Rule2024-27836

Defining Larger Participants of a Market for General-Use Digital Consumer Payment Applications

Primary source

Metadata and text below are from the Federal Register, a public-domain U.S. government work. Always verify the official published version before relying on it for any legal matter.

Published
December 10, 2024
Effective
January 9, 2025

Issuing agencies

Consumer Financial Protection Bureau

Abstract

The Consumer Financial Protection Bureau (CFPB) issues this rule to define larger participants of a market for general-use digital consumer payment applications. Larger participants of this market will be subject to the CFPB's supervisory authority under the Consumer Financial Protection Act (CFPA). A nonbank covered person qualifies as a larger participant if it facilitates an annual covered consumer payment transaction volume of at least 50 million transactions as defined in the rule, and it is not a small business concern.

Full Text

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<title>Federal Register, Volume 89 Issue 237 (Tuesday, December 10, 2024)</title>
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[Federal Register Volume 89, Number 237 (Tuesday, December 10, 2024)]
[Rules and Regulations]
[Pages 99582-99654]
From the Federal Register Online via the Government Publishing Office [<a href="http://www.gpo.gov">www.gpo.gov</a>]
[FR Doc No: 2024-27836]



[[Page 99581]]

Vol. 89

Tuesday,

No. 237

December 10, 2024

Part III





Consumer Financial Protection Bureau





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12 CFR Part 1090





Defining Larger Participants of a Market for General-Use Digital 
Consumer Payment Applications; Final Rule

Federal Register / Vol. 89 , No. 237 / Tuesday, December 10, 2024 / 
Rules and Regulations

[[Page 99582]]


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CONSUMER FINANCIAL PROTECTION BUREAU

12 CFR Part 1090

[Docket No. CFPB-2023-0053]
RIN 3170-AB17


Defining Larger Participants of a Market for General-Use Digital 
Consumer Payment Applications

AGENCY: Consumer Financial Protection Bureau.

ACTION: Final rule.

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SUMMARY: The Consumer Financial Protection Bureau (CFPB) issues this 
rule to define larger participants of a market for general-use digital 
consumer payment applications. Larger participants of this market will 
be subject to the CFPB's supervisory authority under the Consumer 
Financial Protection Act (CFPA). A nonbank covered person qualifies as 
a larger participant if it facilitates an annual covered consumer 
payment transaction volume of at least 50 million transactions as 
defined in the rule, and it is not a small business concern.

DATES: This rule is effective January 9, 2025.

FOR FURTHER INFORMATION CONTACT: George Karithanom, Regulatory 
Implementation and Guidance Program Analyst, Office of Regulations, at 
202-435-770. If you require this document in an alternative electronic 
format, please contact <a href="/cdn-cgi/l/email-protection#91d2d7c1d3ced0f2f2f4e2e2f8f3f8fdf8e5e8d1f2f7e1f3bff6fee7"><span class="__cf_email__" data-cfemail="eaa9acbaa8b5ab89898f999983888386839e93aa898c9a88c48d859c">[email&#160;protected]</span></a>.

SUPPLEMENTARY INFORMATION:

I. Overview

    Section 1024 of the CFPA,\1\ codified at 12 U.S.C. 5514, gives the 
CFPB supervisory authority over all nonbank covered persons \2\ 
offering or providing three enumerated types of consumer financial 
products or services: (1) Origination, brokerage, or servicing of 
consumer loans secured by real estate and related mortgage loan 
modification or foreclosure relief services; (2) private education 
loans; and (3) payday loans.\3\ The CFPB also has supervisory authority 
over ``larger participant[s] of a market for other consumer financial 
products or services, as defined by rule[s]'' the CFPB issues.\4\ In 
addition, the CFPB has the authority to supervise any nonbank covered 
person that it ``has reasonable cause to determine by order, after 
notice to the covered person and a reasonable opportunity . . . to 
respond . . . is engaging, or has engaged, in conduct that poses risks 
to consumers with regard to the offering or provision of consumer 
financial products or services.'' \5\
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    \1\ Consumer Financial Protection Act of 2010, title X of the 
Dodd-Frank Wall Street Reform and Consumer Protection Act, Public 
Law 111-203, 124 Stat. 1376, 1955 (2010) (hereinafter, ``CFPA'').
    \2\ The provisions of 12 U.S.C. 5514 apply to certain categories 
of covered persons, described in section (a)(1), and expressly 
excludes from coverage persons described in 12 U.S.C. 5515(a) (very 
large insured depository institutions and credit unions and their 
affiliates) or 5516(a) (other insured depository institutions and 
credit unions). The term ``covered person'' means ``(A) any person 
that engages in offering or providing a consumer financial product 
or service; and (B) any affiliate of a person described [in (A)] if 
such affiliate acts as a service provider to such person.'' 12 
U.S.C. 5481(6).
    \3\ 12 U.S.C. 5514(a)(1)(A), (D), (E).
    \4\ 12 U.S.C. 5514(a)(1)(B), (a)(2); see also 12 U.S.C. 5481(5) 
(defining ``consumer financial product or service'').
    \5\ 12 U.S.C. 5514(a)(1)(C); see also 12 CFR part 1091 
(prescribing procedures for making determinations under 12 U.S.C. 
5514(a)(1)(C)). In addition, the CFPB has supervisory authority over 
very large depository institutions and credit unions and their 
affiliates. 12 U.S.C. 5515(a). Furthermore, the CFPB has certain 
authorities relating to the supervision of other depository 
institutions and credit unions. 12 U.S.C. 5516(c)(1). One of the 
CFPB's objectives under the CFPA is to ensure that ``Federal 
consumer financial law is enforced consistently, without regard to 
the status of a person as a depository institution, in order to 
promote fair competition[.]'' 12 U.S.C. 5511(b)(4).
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    This rule (the Final Rule) is the sixth in a series of CFPB 
rulemakings to define larger participants of markets for consumer 
financial products and services for purposes of CFPA section 
1024(a)(1)(B).\6\ The Final Rule establishes the CFPB's supervisory 
authority over nonbank covered persons that are larger participants in 
a market for ``general-use digital consumer payment applications.'' In 
establishing the CFPB's supervisory authority over such persons, the 
Final Rule does not impose new substantive consumer protection 
requirements. In addition, some nonbank covered persons that would be 
subject to the CFPB's supervisory authority under the Final Rule also 
may be subject to other CFPB supervisory authorities, including for 
example under CFPA section 1024 as a larger participant in another 
market defined by a previous CFPB larger participant rule. Finally, 
regardless of whether they are subject to the CFPB's supervisory 
authority, nonbank covered persons generally are subject to the CFPB's 
regulatory and enforcement authority and to applicable Federal consumer 
financial law.
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    \6\ The first five rules defined larger participants of markets 
for consumer reporting, 77 FR 42874 (July 20, 2012) (Consumer 
Reporting Rule), consumer debt collection, 77 FR 65775 (Oct. 31, 
2012) (Consumer Debt Collection Rule), student loan servicing, 78 FR 
73383 (Dec. 6, 2013) (Student Loan Servicing Rule), international 
money transfers, 79 FR 56631 (Sept. 23, 2014) (International Money 
Transfer Rule), and automobile financing, 80 FR 37496 (June 30, 
2015) (Automobile Financing Rule).
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    The market described in the Final Rule includes providers of funds 
transfer and payment wallet functionalities through digital payment 
applications for consumers' general use in making payments to other 
persons for personal, family, or household purposes. Examples include 
consumer financial products and services that are commonly described as 
``digital wallets,'' ``payment apps,'' ``funds transfer apps,'' ``peer-
to-peer payment apps,'' ``person-to-person payment apps,'' ``P2P 
apps,'' and the like. Providers of consumer financial products and 
services delivered through these digital applications help consumers to 
make a wide variety of consumer payment transactions, including 
payments to friends and family and payments for purchases of 
nonfinancial goods and services.
    The CFPB is authorized to supervise nonbank covered persons that 
are subject to CFPA section 1024(a) for purposes of (1) assessing 
compliance with Federal consumer financial law; (2) obtaining 
information about such persons' activities and compliance systems or 
procedures; and (3) detecting and assessing risks to consumers and 
consumer financial markets.\7\ The CFPB conducts examinations of 
various scopes of supervised entities. In addition, the CFPB may, as 
appropriate, request information from supervised entities prior to or 
without conducting examinations.\8\ Section 1090.103(d) of the CFPB's 
existing larger participant regulations also provides that the CFPB may 
require submission of certain records, documents, and other information 
for purposes of assessing whether a person qualifies as a larger 
participant of a market as defined by a CFPB larger participant 
rule.\9\
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    \7\ 12 U.S.C. 5514(b)(1). The CFPB's supervisory authority also 
extends to service providers of those covered persons that are 
subject to supervision under 12 U.S.C. 5514(a)(1). 12 U.S.C. 
5514(e); see also 12 U.S.C. 5481(26) (defining ``service 
provider'').
    \8\ See, e.g., 12 U.S.C. 5514(b)(1) (authorizing the CFPB both 
to ``require reports and conduct examinations on a periodic basis'' 
of nonbank covered persons subject to supervision).
    \9\ 12 CFR 1090.103(d).
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    Consistent with CFPA section 1024(b)(2), the CFPB has established 
and implemented a risk-based supervisory program that is designed to 
prioritize supervisory activity among nonbank covered persons subject 
to CFPA section 1024(a) on the basis of risk.\10\ The CFPB's 
prioritization process

