WEA's functions as of the date of their 
release, or they support none of them, which supports the binary 
distinction (``WEA-capable'' or not) that we adopt. Today, the term 
``WEA-capable mobile device'' is undefined in our rules but 
Participating CMS Providers use it in their marketing materials to 
refer to new mobile devices as well as mobile devices that are over a 
decade old and support only the basic WEA functions available since 
2012. The Language Accessibility in Alert and Warning Working Group, 
King County, Washington Emergency Management, Michigan State Police, 
the New York State Department of Homeland Security and Emergency 
Services, and the County of San Diego Department of Emergency Services 
support adoption of our proposed definition of a ``WEA-capable mobile 
device'' because clearly labeling devices that support all WEA 
functions promotes informed consumer choice about public safety 
services and promotes the use of mobile devices as disaster 
preparedness tools. We agree with APCO that ``the status quo approach 
to mobile device eligibility may mislead consumers into mistakenly 
believing that all [mobile devices marketed as] `WEA-capable mobile 
devices' offer all WEA capabilities.'' Accordingly, we disagree with T-
Mobile that whether a device supports the basic receipt of a WEA 
message is the most important criterion to the definition of a ``WEA-
capable mobile device,'' and we disagree with Verizon that we should 
codify the WEA ``versions'' (e.g., 1.0, 2.0, and 3.0) on which existing 
marketing materials rely.
    14. We recognize other commenters' perspective that defining a WEA-
capable mobile device as we do today could also be confusing. Indeed, 
as a result of our action today, many mobile devices that are 
compatible with presentation of WEAs will no longer be marketed as 
``WEA-capable.'' By contrast to the status quo, we find this potential 
for confusion to be acceptable and mitigable. If a consumer is confused 
about the WEA capabilities of a mobile device marketed as WEA-capable 
as we define it today, it would only be the surprise of learning that a 
device, in fact, has WEA capabilities that it was not marketed as 
having. We find this to be preferable to the confusion that might 
result from purchasing a device marketed as ``WEA-capable'' only to 
discover that it supports fewer than all of WEA's capabilities. To 
ensure that customers can be well informed about the WEA service that 
they should expect to receive on devices marketed as ``WEA-capable,'' 
we direct the Public Safety and Homeland Security Bureau to publish a 
consumer guide and keep up to date information regarding the 
capabilities required of such devices.
    15. Pursuant to the WARN Act, our rules permit CMS Providers to 
participate in WEA so long as at least one mobile device that they 
offer for sale is WEA-capable. We encourage Participating CMS Providers 
to make as many mobile devices as possible ``WEA-capable'' to ensure 
WEA is available on the types of devices often relied on by the public, 
including those with disabilities. New York City Emergency Management 
emphasizes the importance of preserving WEA compatibility for older 
devices that may no longer support over-the-air software upgrades 
necessary to comply with all the WEA equipment requirements, 
particularly for ``populations that may not have the resources to 
obtain a newer device.'' As AT&T, T-Mobile, and Verizon recognize, 
consumers with mobile devices that are no longer considered to be WEA-
capable as a result of this regulatory change will continue to be able 
to receive WEAs on their mobile devices even though those devices do 
not support all WEA's features.
    16. Finally, we make conforming edits to reflect that Participating 
CMS Providers and equipment manufacturers may market mobile devices 
irrespective of their WEA capabilities, but they will be prohibited 
from marketing a mobile device as a ``WEA-capable mobile device'' 
unless it complies with the revised WEA mobile device equipment 
requirements, including the ability to support silent alerts. Similarly 
included in this prohibition is marketing language that could mislead 
consumers into the mistaken belief that the device they are considering 
for purchase is compliant with the WEA rules (e.g., ``Wireless 
Emergency Alert Compatible

[[Page 12466]]

Devices,'' ``alert-capable devices,'' or the identification of mobile 
device capabilities by version number, such as 1.0, 2.0, or 3.0).