[[Page 99583]]

takes into account, among other factors, the size of each entity, the 
volume of its transactions involving consumer financial products or 
services, the size and risk presented by the market in which it is a 
participant, the extent of relevant State oversight, and any field and 
market information that the CFPB has on the entity. Specifically, as 
the CFPB Supervision and Examination Manual explains in greater detail, 
the CFPB evaluates risks to consumers at market-wide and the 
institution product line levels. At the market-wide level, the CFPB 
considers and compares risks to consumers across different types of 
products (e.g., mortgage loans or debt collectors) along with the 
relative product market size in the overall consumer finance 
marketplace. At the institution product line level, the CFPB evaluates 
and compares risks across entities that, regardless of status as a 
nonbank or an insured depository institution or credit union, offer the 
same or similar products (e.g., providers of mortgage loans). When 
evaluating risks across entities in an institution product line, the 
CFPB considers which entities have business models and market shares 
that pose greater risk of harm to consumers. The CFPB also places 
significant weight on ``field and market intelligence,'' which includes 
findings from prior examinations and other information about the 
strength of compliance management systems, metrics gathered from public 
reports, and the number and severity of consumer complaints the CFPB 
receives.\11\ Taken together, this approach of assessing risks at the 
market-wide level and at the institutional level allows the CFPB to 
focus on areas where consumers have the greatest potential to be 
harmed, specifically, on relatively higher-risk institution product 
lines within relatively higher-risk markets. Finally, as described in 
CFPA section 1024(b)(3), the CFPB also coordinates its supervisory 
activities at nonbank covered persons with the supervisory activities 
conducted by Federal prudential regulators and State regulatory 
authorities.\12\
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    \10\ 12 U.S.C. 5514(b)(2). The CFPB notes that its 
prioritization process is not the subject of this rulemaking.
    \11\ See id. For further description of the CFPB's supervisory 
prioritization process, see CFPB Supervision and Examination Manual 
(updated Sept. 2023), part I.A (pages 11-12 of Overview section), 
<a href="https://files.consumerfinance.gov/f/documents/cfpb_supervision-and-examination-manual_2023-09.pdf">https://files.consumerfinance.gov/f/documents/cfpb_supervision-and-examination-manual_2023-09.pdf</a> (last visited Nov. 10, 2024).
    \12\ 12 U.S.C. 5514(b)(3). The Final Rule further describes this 
coordination in response to general comments about existing 
oversight of the market below. As discussed there, the CFPB also 
coordinates its supervisory activity with the Federal Trade 
Commission. The CFPB notes that its coordination process is not the 
subject of this rulemaking.
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    The specifics of how an examination takes place vary by market and 
entity. However, the examination process generally proceeds as 
follows.\13\ CFPB examiners contact the entity for an initial 
conference with management and often request records and other 
information. CFPB examiners may review the components of the supervised 
entity's compliance management system. Based on these discussions and a 
preliminary review of the information received, examiners determine the 
scope of an on-site or remote examination and coordinate with the 
entity to initiate this portion of the examination. While on-site or 
working remotely, examiners discuss with management the entity's 
compliance policies, processes, and procedures; review documents and 
records; test transactions and accounts for compliance; and evaluate 
the entity's compliance management system. At the conclusion of that 
stage of an examination, examiners may review preliminary examination 
findings at a closing meeting. After the closing meeting, if examiners 
have identified potential violations of Federal consumer financial law, 
they also may provide the entity an opportunity to respond in writing 
to those potential findings.\14\ Finally, examinations may involve 
issuing confidential examination reports, supervisory letters, and 
compliance ratings. In addition to the process described above, the 
CFPB also may conduct other supervisory activities, such as periodic 
monitoring.\15\
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    \13\ For further description of the CFPB's examination process, 
see CFPB Supervision and Examination Manual, part I.A.
    \14\ See, e.g., CFPB, Supervisory Highlights Issue 8, Summer 
2015, sec. 3.1.3 (describing supervision process of sending a 
Potential Action and Request for Response (PARR) letter to a 
supervised entity), <a href="https://files.consumerfinance.gov/f/201506_cfpb_supervisory-highlights.pdf">https://files.consumerfinance.gov/f/201506_cfpb_supervisory-highlights.pdf</a> (last visited Nov. 5, 2024).
    \15\ CFPB Supervision and Examination Manual, part I.A (page 12 
of Overview section describing supervisory monitoring).
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II. Background

    On November 17, 2023, the CFPB published a notice of proposed 
rulemaking to define larger participants of a market for general-use 
digital consumer payment applications (Proposed Rule).\16\ As described 
in part V below, the Proposed Rule would have defined a larger 
participant as any nonbank covered person that, in the previous 
calendar year, both facilitated at least five million consumer payment 
transactions by providing general-use digital consumer payment 
applications and was not a small business concern as defined in the 
Proposed Rule. The CFPB requested comment on the Proposed Rule. The 
CFPB received 59 comments from consumer advocate organizations 
(consumer groups), nonprofits, companies, industry associations, State 
attorneys general, Members of Congress, and other individuals. The 
comments are discussed in more detail below.
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    \16\ 88 FR 80197 (Nov. 17, 2023).
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III. Summary of the Final Rule

    The CFPB is authorized to issue rules to define larger participants 
in markets for consumer financial products or services. Subpart A of 
the CFPB's existing larger-participant regulation, 12 CFR part 1090, 
prescribed procedures, definitions, standards, and protocols that apply 
to the CFPB's supervision of larger participants.\17\ Those generally-
applicable provisions will apply to the CFPB's supervision of larger 
participants in the general-use digital consumer payment application 
market described by the Final Rule. The definitions in Sec.  1090.101 
should be used to interpret terms in the Final Rule unless otherwise 
specified.
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    \17\ 12 CFR 1090.100 through 103.
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    The CFPB includes relevant market descriptions and associated 
larger-participant tests, as it develops them, in subpart B.\18\ 
Accordingly, the Final Rule defining larger participants of a market 
for general-use digital consumer payment applications is codified in 
Sec.  1090.109 in subpart B.
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    \18\ 12 CFR 1090.104 (consumer reporting market); 12 CFR 
1090.105 (consumer debt collection market); 12 CFR 1090.106 (student 
loan servicing market); 12 CFR 1090.107 (international money 
transfer market); 12 CFR 1090.108 (automobile financing market).
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    The CFPB is finalizing the Proposed Rule largely as proposed, with 
certain changes described below, including changes to increase the 
transaction threshold that the CFPB will use as part of the test to 
assess when a nonbank covered person is a larger participant of a 
market for general-use digital consumer payment applications.
    The Final Rule defines larger participants of a market for general-
use digital consumer payment applications. That market encompasses 
specific activities. The market definition generally includes nonbank 
covered persons that provide funds transfer or payment wallet 
functionalities through a digital payment application for consumers' 
general use in making consumer payments transactions as defined in the 
Final Rule. The Final Rule defines ``consumer payment transactions'' to 
include payments to

[[Page 99584]]

other persons for personal, household, or family purposes, excluding 
certain transactions as described in more detail in the section-by-
section analysis in part V below. The Final Rule also identifies a 
limited set of digital payment applications that do not fall within the 
proposed market definition because they do not have general use for 
purposes of the Final Rule.
    The Final Rule sets forth a test to determine whether a nonbank 
covered person is a larger participant of the general-use digital 
consumer payment applications market. As further explained below, a 
nonbank covered person is a larger participant if it satisfies two 
criteria. First, the nonbank covered person (together with its 
affiliated companies) must provide general-use digital consumer payment 
applications with an annual volume of at least 50 million consumer 
payment transactions denominated in U.S. dollars. Second, the nonbank 
covered person must not be a small business concern based on the 
applicable Small Business Administration (SBA) size standard. As 
prescribed by subpart A of the CFPB's general larger participant 
regulation, any nonbank covered person that qualifies as a larger 
participant would remain a larger participant until two years from the 
first day of the tax year in which the person last met the larger-
participant test.\19\
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    \19\ 12 CFR 1090.102.
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    As noted above, Sec.  1090.103(d) of the CFPB's existing larger 
participant regulation provides that the CFPB may require submission of 
certain records, documents, and other information for purposes of 
assessing whether a person is a larger participant of a market as 
defined by a CFPB larger participant rule.\20\ As with the CFPB's other 
larger participant rules codified in subpart B, this authority will be 
available to facilitate the CFPB's identification of larger 
participants of the general-use digital consumer payment applications 
market. In addition, pursuant to existing Sec.  1090.103(a), a person 
will be able to dispute whether it qualifies as a larger participant in 
the general-use digital payment applications market. The CFPB will 
notify an entity when the CFPB intends to undertake supervisory 
activity; if the entity claims not to be a larger participant, it will 
then have an opportunity to submit documentary evidence and written 
arguments in support of its claim.\21\
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    \20\ 12 CFR 1090.103(d).
    \21\ 12 CFR 1090.103(a).
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IV. Legal Authority and Procedural Matters

A. Rulemaking Authority

    The CFPB is issuing the Final Rule pursuant to its authority under 
the CFPA, as follows: (1) sections 1024(a)(1)(B) and (a)(2), which 
authorize the CFPB to supervise nonbanks that are larger participants 
of markets for consumers financial products or services, as the CFPB 
defines by rule; \22\ (2) section 1024(b)(7), which, among other 
things, authorizes the CFPB to prescribe rules to facilitate the 
supervision of covered persons under section 1024; \23\ and (3) section 
1022(b)(1), which grants the CFPB the authority to prescribe rules as 
may be necessary or appropriate to enable the CFPB to administer and 
carry out the purposes and objectives of Federal consumer financial 
law, and to prevent evasions of such law.\24\
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    \22\ 12 U.S.C. 5514(a)(1)(B), (a)(2).
    \23\ 12 U.S.C. 5514(b)(7).
    \24\ 12 U.S.C. 5512(b)(1).
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B. Consultation With Other Agencies

    In developing the Final Rule and the Proposed Rule, the CFPB 
consulted with the Federal Trade Commission (FTC), as well as with the 
Board of Governors of the Federal Reserve System, the Commodity Futures 
Trading Commission (CFTC), the Federal Deposit Insurance Corporation 
(FDIC), the Financial Crimes Enforcement Network, the National Credit 
Union Administration (NCUA), the Office of the Comptroller of the 
Currency (OCC), and the Securities and Exchange Commission (SEC), on, 
among other things, consistency with any prudential, market, or 
systemic objectives administered by such agencies.\25\
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    \25\ Specifically, 12 U.S.C. 5514(a)(2) directs that the CFPB 
consult with the FTC prior to issuing a final rule to define larger 
participants of a market pursuant to CFPA section 1024(a)(1)(B). In 
addition, 12 U.S.C. 5512(b)(2)(B) directs the CFPB to consult, 
before and during the rulemaking, with appropriate prudential 
regulators or other Federal agencies, regarding consistency with 
objectives those agencies administer. The manner and extent to which 
provisions of 12 U.S.C. 5512(b)(2) apply to a rulemaking of this 
kind that does not establish standards of conduct are unclear. 
Nevertheless, to inform this rulemaking more fully, the CFPB 
performed the consultations described in that provision of the CFPA.
    Some commenters questioned whether the CFPB met its consultation 
obligations based on the statement in the proposal that it 
``consulted with or provided an opportunity for consultation and 
input to'' the FTC and certain other agencies. 88 FR 80197 at 80199. 
The CFPB clarifies that it did meet during the rulemaking process 
with the FTC and other agencies listed above to consult about the 
rule. Some commenters also suggested that the CFPB is specifically 
required to consult with the FTC's Bureau of Competition, in line 
with those commenters' view that the CFPB must apply antitrust 
principles when defining a market for a larger participant rule. 
However, the relevant statutory provision, 12 U.S.C. 5514(a)(2), by 
its terms requires the CFPB to consult with the FTC, and not with 
specific divisions of the FTC. The CFPB addresses comments regarding 
the applicability of antitrust principles in discussion of general 
comments in part V further below.
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V. Section-by-Section Analysis

Part 1090

Subpart B--Markets

Section 1090.109 General-Use Digital Consumer Payment Applications 
Market

Proposed Rule
    As described further below, the CFPB proposed to establish CFPB 
authority to supervise nonbank covered persons that are larger 
participants in this market because: (1) the market has grown 
dramatically and become increasingly important to the everyday 
financial lives of consumers; (2) CFPB supervisory authority over its 
larger participants would help the CFPB to promote compliance with 
Federal consumer financial law; (3) that authority would help the CPFB 
to detect and assess risks to consumers and the market, including 
emerging risks; and (4) that authority would help the CFPB to ensure 
consistent enforcement of Federal consumer financial law between 
nonbanks and insured banks and credit unions.
    To accomplish these goals, the Proposed Rule would have added to 
existing subpart B of part 1090 of the CFPB's rules a new Sec.  
1090.109 establishing CFPB supervisory authority over nonbank covered 
persons who are larger participants in a market for general-use digital 
consumer payment applications.\26\
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    \26\ As explained in the Proposed Rule and discussed further 
below, the general-use digital payment applications described in 
this Final Rule are ``financial products or services'' under the 
CFPA. 12 U.S.C. 5481(15)(A)(iv), (vii). Nonbanks that offer or 
provide such financial products or services to consumers primarily 
for personal, family, or household purposes are ``covered persons'' 
under the CFPA. 12 U.S.C. 5481(5)(A), (6).
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    As the Proposed Rule explained, many nonbanks provide consumer 
financial products and services that allow consumers to use digital 
applications accessible through personal computing devices, such as 
mobile phones, tablets, smart watches, or computers, to transfer funds 
to other persons. Some nonbanks also provide consumer financial 
products and services that allow consumers to use digital applications 
on their personal computing devices to store payment credentials they 
can then use to purchase goods or services at a variety of stores, 
whether by communicating with a checkout register or a self-

[[Page 99585]]

checkout machine, or by selecting the payment credential through a 
checkout process at ecommerce websites. Subject to the definitions, 
exclusions, limitations, and clarifications discussed in the Proposed 
Rule, the proposed market definition generally would have covered these 
consumer financial products and services.
    The Proposed Rule explained that the CFPB proposed to establish 
supervisory authority over nonbank covered persons who are larger 
participants in this market because this market has large and 
increasing significance to the everyday financial lives of 
consumers.\27\ Consumers are growing increasingly reliant on general-
use digital consumer payment applications to initiate payments.\28\ 
Recent market research indicates that 76 percent of Americans have used 
at least one of four well-known P2P payment apps, representing 
substantial growth since the first of the four was established in 
1998.\29\ Even among consumers with annual incomes lower than $30,000 
who have more limited access to digital technology,\30\ 61 percent 
reported using P2P payment apps.\31\ And higher rates of use by U.S. 
adults in lower age brackets may drive further growth well into the 
future.\32\ Across the United States, merchant acceptance of general-
use digital consumer payment applications also has rapidly expanded as 
businesses seek to make it as easy as possible for consumers to make 
purchases through whatever is their preferred payment method.\33\
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    \27\ The Proposed Rule explained that, in proposing a larger 
participant rule for this market, the CFPB was not proposing to 
determine the relative risk posed by this market as compared to 
other markets. It noted that, as explained in its previous larger 
participant rulemakings, ``[t]he Bureau need not conclude before 
issuing a [larger participant rule] that the market identified in 
the rule has a higher rate of non-compliance, poses a greater risk 
to consumers, or is in some other sense more important to supervise 
than other markets.'' 88 FR 80197 at 80200 (citing Consumer Debt 
Collection Larger Participant Rule, 77 FR 65775 at 65779).
    \28\ See CFPB, Issue Spotlight: Analysis of Deposit Insurance 
Coverage Through Payment Apps (June 1, 2023) (CFPB Deposit Insurance 
Spotlight), <a href="https://www.consumerfinance.gov/data-research/research-reports/issue-spotlight-analysis-of-deposit-insurance-coverage-on-funds-stored-through-payment-apps/full-report/">https://www.consumerfinance.gov/data-research/research-reports/issue-spotlight-analysis-of-deposit-insurance-coverage-on-funds-stored-through-payment-apps/full-report/</a> (last visited Oct. 
23, 2023); see also McKinsey & Company, Consumer digital payments: 
Already mainstream, increasingly embedded, still evolving (Oct. 20, 
2023) (describing results of consulting firm's annual survey 
reporting that for the first time, more than 90 percent of U.S. 
consumers surveyed in August 2023 reported using some form of 
digital payment over the course of a year), <a href="https://www.mckinsey.com/industries/financial-services/our-insights/banking-matters/consumer-digital-payments-already-mainstream-increasingly-embedded-still-evolving">https://www.mckinsey.com/industries/financial-services/our-insights/banking-matters/consumer-digital-payments-already-mainstream-increasingly-embedded-still-evolving</a> (last visited Oct. 30, 2023); J.D. Power, 
Banking and Payments Intelligence Report (Jan. 2023) (reporting 
results of a survey of Americans that found that from the first 
quarter of 2021 to the third quarter of 2022, the number of 
respondents who had used a mobile wallet in the past three months 
rose from 38 percent to 49 percent), <a href="https://www.jdpower.com/business/resources/mobile-wallets-gain-popularity-growing-number-americans-still-prefer-convenience">https://www.jdpower.com/business/resources/mobile-wallets-gain-popularity-growing-number-americans-still-prefer-convenience</a> (last visited Oct. 23, 2023); 
PULSE, PULSE Study Finds Debit Issuers Focused on Digital Payments, 
Mobile Self-Service, Fraud Mitigation (Aug. 17, 2023) (reporting 
that nearly 80 percent of debit card issuers reported increases in 
consumers' use of mobile wallets in 2022), <a href="https://www.pulsenetwork.com/public/insights-and-news/news-release-2023-debit-issuer-study/">https://www.pulsenetwork.com/public/insights-and-news/news-release-2023-debit-issuer-study/</a> (last visited Oct. 30, 2023); FIS, The Global 
Payments Report (2023) (FIS 2023 Global Payments Report) at 175 
(industry study reporting that in 2022 digital wallets became the 
leading payment preference of U.S. consumers shopping online), 
<a href="https://www.fisglobal.com/-/media/fisglobal/files/campaigns/global-payments%20report/FIS_TheGlobalPaymentsReport_2023.pdf">https://www.fisglobal.com/-/media/fisglobal/files/campaigns/global-payments%20report/FIS_TheGlobalPaymentsReport_2023.pdf</a> (last visited 
Nov. 5, 2024); Digital Payment Industry in 2023: Payment methods, 
trends, and tech processing payments electronically, eMarketer 
(formerly known as Insider Intelligence) (Jan. 9, 2023) (projecting 
2023 transaction volume by U.S. P2P mobile payment app providers to 
reach over $1.1 trillion), <a href="https://www.emarketer.com/insights/digital-payment-services/">https://www.emarketer.com/insights/digital-payment-services/</a> (last visited Nov. 5, 2024); Consumer 
Reports Survey Group, Peer-to-Peer Payment Services (Jan. 10, 2023) 
(Consumer Reports P2P Survey) at 1 (reporting results from a survey 
finding that four in ten Americans use P2P services at least once a 
month), <a href="https://advocacy.consumerreports.org/wp-content/uploads/2023/01/P2P-Report-4-Surveys-2022.pdf">https://advocacy.consumerreports.org/wp-content/uploads/2023/01/P2P-Report-4-Surveys-2022.pdf</a> (last visited Oct. 23, 2023); 
Kevin Foster, Claire Greene, and Joanna Stavins, 2022 Survey and 
Diary of Consumer Payment Choice: Summary Results (Sept. 17, 2022) 
at 8 (reporting results of survey conducted by Federal Reserve 
System staff finding that, as of 2022, two thirds of consumers 
reported adopting one or more online payment accounts in the 
previous 12 months--a share that was nearly 20 percent higher than 
five years earlier), <a href="https://www.atlantafed.org/-/media/documents/banking/consumer-payments/survey-diary-consumer-payment-choice/2022/sdcpc_2022_report.pdf">https://www.atlantafed.org/-/media/documents/banking/consumer-payments/survey-diary-consumer-payment-choice/2022/sdcpc_2022_report.pdf</a> (last visited Oct. 30, 2023); FDIC, FDIC 
National Survey of Unbanked and Underbanked Households (2021) at 33 
(Table 6.4 reporting finding that nearly half of all households 
(46.4 percent) used a nonbank app in 2021), <a href="https://www.fdic.gov/analysis/household-survey/2021report.pdf">https://www.fdic.gov/analysis/household-survey/2021report.pdf</a> (last visited Oct. 23, 
2023).
    \29\ See, e.g., Monica Anderson, Pew Research Center, Payment 
apps like Venmo and Cash App bring convenience--and security 
concerns--to some users (Sept. 8, 2022) (Pew 2022 Payment App 
Article), <a href="https://www.pewresearch.org/short-reads/2022/09/08/payment-apps-like-venmo-and-cash-app-bring-convenience-and-security-concerns-to-some-users/">https://www.pewresearch.org/short-reads/2022/09/08/payment-apps-like-venmo-and-cash-app-bring-convenience-and-security-concerns-to-some-users/</a> (last visited Oct. 23, 2023).
    \30\ Emily A. Vogels, Pew Research Center, Digital divide 
persists even as Americans with lower incomes make gains in tech 
adoption (June 22, 2021) (reporting results of early 2021 survey by 
Pew Research Center, finding 76 percent of adults with annual 
household incomes less than $30,000 have a smartphone and 59 percent 
have a desktop or laptop computer, compared with 87 percent and 84 
percent respectively of adults with household incomes between 
$30,000 and $99,999, and 97 percent and 92 percent respectively of 
adults with household incomes of $100,000 or more), <a href="https://www.pewresearch.org/short-reads/2021/06/22/digital-divide-persists-even-as-americans-with-lower-incomes-make-gains-in-tech-adoption/">https://www.pewresearch.org/short-reads/2021/06/22/digital-divide-persists-even-as-americans-with-lower-incomes-make-gains-in-tech-adoption/</a> 
(last visited Oct. 23, 2023).
    \31\ Consumer Reports P2P Survey at 2 (55 percent reported 
ongoing use and six percent stated they used to use this kind of 
service).
    \32\ See id. (85 percent of surveyed consumers aged 18 to 29 and 
85 percent of surveyed consumers aged 30 to 44 reported using a 
digital payment application, compared with 67 percent of consumers 
aged 45 to 59 and 46 percent of consumers aged 60 and over); see 
also Ariana-Michele Moore, The U.S. P2P Payments Market: Surprising 
Data Reveals Banks are Missing the Mark (AiteNovarica 2023 Impact 
Report) at 6, 24 (Figure 13 reporting 94 percent and 86 percent 
adoption of P2P accounts and digital wallets among the youngest 
adult cohort born between 1996 and 2002, compared with 57 percent 
and 40 percent among the oldest cohort born before 1995), <a href="https://aite-novarica.com/report/us-p2p-payments-market-surprising-data-reveals-banks-are-missing-mark">https://aite-novarica.com/report/us-p2p-payments-market-surprising-data-reveals-banks-are-missing-mark</a> (last visited Oct. 23, 2023) and 
<a href="https://datos-insights.com/reports/us-p2p-payments-market-surprising-data-reveals-banks-are-missing-mark/">https://datos-insights.com/reports/us-p2p-payments-market-surprising-data-reveals-banks-are-missing-mark/</a> (last visited Nov. 
5, 2024).
    \33\ See Geoff Williams, Retailers are embracing alternative 
payment methods, though cards are still king (Dec. 1, 2022) 
(National Retail Federation article citing its 2022 report 
describing a Forrester survey indicating that 80 percent of 
merchants accept Apple Pay or plan to do so in the next 18 months, 
65 percent of merchants accept Google Pay or plan to do so in the 
next 18 months, and, online, 74 percent accept PayPal or plan to do 
so), <a href="https://nrf.com/blog/retailers-are-embracing-alternative-payment-methods-though-cards-are-still-king">https://nrf.com/blog/retailers-are-embracing-alternative-payment-methods-though-cards-are-still-king</a> (last visited Oct. 23, 
2023); see also The Strawhecker Group (TSG), Merchants respond to 
Consumer Demand by Offering P2P Payments (June 8, 2022) (TSG: 
Merchants Offering P2P Payments) (reporting results of TSG and 
Electronic Transactions Association survey of over 500 small 
businesses merchants finding that 82 percent accept payment through 
at least one digital P2P option), <a href="https://thestrawgroup.com/merchants-respond-to-consumer-demand-by-offering-p2p-payments/">https://thestrawgroup.com/merchants-respond-to-consumer-demand-by-offering-p2p-payments/</a> (last 
visited Oct. 23, 2023).
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    The Proposed Rule described how consumers rely on general-use 
digital consumer payment applications for many aspects of their 
everyday lives. In general, consumers make payments to other 
individuals for a variety of reasons, including sending gifts or making 
informal loans to friends and family and purchasing goods and services, 
among many others.\34\ Consumers can use digital applications to make 
payments to individuals for these purposes, as well as to make payments 
to businesses, charities, and other organizations. According to one 
recent market report, nonbank digital payment apps have rapidly grown 
in the past few years to become the most popular way to send money to 
other individuals other than cash,\35\ and are