C. Compliance Timeframes

    17. The deadline for compliance with the silent alert requirements 
will be 36 months from the publication of this Seventh Report and Order 
in the Federal Register. The record shows that compliance with these 
requirements would necessitate technically feasible changes to 
applicable standards and software. Specifically, support for this 
capability will require updates to alert origination software, FEMA's 
Integrated Public Alert and Warning System (IPAWS), Participating CMS 
Providers' WEA systems, and mobile devices. AT&T synopsizes as follows 
how the capability to send silent alerts would be implemented: ``[i]t 
may be possible for Alert Originators to include an information element 
within a WEA message that would direct a user's device to suppress the 
alert signal while still displaying the WEA alert.'' To support the 
subscriber capability to override the alert originator's suppression of 
the common vibration cadence, mobile device manufacturers and operating 
system developers will need to determine how WEA-capable mobile devices 
display the option to override silent alerts. We agree with AT&T that 
these capabilities ``would require extensive study, standards 
development, testing, and deployment, and the Commission would need to 
provide sufficient time for these steps to be completed.'' We provide 
sufficient time with the compliance deadline that we adopt today. ATIS, 
AT&T, and FEMA recommend study ``of all potential use cases for the 
`silent alert,' along with the pros/cons of a silent alert'' to give 
alert originators an opportunity to prepare best practices and 
procedures that enable them to use this capability effectively. We 
encourage our federal partners, such as FEMA and the National Weather 
Service and alert originators along with their advocacy groups, such as 
the National Emergency Management Association and the International 
Association of Emergency Managers, to conduct this study. We disagree 
with ATIS, however, that this study must ``be undertaken prior to any 
decision to move forward with design and implementation.'' Rather, we 
agree with AT&T that it is sufficient for this study to be completed 
before the capability's implementation because the study pertains to 
alert originators' use of the capability, not the technical feasibility 
of its implementation. While the record in this proceeding did not 
specifically quantify the amount of time that compliance would require, 
based on our experience with adopting other WEA requirements that have 
entailed at least this much technical development, we anticipate that 
30 months will permit ample time for industry to complete the standards 
and software development work required to support this functionality 
while alert originators focus on developing best practices and use 
cases. However, we acknowledge that industry is already in the process 
of implementing new WEA capabilities. We acknowledge that the 
simultaneous adoption of several new WEA capabilities may potentially 
create resource constraints and cause delays to deployment, and 
therefore grant Participating CMS Providers an additional six months to 
implement silent alerts.
    18. In adopting this 36-month compliance timeframe, we highlight 
that the date of required compliance marks the beginning, rather than 
the end, of the transition to full system support for this 
functionality. As AT&T and ATIS observe, at the outset there will be an 
``inherent mix of handsets that can and cannot support this feature,'' 
but we disagree with AT&T that this will prevent the feature from being 
used. Rather, alert originators will determine the extent to which they 
will begin to use this feature on the date of required compliance in 
full knowledge of the limitations of handset support and with a 
reasonable expectation that handset support for the capability will 
mature over time. Our experience suggests that it will take about three 
years after the date of required compliance to reach 88% market 
penetration of mobile devices that support the capability to silence 
alerts. Out of an abundance of caution, and to ensure the continued 
accessibility of WEA, we emphasize that any mobile devices that do not 
support silent alerts as of the date of required compliance must 
present the Attention Signal for all alerts, subject to the consumer 
control over the presentation of the Attention Signal that our rules 
otherwise provide.
    19. We believe it is particularly important that we adopt a 
definition of a WEA-capable mobile device in this Seventh Report and 
Order because, to maintain the accessibility of silent alerts for 
individuals with disabilities, the capability to support silent alerts 
must be accompanied by the capability to override the suppression of 
the vibration cadence. Prohibiting Participating CMS Providers and 
equipment manufacturers from marketing as WEA-capable mobile devices 
that support one of these capabilities, but not the other, will avoid 
the possibility that the adoption of this requirement renders silent 
WEAs inaccessible. To ensure that the public is able to realize the 
benefits of regulatory clarity that these new definitions provide and 
enable Participating CMS Providers to make any necessary adjustments to 
their marketing, these rule revisions will become effective 180 days 
after the publication of this Seventh Report and Order in the Federal 
Register. We join FEMA in encouraging standards bodies and mobile 
device manufacturers to consider solutions for the silent alerting 
functionality that support backwards compatibility with older systems 
to hasten the deployment of this feature and increase the availability 
of WEA-capable mobile devices.

D. Analysis of Costs and Benefits

    20. We find that the benefits of requiring compliance with this 
requirement exceed the anticipated costs. Commenters generally agree 
with our proposal that giving alert originators the ability to suppress 
presentation of the Attention Signal during active shooter situations 
could make WEA a more effective tool in that situation. No commenter 
opposed our analysis that making WEA a better tool for active shooter 
scenarios could reduce casualties by discretely warning the public, 
which would yield substantial public safety benefits. According to the 
Federal Bureau of Investigation, there were 61 active shooter incidents 
in 2021, resulting in 243 casualties, including 103 deaths and 140 
injuries. These incidents continue. In 2023, the Federal Bureau of 
Investigation designated an additional 48 shootings as active shooter 
incidents with 244 casualties, including 105 killed and 139 injuries. 
Accordingly, we continue to find it reasonable that suppressing the 
audio attention signal and vibration cadence during active shooters 
scenarios could generate significant public safety benefits. This is 
even before considering that selective suppression could benefit the 
public by reducing consumer opt out, that defining a ``mobile device'' 
for the purpose of WEA could benefit the public by increasing the 
availability of WEA on tablets and wearables, and that defining a ``WEA 
capable mobile device'' will enhance the value of marketing 
disclosures.
    21. We find that the value of those benefits would have to exceed 
$37.7 million to exceed their anticipated cost. We find that premise is 
satisfied and that the cost estimates are valid. In the Further Notice 
of Proposed Rulemaking,

[[Page 12467]]

the Commission reasoned that these costs comprise approximately 
$814,000 to update applicable WEA standards and approximately $39.1 
million to update applicable software. We continue to rely on this 
methodology for assessing the cost of compliance with this requirement, 
to which no commenter objected. On our own initiative, however, we 
update this analysis to account for changes in the wage rate of workers 
likely to be engaged in the process of compliance and to update our 
account of the number of CMS Providers that participate in WEA. We now 
estimate that the cost is slightly less than proposed: $889,000 to 
update applicable standards and $36.8 million to update applicable 
software for a total of $37.7 million.
    22. Since WEA's inception, the Commission has never recognized a 
cost to Participating CMS Providers or equipment manufacturers 
associated with the marketing of mobile devices or their WEA 
capabilities. No commenter in this proceeding suggests that they will 
incur any costs to comply with this requirement, so we do not diverge 
from that analysis here. We continue to decline to assign a dollar 
value to that activity for the purpose of this cost benefit analysis 
because marketing is purely voluntary commercial activity unnecessary 
to the provision of commercial mobile service or the sale of mobile 
devices. CMS Providers that market their mobile devices do so because 
they anticipate that the economic benefits of doing so will outweigh 
the costs. Insofar as Participating CMS Providers and equipment 
manufacturers market their mobile devices based on their WEA-
capabilities, the definitions that we adopt today may implicate changes 
to those marketing materials. No Participating CMS Provider or 
equipment manufacturer will have to change their existing marketing 
materials as a result of this requirement, however, because the WEA 
capabilities that they support on devices that they sell are completely 
at their discretion, pursuant to the WARN Act. CMS Providers may 
continue to participate in WEA ``in part'' so long as one mobile device 
that they sell is a WEA-capable mobile device, as we define it today.