[[Page 99586]]

used for a higher number of such transactions than cash.\36\ For many 
consumers, general-use digital consumer payment applications offer an 
alternative, technological replacement for non-digital payment 
methods.\37\ Consumers increasingly have adopted general-use digital 
consumer payment applications \38\ as part of a broader movement toward 
noncash payments.\39\ Amid growing merchant acceptance of general-use 
digital consumer payment applications, consumers with middle and lower 
incomes use digital consumer payment applications for a share of their 
overall retail spending that rivals or exceeds their use of cash.\40\ 
Such applications now have a share of ecommerce payments volume that is 
similar to or greater than other traditional payment methods such as 
credit cards and debit cards used outside of such applications.\41\ 
Such applications also have been gaining an increasing share of in-
person retail spending.\42\
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    \34\ AiteNovarica 2023 Impact Report at 8-9 (Figure 1 reporting 
66 percent of 5,895 consumers surveyed reported making at least one 
domestic P2P payment in 2022 whether via digital means or not, and 
Figure 2 reporting that, of consumers who made P2P payments in 2022, 
among other purposes, 70 percent did so for birthday gifts, 64 
percent for holiday gifts, 49 percent for other gift occasions, 46 
percent to lend money, 41 percent to make a charitable contribution, 
39 percent paid for services, 39 percent purchased items, 31 percent 
provided funds in an emergency situation, and 18 percent provided 
financial support).
    \35\ Id. at 25 (Figure 14 reporting that, among other payment 
methods or sources, 74 percent of consumers made P2P payments in 
cash, 69 percent used alternative digital P2P payment services, 
defined as services offered by nonbank providers via mobile app, web 
service, or digital wallet, and 27 percent used Zelle through a 
bank's mobile application).
    \36\ Id. at 27-28 (Figure 15 reporting that, compared with 20 
percent of P2P transactions made in cash, 37 percent of P2P 
transactions made through alternative P2P payment services).
    \37\ See Marqueta, 2022 State of Consumer Money Movement Report 
(May 26, 2022) at 1 (summary of report describing results of 
industry survey finding that 56 percent of US consumers felt 
comfortable leaving their non-digital wallet at home and taking 
their phone with them to make payments), <a href="https://www.marqeta.com/resources/2022-state-of-consumer-money-movement">https://www.marqeta.com/resources/2022-state-of-consumer-money-movement</a> (last visited Oct. 
23, 2023).
    \38\ AiteNovarica 2023 Impact Report at 24 (Figure 13 reporting 
81 percent of U.S. adults surveyed held one or more P2P accounts and 
69 percent had one or more digital wallets).
    \39\ The Federal Reserve Payments Study: 2022 Triennial Initial 
Data Release (indicating a rapid increase in core non-cash payments 
between 2018 and 2021 and a rapid decline in ATM cash withdrawals 
during the same period), <a href="https://www.federalreserve.gov/paymentsystems/fr-payments-study.htm">https://www.federalreserve.gov/paymentsystems/fr-payments-study.htm</a> (last visited Nov. 19, 2024).
    \40\ PYMNTS, Digital Economy Payments: The Ascent of Digital 
Wallets (Feb. 2023) at 16-17 (December 2022 survey finding 6.1 
percent of overall consumer spending by consumers with lower incomes 
made using digital consumer payment applications, compared with 9.9 
percent of consumer spending by consumers with middle-level 
incomes), <a href="https://www.pymnts.com/study/digital-economy-payments-ecommerce-shopping-retail-consumer-spending/">https://www.pymnts.com/study/digital-economy-payments-ecommerce-shopping-retail-consumer-spending/</a> (last visited Oct. 23, 
2023).
    \41\ See FIS 2023 Global Payments Report at 176 (reporting 32 
percent share of ecommerce transactions, by value, made using a 
digital wallet, compared with 30 percent by credit card and 20 
percent by debit card).
    \42\ See, e.g., 2023 Pulse Debit Issuer Study (Aug. 17, 2023) at 
11 (reporting that mobile wallet use at point of sale nearly doubled 
in 2022, representing nearly 10 percent of total debit card purchase 
transactions in 2022), <a href="https://content.pulsenetwork.com/2023-debit-issuer-study/2023-pulse-debit-issuer-study-white-paper">https://content.pulsenetwork.com/2023-debit-issuer-study/2023-pulse-debit-issuer-study-white-paper</a> (last visited 
Nov. 5, 2024); Digital Economy Payments: The Ascent of Digital 
Wallets at 12 (December 2022 survey finding 7.5 percent of in-person 
consumer purchase volume made with a digital consumer payment 
application). See also CFPB Issue Spotlight, Big Tech's Role in 
Contactless Payments: Analysis of Mobile Devices Operating Systems 
and Tap-to-Pay Practices (Sept. 7, 2023) (CFPB Contactless Payments 
Spotlight) (describing market report by Juniper Research forecasting 
that the value of digital wallet tap-to-pay transactions will grow 
by over 150 percent by 2028), <a href="https://www.consumerfinance.gov/data-research/research-reports/big-techs-role-in-contactless-payments-analysis-of-mobile-device-operating-systems-and-tap-to-pay-practices/full-report/">https://www.consumerfinance.gov/data-research/research-reports/big-techs-role-in-contactless-payments-analysis-of-mobile-device-operating-systems-and-tap-to-pay-practices/full-report/</a> (last visited Oct. 23, 2023).
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    The Proposed Rule would have brought nonbanks that qualified as 
larger participants in a market for general-use digital consumer 
payment applications under the CFPB's supervisory jurisdiction.\43\ The 
Proposed Rule explained that supervision of larger participants, who 
engage in a substantial portion of the overall activity in this market, 
would help to ensure that they are complying with applicable 
requirements of Federal consumer financial law, such as the CFPA's 
prohibition against unfair, deceptive, and abusive acts and practices, 
the privacy provisions of the Gramm-Leach-Bliley Act (GLBA) and its 
implementing Regulation P,\44\ and the Electronic Fund Transfer Act 
(EFTA) and its implementing Regulation E.\45\ The Proposed Rule also 
explained that, as firms increasingly offer funds transfer and wallet 
functionalities through general-use digital consumer payment 
applications, the rule would enable the CFPB to detect and assess new 
risks to both consumers and the market.\46\ As stated in the Proposed 
Rule, the CFPB's ability to detect and assess emerging risks is 
critical as new product offerings blur the traditional lines of banking 
and commerce.\47\
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    \43\ 12 U.S.C. 5514(a)(1)(B).
    \44\ See generally 12 CFR part 1016--Privacy of Consumer 
Financial Information (CFPB's Regulation P implementing 15 U.S.C. 
6804).
    \45\ 15 U.S.C. 1693 et seq., implemented by Regulation E, 12 CFR 
part 1005. See, e.g., 12 CFR 1005.11 (Procedures for financial 
institutions to resolve errors).
    \46\ 88 FR 80197 at 80201 & n.43 (citing CFPB, The Convergence 
of Payments and Commerce: Implications for Consumers (Aug. 2022) 
(CFPB Report on Convergence of Payments and Commerce) at sec. 4.1 
(highlighting the potential that consumer financial data and 
behavioral data are used together in increasingly novel ways), 
<a href="https://files.consumerfinance.gov/f/documents/cfpb_convergence-payments-commerce-implications-consumers_report_2022-08.pdf">https://files.consumerfinance.gov/f/documents/cfpb_convergence-payments-commerce-implications-consumers_report_2022-08.pdf</a> (last 
visited Oct. 27, 2023)).
    \47\ See generally id.
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    The Proposed Rule explained that the CFPB regularly supervises 
depository institutions that provide general-use digital consumer 
payment applications.\48\ As the Proposed Rule noted, greater 
supervision of nonbanks in this market therefore would further the 
CFPB's statutory objective of ensuring that Federal consumer financial 
law is enforced consistently between nonbanks and depository 
institutions in order to promote fair competition.\49\
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    \48\ For example, as the Proposed Rule noted, some depository 
institutions and credit unions provide general bill-payment services 
and other types of electronic fund transfers through digital 
applications for consumer deposit accounts. Id. at n.45.
    \49\ 12 U.S.C. 5511(b)(4).
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    The Proposed Rule also recognized that States have been active in 
regulation of money transmission by money services businesses and that 
many States actively examine money transmitters.\50\ The Proposed Rule 
stated that the CFPB would coordinate with appropriate State regulatory 
authorities in examining larger participants.
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    \50\ 88 FR 80197 at 80198 n.12, 80214 n.108 (citing CSBS, 
Reengineering Nonbank Supervision, Ch. 4: Overview of Money Services 
Businesses (Oct. 2019) (CSBS Reengineering Nonbank Supervision MSB 
Chapter), <a href="https://www.csbs.org/sites/default/files/other-files/Chapter%204%20-%20MSB%20Final%20FINAL_updated_0.pdf">https://www.csbs.org/sites/default/files/other-files/Chapter%204%20-%20MSB%20Final%20FINAL_updated_0.pdf</a> (last visited 
Nov. 5, 2024)).
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General Comments Received \51\
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    \51\ Some commenters provided additional recommendations that 
are outside the scope of this rulemaking, such as increasing 
education of consumers who use general-use digital consumer payment 
applications, promulgating new consumer protections for these 
consumers, or imposing information collection requirements such as 
collecting the legal entity identifier (LEI) of larger participants. 
The Final Rule does not address these comments, which are outside 
the scope of a rulemaking under CFPA section 1024(a)(1)(B) to define 
and establish supervisory authority over larger participants in a 
market for consumer financial products and services. In addition, a 
consumer group suggested that the CFPB the CFPB expressly clarify 
that meeting the definition of a larger participant does not 
automatically cause application of exclusions in State privacy laws 
for GLBA compliance and that the CFPB coordinate with States to 
avoid risk of preempting State privacy laws when the CFPB supervises 
for compliance with the GLBA and its implementing Regulation P. This 
rulemaking does not establish or interpret substantive consumer 
protection requirements and thus does not interpret Regulation P 
(including its provision describing its relationship with State laws 
in 12 CFR 1016.17); it also does not itself govern State 
coordination, which occurs separately when the CFPB carries out 
nonbank supervision.
---------------------------------------------------------------------------