II. Procedural Matters

    23. Regulatory Flexibility Act. The Regulatory Flexibility Act of 
1980, as amended (RFA), requires that an agency prepare a regulatory 
flexibility analysis for notice and comment rulemakings, unless the 
agency certifies that ``the rule will not, if promulgated, have a 
significant economic impact on a substantial number of small 
entities.'' Accordingly, the Commission has prepared a Final Regulatory 
Flexibility Analysis (FRFA) concerning the possible impact of the rule 
changes contained in this Seventh Report and Order on small entities. 
The FRFA is set forth in Appendix C of the Commission document.
    24. Congressional Review Act. The Commission has determined, and 
the Administrator of the Office of Information and Regulatory Affairs, 
Office of Management and Budget, concurs, that this rule is ``non-
major'' under the Congressional Review Act, 5 U.S.C. 804(2). The 
Commission will send a copy of this Seventh Report and Order to 
Congress and the Government Accountability Office pursuant 5 U.S.C. 
801(a)(1)(A).
    25. Paperwork Reduction Act. This document does not contain new or 
modified information collection requirements subject to the Paperwork 
Reduction Act of 1995 (PRA), Public Law 104-13. In addition, therefore, 
it does not contain any new or modified information collection burden 
for small business concerns with fewer than 25 employees, pursuant to 
the Small Business Paperwork Relief Act of 2002, Public Law 107-198, 
see 44 U.S.C. 3506(c)(4).
    26. People with Disabilities. To request materials in accessible 
formats for people with disabilities (braille, large print, electronic 
files, audio format), send an email to <a href="/cdn-cgi/l/email-protection" class="__cf_email__" data-cfemail="e2848181d7d2d6a2848181cc858d94">[email&#160;protected]</a> or call the 
Consumer & Governmental Affairs Bureau at 202-418-0530 (voice).

III. Ordering Clauses

    27. Accordingly it is ordered, pursuant to the authority contained 
in Sections 1, 2, 4(i), 4(n), 301, 303(b), 303(e), 303(g), 303(j), 
303(r), 307, 309, 316, 403, and 706 of the Communications Act of 1934, 
as amended, 47 U.S.C. 151, 152, 154(i), 154(n), 301, 303(b), 303(e), 
303(g), 303(j), 303(r), 307, 309, 316, 403, and 606, as well as by 
sections 602(a), (b), (c), (f), 603, 604 and 606 of the Warning Alert 
and Response Network (WARN) Act, 47 U.S.C. 1201(a), (b), (c), (f), 
1203, 1204 and 1206, that this Seventh Report is hereby adopted.
    28. It is further ordered that part 10 of the Commission's rules is 
amended as specified in Appendix A of the Commission document. The 
definitions of a WEA-capable mobile device and a mobile device for the 
purpose of WEA (section 10.10(j) through (m)), along with conforming 
edits (to the introductory text of section 10.500, section 10.500(i) 
through (j), the introductory text of section 10.520, and the 
introductory text of section 10.530), will become effective 180 days 
after the publication of this Seventh Report and Order in the Federal 
Register. The silent alert rules adopted herein (sections 10.490 and 
10.530(d)) will become effective thirty-six (36) months after 
publication of this Seventh Report and Order in the Federal Register.
    29. It is further ordered that the Commission's Office of the 
Secretary shall send a copy of this Seventh Report and Order, including 
the Final Regulatory Flexibility Analyses, to the Chief Counsel for 
Advocacy of the Small Business Administration.
    30. It is further ordered that the Office of the Managing Director, 
Performance & Program Management, shall send a copy of this Seventh 
Report and Order in a report to be sent to Congress and the Government 
Accountability Office pursuant to the Congressional Review Act, 5 
U.S.C. 801(a)(1)(A).

List of Subjects in 47 CFR Part 10

    Communications, Communications equipment, Electronic products, 
Individuals with disabilities, Telecommunications.