    In this part of the section-by-section analysis, the Final Rule 
summarizes and responds to comments about general aspects of the 
proposal, including the rulemaking process, the CFPB's general reasons 
for issuing the proposal, and certain other general topics.
Comments on Rulemaking Process
    Some comments addressed the rulemaking process. First, some 
commenters suggested that the CFPB should not have issued, and should 
not finalize, the Proposed Rule during the

[[Page 99587]]

pendency of a Supreme Court case concerning the constitutionality of 
the CFPB's funding structure under the Appropriations Clause.\52\ 
Second, some industry commenters, a nonprofit commenter, an individual 
commenter, and some Members of Congress asked the CFPB to extend the 
comment period, such as by an additional 30 or 45 days. These 
commenters cited various reasons for their request, including the 
number of holidays during the comment period, the complexity of the 
proposed market including coverage of digital assets, the complexity of 
the proposed larger-participant test that included multiple steps, a 
need for more specifics regarding which products and services were 
encompassed in the market and the risks the CPFB believed they pose 
that justify the need for the Proposed Rule, and overlap between the 
comment period for the Proposed Rule, the comment period for the CFPB's 
proposal regarding personal financial data rights, and the CFPB's new 
market-monitoring orders covering some of the same entities. One 
industry commenter added that the decision not to extend the comment 
period formed part of the basis for their view that the CFPB should 
withdraw the Proposed Rule.
---------------------------------------------------------------------------

    \52\ See CFPB v. Cmty. Fin. Servs. Ass'n of Am., Ltd., 601 U.S. 
416 (2024) (U.S. argued Oct. 3, 2023).
---------------------------------------------------------------------------

Comments on the Large and Growing Market
    Commenters agreed that the market for general-use digital consumer 
payment applications has grown substantially in recent years. For 
example, consumer groups, several nonprofits, a payment network, an 
industry association, two banking industry associations, and a credit 
union association agreed (and an industry provider acknowledged \53\) 
that there has been rapid growth and widespread consumer adoption of 
general-use digital consumer payment applications. In support of their 
view, these commenters cited data in the Proposed Rule as well as other 
public information. An industry association stated that digital 
consumer payment applications have helped millions of U.S. consumers to 
send money to friends and family and make retail payments more 
efficient. A group of State attorneys general noted that a significant 
portion of consumers with lower incomes frequently rely upon general-
use digital consumer payment applications. Two nonprofit commenters 
also agreed that adoption by younger individuals may drive further 
growth.\54\ An industry association observed that the proposed market 
has experienced rapid increases in consumer adoption that likely will 
continue. As a consequence, this commenter described this market as 
still in what industry lifecycle literature describes as a stage of 
market growth as opposed to market maturity.
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    \53\ As discussed further below, this commenter stated that 
growth alone was insufficient to justify the Proposed Rule, and that 
the CFPB must make certain specific findings regarding market risk. 
The Final Rule responds to those comments further below in the 
discussion of general comments about the relevance of risks to 
consumers to the rulemaking.
    \54\ While not disputing the rapid growth in the market, some 
other industry commenters suggested that the broader consumer 
payments sector should be considered, including when defining the 
market and setting the threshold for the larger-participant test, as 
discussed in the section-by-section analysis of those provisions 
further below.
---------------------------------------------------------------------------

    Several of these commenters stated that these general-use digital 
consumer payment applications increasingly are accepted by retailers 
and embedded into in-person and online commerce, which is itself 
growing. They pointed to this as one trend driving existing growth and 
future growth in the market. A comment from several consumer groups 
stated that as merchants seek to avoid interchange fees, they will 
increasingly rely upon digital payment applications as a payment method 
at the point of sale. A banking association and consumer group stated 
that they also expected the lines between banking, commerce, and 
technology to further converge and blur.\55\ A comment from several 
consumer groups stated that nonbank providers of consumer financial 
products and services have greater latitude under U.S. law to integrate 
those products into commercial platforms, and that large technology 
firms' business models depend on data collection.\56\
---------------------------------------------------------------------------

    \55\ One of these commenters pointed to an industry white paper 
describing a trend in the market toward ``embedding financial 
services into nonfinancial apps and other digital experiences.'' 
Google LLC White Paper, Embedded finance: The new gold rush in 
financial services (2021) (Google LLC Embedded Finance White Paper) 
at 4 (``These embedded experiences will soon permeate all aspects of 
our lives that involve money--and they'll feel so frictionless that 
users won't be aware of the underlying work financial institutions 
are doing to support these transactions.''), at 6 (``Embedded 
finance means, simply, embedding your financial services in the non-
financial products, services or technologies consumers already use 
and love. Since they spend much of their time in non-financial 
applications in their everyday lives--but only a fractional amount 
of time in financial applications--the growth opportunity for 
financial services companies is considerable.''), <a href="https://cloud.google.com/resources/financial-services-embedded-finance-whitepaper">https://cloud.google.com/resources/financial-services-embedded-finance-whitepaper</a> (last visited Nov. 5, 2024).
    \56\ One consumer group commenter added that in its view, Big 
Tech firms have a business model that seeks to maximize data 
collection based on different goals from publicly-chartered and 
regulated financial institutions.
---------------------------------------------------------------------------

    Another nonprofit commenter suggested in general terms that CFPB 
supervision of larger participants in the general-use digital consumer 
payment applications market could help the CFPB to detect and assess 
risks to the U.S. financial system. It stated that the market may 
present such risk, given how general-use digital consumer payment 
applications facilitate a high volume of transactions, including flows 
of funds through stored value accounts that are not FDIC-insured.
    However, some industry and nonprofit commenters stated that the 
rapid growth in the market and widespread consumer adoption merely 
indicates that the market is successful and popular among consumers. In 
their view, as discussed further below, the fact that the market is 
large and growing market is not an adequate basis for subjecting its 
larger participants to supervision, absent findings of risks to 
consumers or markets or market failures.\57\
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    \57\ The Final Rule further summarizes and responds to those 
comments in the discussion below of general comments on detecting 
and assessing risks (including emerging risks) to consumers and 
markets.
---------------------------------------------------------------------------

Comments on Promoting Compliance With Federal Consumer Financial Law
    The Proposed Rule stated that CFPB supervision of larger 
participants would promote compliance with applicable requirements of 
Federal consumer financial law. A group of State attorneys general, 
consumer groups, some nonprofit and individual commenters, a banking 
association, and a comment from a payment network and an industry 
association generally agreed that the proposal would serve this 
purpose, as described below. However, as described further below, some 
industry and nonprofit and other commenters disagreed or stated that 
the proposal did not provide sufficient support for the claim that it 
would serve this purpose.\58\
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    \58\ Some commenters also suggested that existing State and 
Federal oversight of some market activities, including for 
compliance with Federal consumer financial law, was adequate. The 
Final Rule separately addresses comments on those general topics 
further below.
---------------------------------------------------------------------------

    Several commenters expressed concern that larger participants may 
be violating or inadequately incentivized to comply with one or more of 
the Federal consumer financial laws cited in the Proposed Rule. A joint 
comment from consumer groups stated that consumers are exposed to 
unfair, deceptive and abusive practices in the payments area, and 
stated that oversight of this market is needed to ensure market 
participants comply with the prohibition against

[[Page 99588]]

unfair, deceptive, and abusive acts and practices.\59\ This comment 
assessed the risk of abusive practices as high due to what the comment 
described as lack of competition and consumer choice with respect to 
the larger participants defined in the Proposed Rule. A comment from a 
group of State attorneys general stated that the Proposed Rule, coupled 
with existing State consumer protection statutes, would allow the 
Federal and State governments to work together to prevent and abate 
unfair, deceptive, and abusive acts and practices in the market. A 
consumer group and a nonprofit commenter stated that the Proposed Rule 
would be especially useful in promoting compliance with the prohibition 
against unfair, deceptive, and abusive acts and practices by companies 
that provide financial services to incarcerated and recently 
incarcerated persons. And a consumer group and nonprofit commenter 
stated that it was common sense that unfair, deceptive, and abusive 
acts and practices protections be applied to new entrants and 
technologies like those described in the Proposed Rule.
---------------------------------------------------------------------------