Federal Communications Commission.
Marlene Dortch,
Secretary.

Final Rules

    For the reasons discussed in the preamble, the Federal 
Communications Commission amends 47 CFR part 10 as follows:

PART 10--WIRELESS EMERGENCY ALERTS

0
1. The authority citation for part 10 is revised to read as follows:

    Authority:  47 U.S.C. 151, 152, 154(i), 154(n), 201, 301, 
303(b), 303(e), 303(g), 303(j), 303(r), 307, 309, 316, 403, 544(g), 
606, 1201, 1202, 1203, 1204, and 1206.


0
2. Effective September 15, 2025, amend Sec.  10.10 by revising 
paragraph (j), redesignating paragraph (l) as paragraph (m), 
redesignating paragraph (k) as paragraph (l), and adding a new 
paragraph (k) to read as follows:


Sec.  10.10  Definitions.

* * * * *
    (j) Mobile Device. For the purposes of this part, any customer 
equipment used to receive commercial mobile service.
    (k) WEA-capable Mobile Device. A mobile device, as defined in 
paragraph (j) of this section, that complies with the part 10, subpart 
E equipment requirements.
    (l) CMS Provider participation ``in whole.'' CMS Providers that 
have agreed

[[Page 12468]]

to transmit WEA Alert Messages in a manner consistent with the 
technical standards, protocols, procedures, and other technical 
requirements implemented by the Commission in the entirety of their 
geographic service area, and when all mobile devices that the CMS 
Providers offer at the point of sale are WEA-capable.
    (m) CMS Provider participation ``in part.'' CMS Providers that have 
agreed to transmit WEA Alert Messages in a manner consistent with the 
technical standards, protocols, procedures, and other technical 
requirements implemented by the Commission in some, but not in all of 
their geographic service areas, or CMS Providers that offer mobile 
devices at the point of sale that are not WEA-capable.

0
3. Effective March 18, 2028, add Sec.  10.490 to read as follows:


Sec.  10.490  Silent Alerts.

    A Participating CMS Provider must support an alert originator's 
selection of whether an Alert Message will be presented without either 
the common audio attention signal (Sec.  10.520), the common vibration 
cadence (Sec.  10.530), or both.

0
4. Effective September 15, 2025, amend Sec.  10.500 by revising the 
introductory text, adding and reserving paragraph (i), and adding 
paragraph (j) to read as follows:


Sec.  10.500  General requirements.

    A mobile device marketed for public use under part 10 as a ``WEA-
capable mobile device'' is required to perform the following functions:
* * * * *
    (i) [Reserved]
    (j) Support the Alert Message Requirements in subpart D of this 
part.

0
5. Amend Sec.  10.520 by revising the introductory text to read as 
follows:


Sec.  10.520  Common audio attention signal.

    A Participating CMS Provider and equipment manufacturers may only 
market a mobile device for public use under part 10 as a ``WEA-capable 
mobile device'' if the mobile device includes an audio attention signal 
that meets the requirements of this section.
* * * * *

0
6. Effective September 15, 2025, amend Sec.  10.530 by revising the 
introductory text to read as follows:


Sec.  10.530  Common vibration cadence.

    A Participating CMS Provider and equipment manufacturers may only 
market a mobile device for public use under part 10 as a ``WEA-capable 
mobile device'' if the mobile device includes a vibration cadence 
capability that meets the requirements of this section.
* * * * *

0
7. Effective March 18, 2028, further amend Sec.  10.530 by adding 
paragraph (d) to read as follows:


Sec.  10.530  Common vibration cadence.

* * * * *
    (d) A device must include the option to enable the presentation of 
the common vibration cadence for all Alert Messages. If selected, that 
option overrides the alert originator's selection to present an Alert 
Message without the common vibration cadence.

[FR Doc. 2025-04126 Filed 3-17-25; 8:45 am]
BILLING CODE 6712-01-P


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