    \59\ See 12 U.S.C. 5531, 5536 (prohibiting unfair, deceptive, 
and abusive acts and practices in connection with the offering or 
provision of consumer financial products and services).
---------------------------------------------------------------------------

    As an example of how supervision of larger participants would 
promote compliance, a banking association noted that the CFPB's 
publication Supervisory Highlights \60\ communicates CFPB expectations 
of compliance to the overall market and encouraged its use in this 
market, and stated that the proposal should enable the CFPB to publish 
Supervisory Highlights identifying problematic conduct in this market. 
A comment from several consumer groups pointed to findings in 
Supervisory Highlights related to violations of Regulation E and other 
provisions of Federal consumer financial law violations at banks. The 
comment stated that the CFPB also should supervise larger nonbank 
companies handling consumer payments, including payment apps, because 
such violations at nonbanks are just as likely if not more so.
---------------------------------------------------------------------------

    \60\ The CFPB periodically publishes Supervisory Highlights to 
share key examination findings in order to help industry limit risks 
to consumers and comply with Federal consumer financial law. Each 
Supervisory Highlights publication shares recent examination 
findings, including information about recent enforcement actions 
that resulted, at least in part, from the CFPB's supervisory 
activities. These reports also communicate operational changes to 
the CFPB's supervision program and provide a convenient and easily-
accessible resource for information on the CFPB's recent guidance 
documents. Supervisory Highlights does not refer to any specific 
institution in order to maintain the confidentiality of supervised 
entities. See <a href="https://www.consumerfinance.gov/compliance/supervisory-highlights/">https://www.consumerfinance.gov/compliance/supervisory-highlights/</a> (last visited Nov. 5, 2024).
---------------------------------------------------------------------------

    Regarding EFTA and Regulation E, a comment from consumer groups 
stated that oversight is needed to ensure payment app and digital 
wallet providers comply with the EFTA's consumer protections for 
electronic fund transfers, highlighted payment fraud as a significant 
risk, and stated that violations of the EFTA related to digital 
payments are extremely common, even among banks that are closely 
supervised by regulators. The commenter cited to several findings of 
EFTA violations from CFPB examinations in this area that the CFPB has 
published in Supervisory Highlights. A credit union association 
commenter stated that nonbanks that offer consumer payment services 
have error resolution responsibilities under Regulation E which the 
CFPB cannot effectively assess without exercising supervisory 
authority.
    Commenters also addressed risks posed to consumers associated with 
potential violations of the GLBA and Regulation P.\61\ A comment from a 
group of State attorneys general supported the Proposed Rule in part 
because it would allow the CFPB to examine digital payment applications 
for compliance with the privacy provisions of the GLBA. The comment 
stated the Proposed Rule would permit the CFPB to address the critical 
data privacy issues posed by digital payment applications by allowing 
the CFPB to assess how applications are storing, using, and sharing 
their collections of sensitive consumer data as well as changes to 
larger participants' privacy policies. A consumer group commenter 
stated that its review had identified multiple risks associated with 
peer-to-peer payment application companies. The commenter stated that 
more than 25,000 consumers had signed a petition urging the CFPB to 
take action with respect to various risks posed by payments 
applications, including risks associated with fraud and collection and 
storage of consumer information.\62\
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    \61\ Title V, subtitle A of the GLBA and its implementing 
regulation, Regulation P, govern the treatment of nonpublic personal 
information about consumers by financial institutions.
    \62\ Similarly, other commenters emphasized potential risks with 
respect to use of consumer data and risks to consumer privacy that 
may be associated with payment application and digital wallet 
providers, including the risk of losing money through fraud or 
mistakes or having personal data collected and shared.
---------------------------------------------------------------------------

    Other commenters such as a company, nonprofits, and an industry 
association stated that the Proposed Rule did not adequately assess the 
degree of existing compliance or otherwise explain how it would promote 
compliance. For example, one commenter criticized the statement in the 
proposal that CFPB supervision would incentivize compliance as 
circular, given what it viewed as inadequate discussion in the Proposed 
Rule of the level of existing non-compliance or risks of non-
compliance.\63\ In addition, several industry comments suggested that 
EFTA/Regulation E, GLBA/Regulation P, or both do not apply to certain 
market participants, which they viewed as undermining the notion that 
the Proposed Rule would promote compliance with Federal consumer 
financial law. A company commenter added that the proposal did not 
explain how the prohibition against unfair, deceptive, or abusive acts 
or practices applied to market participants, or why supervision is the 
appropriate mechanism to identify and prevent any anticipated 
violations of Federal consumer financial law more broadly. Further, an 
industry commenter stated that State supervision by itself is more 
effective and better at enforcing the law than CFPB supervision.
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    \63\ Further below, the Final Rule summarizes and responds to 
comments more broadly addressing the general topic of risks to 
consumers in the market.
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Comments on Detecting and Assessing Risks to Consumers and Markets, 
Including Emerging Risks
    Comments from a group of State attorneys general, a payment 
network, a banking association, consumer groups, and nonprofits agreed 
that CFPB supervision of larger participants in this market would help 
the CFPB to detect and assess risks to consumers and markets, including 
emerging risks, in this rapidly growing and evolving market. For 
example, an industry association generally described the potential for 
CFPB supervision to promote maturity in the market, which it described 
as immature and rapidly evolving.\64\ In addition, these comments 
pointed to several reasons why the CFPB supervision and examination 
process is well suited to this goal. A consumer group stated that 
supervisory authority is one of the most basic tools regulators have to 
identify new risks in the market as early as possible, before market 
failures with wide-ranging implications occur. Several consumer groups 
added that CFPB should not rely only on third-party sources of

[[Page 99589]]

information to assess market activity, which would lead to delayed 
responses to problems, compared with supervision.\65\ A nonprofit 
commenter stated that because supervision occurs outside of the 
adversarial legal process, it is an especially effective tool for 
rapidly gathering information that can prevent dubious practices before 
they develop.
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    \64\ In its view, the Proposed Rule may result in development of 
a robust, consumer-protected market, given how previous larger 
participant rules had helped to ensure consumer protection remains a 
prominent concern among participants in those markets.
    \65\ These commenters also stated supervision of larger 
participants would allow the CFPB to respond more quickly to 
emerging problems affecting servicemembers who are especially 
vulnerable to identity theft and fraud in the market.
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    Several comments also identified various existing and emerging 
risks in the market that the commenters believed the CFPB would be able 
to effectively detect and assess though supervision, including risks 
with respect to consumers' loss of funds and loss and misuse or abuse 
of data. The Final Rule summarizes these comments below. In addition, a 
group of State attorneys general stated that the rule will allow the 
CFPB to detect and assess risks that emerge not only from the existing 
products and services, but also as a result of future technological 
advancements in the market.
    With respect to the potential for consumers to lose funds or access 
to funds, a group of State attorneys general noted that research cited 
in the proposal indicated that almost a third of digital payment 
application users with lower incomes reported one or more problems 
related to funds being sent to the wrong person or not receiving funds 
that were sent to them.\66\ These commenters stated that a lack of 
regulatory oversight has significantly contributed to those problems. A 
nonprofit commenter stated that larger participants pose unique risks 
to consumers related to what the commenter characterized as the lack of 
consumer protections associated with these applications, as well as the 
possible systemic risks they may present to the financial markets. The 
commenter raised specific concerns about the risk of consumer loss of 
funds from uninsured entities and lack of consumer awareness of such 
matters. The commenter also stated that CFPB supervision of these 
nonbank payment applications would, among other things, help to 
identify and mitigate systemic financial risk and enhance consumer 
protection. An individual commenter stated that the market had diverse 
participants but that there are common areas of risk with payment apps 
linked to a stored value product, including a risk of losing access to 
funds to pay for food or bills due to a technical glitch. Additional 
commenters raised various concerns about what they often described as 
fraud in the market and lack of related consumer protections, and a 
nonprofit commenter cited complaints submitted to the FTC regarding 
peer-to-peer payment fraud. At the same time, several industry 
commenters suggested that certain consumer protections such as EFTA/
Regulation E or GLBA/Regulation P do not apply to some market 
participants, as described further above, and that consumers often are 
adequately protected by other parties to the transaction such as banks 
and credit unions, as described in the discussion of general comments 
about existing oversight of the market further below.
---------------------------------------------------------------------------

    \66\ Consumer Reports P2P Survey at 7 (also indicating that of 
all respondents who have used a P2P service, 22 percent reported one 
or more such problems). See also 88 FR 80197 at 80200 n.25 
(proposal's discussion of other data in this report, noted above).
---------------------------------------------------------------------------

    With regard to uses of consumer payments data, a banking 
association, a payment network, a nonprofit commenter, and several 
consumer groups stated that the way in which nonbanks can exploit the 
convergence of payments and commerce poses risk to consumers with 
respect to this market, such as through aggregation and monetization of 
consumer financial data. A group of State attorneys general added that 
supervision of larger participants would help the CFPB to detect and 
assess emerging risks in the use of consumer financial data as 
technology continues to evolve. And an individual commenter and several 
industry comments stated that consumer payments data is often used for 
purposes beyond initiation of the consumer payment transaction.\67\ 
Several consumer groups described the level and use of consumer data 
collected by large technology firms as unreasonable and potentially 
dangerous. Several other commenters including individuals noted that 
the collection of such data also raises data security risks, including 
what a nonprofit commenter described as novel security risks raised by 
digital wallets. At the same time, other comments from industry 
suggested that data security risks to consumers were particularly low 
given the security and anti-fraud enhancements from market 
participants' reliance on features such as tokenization.\68\ And a 
nonprofit commenter stated that government regulators generally are not 
effective at preventing data breaches as some of the largest have 
occurred at heavily-regulated institutions.
---------------------------------------------------------------------------

    \67\ The Final Rule discusses and responds to these comments in 
more detail in the section-by-section analysis of the exclusion for 
certain marketplace activities described further below.
    \68\ In addition, digital assets industry comments described 
what they viewed as additional security that digital assets provide. 
As discussed in the section-by-section analysis of the larger-
participant test further below, the Final Rule does not count those 
transactions toward the larger-participant test.
---------------------------------------------------------------------------

    Some commenters disagreed that the goal of detecting and assessing 
risks including emerging risks warrants the proposed expansion of 
CFPB's supervisory authority in this market. For example, two nonprofit 
commenters stated that the rationale of detecting and assessing 
emerging risks was not supported by evidence, and instead only by the 
theoretical possibility of harm in an innovative, successfully-growing 
and popular market. Another nonprofit commenter stated that the 
proposal did not examine the nature of the emerging risks, whether by 
mentioning novel security risks posed by digital wallets or other 
harms. Another nonprofit commenter stated its belief that market 
participants' responses to the CFPB's previous market-monitoring orders 
generated adequate information for the CFPB to determine the level of 
risks posed by this emerging market.\69\ Two industry associations 
stated that they agreed in principle that regulation needed to evolve 
along with new technology, but they stated that the CFPB first must 
identify harms it perceives in the market before proposing to supervise 
its larger participants. Another industry association agreed, stating 
that the Proposed Rule merely described the possibility of ``new 
risks'' from ``new product offerings'' and did not state what the ``new 
risks'' might be. It pointed to market reports that, in its view, 
indicated that nonbanks' multi-sided business models in the digital 
economy provide new benefits to consumers and promote competition.\70\ 
A nonprofit commenter characterized the proposal as referring to 
hypothetical risks that may occur in the future, and described this 
reference as a mere pretext to support an agenda to target large 
technology firms. An industry commenter added that the goal of 
detecting and assessing new and emerging risks is inadequate as a

[[Page 99590]]

foundation for a larger participant rule. In its view, the CFPB can 
only engage in larger participant rulemakings when it identifies risks 
that supervision would mitigate. The commenter also asserted that, 
because the CFPB must consider risks to consumers in exercising its 
supervisory authority under section 1024(b)(2), the CFPA also requires 
that the CFPB establish the existence of specific risks to consumers 
that would be mitigated by supervision when issuing a larger 
participant rule under section 1024(a)(1)(B) and (2). The industry 
commenter also claimed that principles of administrative law likewise 
require the rule to target identified risks.\71\
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    \69\ However, this commenter also recommended that the CFPB 
continue to gather information on the market before expanding its 
supervisory authority as proposed.
    \70\ Separately, this commenter observed that the financial 
technology sector that encompasses the proposed market often uses 
advanced technologies including artificial intelligence, block chain 
technology, and data mapping to create new financial products and 
services that are beneficial in various ways. This commenter did not 
state that such products posed any risk or could pose any emerging 
or new risks.
    \71\ The commenter also stated in a footnote that if the rule 
does not need to identify meaningful risks to consumers then the 
CFPA would violate the non-delegation doctrine in constitutional 
law. The commenter did not explain the basis for that view, and the 
CFPB disagrees with that view. Through the CFPA, Congress has 
provided guidance to the CFPB on how to exercise its rulemaking 
authority under 12 U.S.C. 5514(a)(1)(B) and has imposed limits on 
that authority, including rules of construction for defining larger 
participants and policy considerations, which the CFPB has addressed 
in this Final Rule.
---------------------------------------------------------------------------

    More broadly, many of the industry commenters and other commenters 
stated that the Proposed Rule did not adequately consider whether 
market activity currently poses risks to consumers and if so how and to 
what degree. Other commenters similarly stated that the proposal failed 
to establish that certain provisions of Federal consumer financial law 
apply to market participants; that the proposal failed to identify 
potential violations of law or other specific harms that the Proposed 
Rule would seek to address, or any relevant market failures; and that 
the CFPB should first issue a report articulating the risks it sees in 
the proposed market or otherwise identify such risks prior to issuing a 
final rule.\72\ Certain commenters also stated that the CFPB should 
evaluate risk separately with respect to various subcomponents of the 
market described in the Proposed Rule, and argued for the exclusion of 
various market participants, as discussed in more detail in the 
section-by-section analysis of the corresponding component of the 
market definition further below.\73\ Finally, a nonprofit commenter 
stated that the CFPB should provide greater clarity to market 
participants as to how the CFPB would assess risk in its prioritization 
process in this market, including what risks it would consider.
---------------------------------------------------------------------------

    \72\ A nonprofit commenter stated that the unique data security 
risks that digital wallets pose should be addressed through public 
education rather than regulation. As noted above, consumer education 
is outside the scope of this rule and, for the reasons explained in 
the response to general comments, education is not a substitute for 
supervision.
    \73\ Some commenters suggested that CFPB supervision itself 
would increase risk such as by reducing examinees' resources 
available for fraud prevention, or exposing the supervised entity's 
data to breaches. For the reasons explained in the impacts analysis 
in part VII, the CFPB has not determined the Final Rule will reduce 
fraud prevention. With regard to the risk of data breaches, the 
CFPB's information security system mitigates those risks as further 
discussed in part VII.
---------------------------------------------------------------------------

Comments on Ensuring Consistent Enforcement of Federal Consumer 
Financial Law Between Banks and Nonbanks
    Some comments addressed the Proposed Rule's statement that the rule 
would further the CFPB's statutory mandate to ensure consistent 
enforcement of Federal consumer financial law between nonbanks and 
banks and credit unions, in order to promote fair competition. Several 
consumer groups, banking and credit union industry associations, a 
payment network, some nonprofits, and an industry provider generally 
agreed that the Proposed Rule would have that benefit. For example, a 
community banking association stated that community banks have long 
expressed concerns that financial technology and large technology firms 
are offering financial products and services traditionally provided by 
banks, without the same level of regulatory oversight. A banking 
association stated that consumers are best protected when banks and 
nonbanks offering similar financial products and services are subject 
to the same oversight, which mitigates the potential for consumer harm 
and improves consumer trust and confidence. This commenter and another 
banking association added that establishing parity in supervision will 
help to ensure that nonbanks provide the same consumer protections when 
they provide the same services as banks. A payment network and a 
nonprofit commenter agreed that the proposal would help to ensure that 
entities engaged in the same functional activities are subject to the 
same functional regulation. Some comments described nonbanks as 
deriving a competitive advantage due to their lesser supervisory 
oversight, and banks and credit unions as disadvantaged. For example, 
the credit union industry association commenter stated that the lesser 
supervisory oversight of nonbank peer-to-peer payment apps increases 
burdens on credit unions responding to consumer disputes of 
transactions conducted in those apps due to the app providers' 
underinvestment in compliance and customer service and consumer 
preferences for contacting the credit union. The community banking 
association also stated that this gap in oversight erodes consumer 
trust. One of the banking industry associations agreed, noting that its 
2022 survey found that an overwhelming majority of consumers were 
concerned about a gap in regulatory oversight between fintech firms 
(including cryptocurrency firms) and banks, and believed that the CFPB 
and Congress should do more to protect consumers from harm and abuse in 
these areas.\74\
---------------------------------------------------------------------------

    \74\ Consumer Bankers Ass'n, Press Release, NEW POLL: Nearly 
Ninety Percent Of Americans Concerned That Fintech & Crypto Firms Do 
Not Have Appropriate Level of Federal Regulation (Dec. 12, 2022) 
(describing 56 percent of respondents that want greater oversight 
compared to 24 percent who are satisfied with existing oversight), 
<a href="https://consumerbankers.com/press-release/new-poll-nearly-ninety-percent-of-americans-concerned-that-fintech-crypto-firms-do-not-have-appropriate-level-of-federal-regulations/">https://consumerbankers.com/press-release/new-poll-nearly-ninety-percent-of-americans-concerned-that-fintech-crypto-firms-do-not-have-appropriate-level-of-federal-regulations/</a> (last visited Nov. 
18, 2024).
---------------------------------------------------------------------------

    At the same time, some industry and nonprofit commenters challenged 
the potential for Proposed Rule to promote consistent enforcement of 
Federal consumer financial law as between nonbanks and depository 
institutions, and thereby promote fair competition, as well as the 
appropriateness of that consideration in the rulemaking. For example, 
some of these commenters described the proposed objective as an 
illegitimate form of ``mission creep . . . outside of [the CFPB's] core 
jurisdiction'' or further suggested that the Proposed Rule would place 
the CFPB in the role of market gatekeeper for nonbanks, which would 
frustrate competition and innovation (which one of these commenters 
described as the effect that banking regulation already has on banks). 
Some industry commenters also suggested the objective failed to account 
for the structure of nonbank market activity vis-[agrave]-vis banks and 
credit unions. For example, an industry association stated that many 
nonbank market participants either complement banks and credit unions 
by making it easier for consumers to use payment methods provided by 
those financial institutions, or partner directly with the banks and 
credit unions. Some banking associations also expressed concern that 
the rule would increase indirect burden on banks and may create 
confusion about differences between banks and nonbanks. As another 
example, an industry provider stated that banks provide deposit 
accounts (and associated funds transfer functionalities), not pass-
through payment wallets allowing consumers to access payment methods 
issued by

[[Page 99591]]

third-party financial institutions.\75\ And for that reason, in its 
view, increased oversight of those activities would not serve the 
CFPB's stated purpose. However, another industry association stated 
that banks have been introducing their own digital wallets, both 
directly and through affiliates, in an effort to compete with nonbank 
incumbents that have embedded their digital wallets into merchant 
checkout processes.
---------------------------------------------------------------------------

    \75\ As discussed below in the section-by-section analysis of 
the definition of ``covered payment functionality,'' the preamble 
uses the phrase pass-through payment wallet to describe this type of 
functionality discussed by commenters.
---------------------------------------------------------------------------

    Finally, an industry association also suggested that in some ways 
the Final Rule may not promote consistent enforcement of Federal 
consumer financial law. It stated that the CFPB should explain why 
larger participants in the proposed market should be subject to what it 
viewed as significantly more CFPB supervisory authority than exists 
over other persons that facilitate consumer payment transactions, such 
as banks and credit unions providing physical payment cards and 
providers of payment applications that do not have ``general use'' as 
defined in the Proposed Rule such as automobile purchase applications 
and food delivery applications.\76\
---------------------------------------------------------------------------

    \76\ The commenter also stated the Proposed Rule excluded from 
``general use'' bill-payment applications and applications used to 
purchase financial assets including securities. However, the 
Proposed Rule specifically acknowledged the existence in the market 
of ``a general-use bill-payment function.'' 88 FR 80197 at 80206. In 
addition, the Proposed Rule did not list applications for purchase 
of securities among the examples of activities that do not have 
``general use'' because it already excluded those transaction from 
the proposed definition of ``consumer payment transaction'' as 
discussed in the section-by-section analysis of that term further 
below.
---------------------------------------------------------------------------

Comments on Other Regulators' Existing Oversight Authority
    Some commenters suggested the rule would help existing regulatory 
oversight efforts in the market, while others stated that the Proposed 
Rule did not adequately consider whether the CFPB supervisory authority 
was needed in light of existing regulatory oversight mechanisms of 
other regulators.
    A group of State attorneys general stated that the Proposed Rule 
would allow Federal and State authorities to coordinate to prevent and 
abate unfair, deceptive, and abusive acts and practices in the market. 
They indicated that violations of Federal law detected through CFPB's 
supervisory examinations could assist State enforcement, including in 
States such as California, New Jersey, and New York, where a commercial 
practice that violates Federal law is deemed or presumed to violate the 
State's consumer protection laws.
    On the other hand, some other commenters stated that the Proposed 
Rule did not adequately consider the degree to which the market already 
is overseen by other regulators, including State oversight of nonbank 
market participants that are money transmitters, Federal prudential 
regulators' oversight with respect to banks and credit unions that 
provide accounts, hold funds, and process payments facilitated by 
nonbank market participants, and FTC enforcement of consumer protection 
laws including competition laws.\77\ Several industry associations 
stated that the rulemaking generally must better account for the 
potential for CFPB supervision to duplicate the oversight by those 
other regulators, and the unnecessary burdens and diverging regulatory 
expectations that such duplicative supervision can create.\78\ One of 
these commenters stated that the CFPB should clarify the scope and 
requirements of the rule to prevent these outcomes, and stated that 
close coordination by the CFPB with other regulators is needed before 
the CFPB pursues oversight of larger participants.
---------------------------------------------------------------------------

    \77\ A few industry comments also mentioned Federal oversight of 
money transmitters by FinCEN in the U.S. Treasury. These commenters 
did not describe any nexus between that oversight and compliance 
with Federal consumer financial law, or otherwise suggest that 
supervisory activity by FinCEN and the CFPB would have overlapping 
subject matter related to compliance with Federal consumer financial 
law.
    \78\ Some commenters also discussed Federal prudential 
regulators' existing oversight of banks and credit unions as 
relevant due to the inclusion in the market of nonbanks that partner 
with banks and credit unions, and of pass-through payment wallets 
that facilitate the use of accounts provided by banks and credit 
unions. The Final Rule summarizes and responds to those comments in 
more detail in the section-by-section analysis of ``covered payment 
functionality'' below.
---------------------------------------------------------------------------

    With respect to existing State oversight, an industry association 
stated that State financial regulators supervise various aspects of the 
market and the CFPA requires the CFPB to account for oversight by State 
authority when exercising its supervisory authority. Two other industry 
associations indicated that in their view the Proposed Rule did not 
consider how the CFPB would address overlap in scope with State 
examinations on the same subject matter particularly at money 
transmitters. A nonprofit commenter suggested that State oversight is 
sufficient because States are better at enforcing the law because they 
have a better understanding of local conditions.\79\
---------------------------------------------------------------------------

    \79\ This commenter also stated that States generally occupy the 
field of consumer protection law, that Federal supervisory oversight 
by the CFPB would ``preempt'' State law, and that the proposal did 
not provide compelling evidence for doing so. The CFPB disagrees 
that a larger participant rule, which establishes CFPB supervisory 
authority and does not impose substantive consumer protection 
obligations, preempts such State consumer protection laws.
---------------------------------------------------------------------------

Comments on CFPB Enforcement and Market-Monitoring Authorities
    An industry association stated that the Proposed Rule did not 
explain how supervisory authority would promote additional compliance 
with Federal consumer financial law beyond compliance the CFPB ensures 
through its enforcement function and aided by its market-monitoring 
function. A nonprofit suggested that CFPB enforcement is sufficient to 
address risks to consumers, and that supervision would only impose 
unnecessary burden.
Comments Raising ``Major Questions'' Doctrine
    Another area of comment related to the ``major questions 
doctrine.'' Those commenters who addressed the doctrine generally were 
critical of the Proposed Rule and took an expansive view of the 
circumstances in which the doctrine applies. First, one nonprofit 
commenter stated that the major question doctrine precludes the CFPB 
from defining larger participants in a digital wallet market generally. 
This commenter stated that, despite the existence of digital wallets at 
the time of adoption of the CFPA, Congress did not expressly include 
them within the scope of CFPB supervisory authority and therefore chose 
to foster innovation free from the CFPB's supervisory oversight. 
Further, in its view, the market has vast economic and political 
significance given both the aggregate dollar value of transactions on 
digital wallets (nearly $1 trillion) and references by the CFPB to 
payment systems as ``critical infrastructure'' and to ``Big Tech'' 
companies.\80\ Second, some commenters stated that the CFPB's 
interpretation of the merchant payment processing exclusion in CFPA 
section 1002(15)(A)(vii)(I) also is impermissible under the major 
questions doctrine.\81\

[[Page 99592]]

Third, some commenters stated that the major questions doctrine voids 
the CFPB's interpretation of CFPA section 1024(b) as authorizing 
supervision of all consumer financial products and services provided by 
a larger participant for compliance with Federal consumer financial law 
and related risks.\82\
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    \80\ CFPB Press Release (Nov. 7, 2023) (announcing Proposed 
Rule), <a href="https://www.consumerfinance.gov/about-us/newsroom/cfpb-proposes-new-federal-oversight-of-big-tech-companies-and-other-providers-of-digital-wallets-and-payment-apps/">https://www.consumerfinance.gov/about-us/newsroom/cfpb-proposes-new-federal-oversight-of-big-tech-companies-and-other-providers-of-digital-wallets-and-payment-apps/</a> (last visited Nov. 8, 
2024).
    \81\ In addition, some commenters stated that the inclusion of 
certain digital assets transfers in the proposed definition of 
consumer payment transactions raised a ``major question.'' As 
discussed further below, the CFPB has decided, for purposes of this 
Final Rule, not to define larger participants in the general-use 
digital consumer payment applications market by reference to 
activity involving digital assets. This Final Rule therefore does 
not address these major questions comments further.
    \82\ As discussed further above in the general comments on how 
the rule would enable the CFPB through its supervisory activity to 
detect and assess risks to consumers and markets, a nonbank 
commenter claimed that the larger participant rule itself must 
identify meaningful risk, or it would violate the major questions 
doctrine. For the reasons described below in the response to these 
general comments above, the CFPB disagrees with both claims. The 
CFPB also disagrees that this rule implicates the major questions 
doctrine for reasons discussed below.
---------------------------------------------------------------------------

Comments on Potential Scope of CFPB Examinations of Larger Participants
    Relatedly, the CFPB received several other comments on the 
proposal's statement that the CFPB's supervisory authority is not 
limited to the products or services that qualified a person for 
supervision, but also includes other activities of such a person that 
involve other consumer financial products or services or are subject to 
Federal consumer financial law.\83\ Four commenters (representing the 
banking industry) expressed agreement with the CFPB's description of 
its supervisory authority over larger participants. They stated that 
the CFPB's position is consistent with how the CFPB supervises large 
banks, where every consumer financial activity that the bank engages in 
is subject to CFPB jurisdiction. Several other commenters (several 
industry trade groups, an individual company, and a law firm) disagreed 
with the CFPB's description of its supervisory authority. These 
commenters generally interpreted CFPA section 1024 to limit the scope 
of nonbank supervisory authority over larger participants to specific 
consumer financial products and services included in the market covered 
by the corresponding larger participant rule. One of these commenters 
asserted that the rule could not be used by the CFPB to scrutinize the 
digital assets business lines of entities, including those already 
subject to supervision. One commenter also suggested that even if the 
CFPA's view of its authority is correct, it would be unreasonable for 
the CFPB to actually exercise that authority because the costs of such 
supervision would exceed the benefits. Another said the exercise of 
such authority would discourage innovation and competition.
---------------------------------------------------------------------------

    \83\ 88 FR 80197 at 80198 n.7 (quoting 77 FR 42874 at 42880).
---------------------------------------------------------------------------

Response to General Comments Received
    After first responding to comments on rulemaking process issues, 
the Final Rule provides a response below to other general comments. For 
the reasons described below, the CFPB continues to believe that 
issuance of this larger participant rule is warranted because: (1) the 
market has grown dramatically and become increasingly important to the 
everyday financial lives of consumers; (2) CFPB supervisory authority 
over its larger participants would help the CFPB to promote compliance 
with Federal consumer financial law; (3) that authority would help the 
CPFB to detect and assess risks to consumers and the market, including 
emerging risks; and (4) that authority would help the CFPB to ensure 
consistent enforcement of Federal consumer financial law between banks 
and nonbanks.
Rulemaking Process
    While the CFPB was considering comments on the Proposed Rule, the 
Supreme Court issued a decision ruling that the CFPB funding mechanism 
is constitutional under the Appropriations Clause.\84\ The CFPB 
disagrees with commenters' suggestion that it should have forgone 
larger participant rulemaking activity during such a challenge.
---------------------------------------------------------------------------

    \84\ CFPB v. Cmty. Fin. Servs. Ass'n of Am., Ltd., 601 U.S. 416 
(2024).
---------------------------------------------------------------------------

    The CFPB also disagrees with those commenters suggesting that an 
extension of the comment period was necessary to allow for meaningful 
input on the Proposed Rule. The Proposed Rule would have a narrow 
impact, establishing CFPB supervisory authority over a group of nonbank 
covered persons who already are subject to CFPB enforcement and market-
monitoring authority, and at least some of whom already are subject to 
CFPB supervisory authority on other grounds. Despite this, the CFPB 
received timely comments from a wide array of commenters, as described 
above, and all but one of the commenters described here filed timely 
comments after requesting more time. The CFPB disagrees that an 
extension of the comment period is warranted based on the proposal of a 
market definition that commenters viewed as complex or a larger-
participant test with more than one criterion. As discussed below, 
commenters provided numerous useful comments about the proposed market 
definition and the CFPB is making several adjustments to the market 
definition in the Final Rule in response including to improve clarity. 
With regard to the larger-participant test, the CFPB proposed a test 
that was based on two criteria (consumer payment transaction volume and 
the entity's size by reference to SBA size standards) that were 
explained in the proposal and are not especially complicated. Proposed 
rules often include small entity exclusions, and many commenters 
provided substantive comments on the proposed exclusion, as discussed 
further below.\85\ Further, it was unnecessary to extend the comment 
period with an accompanying notice of the risks the CFPB believes 
market participants pose to consumers because, as explained in the 
Proposed Rule and discussed below, the CFPB is not required to make 
findings about relative risks in a market to justify issuing (or 
proposing) a larger participant rule. Finally, the CFPB notes that the 
Proposed Rule set a January 8, 2024, deadline for filing of comments, 
about two months after the rule was issued on November 7, 2023, and 52 
calendar days after its November 17, 2023, publication in the Federal 
Register. Commenters had well over 30 days to prepare comments even 
accounting for the end-of-year holiday season.\86\ Indeed, several of 
the requests for an extension cited their own substantive comments on 
the Proposed Rule as the reasons for requesting an extension. For these 
reasons, the CFPB also disagrees with the industry comment suggesting 
that the lack of extension of the comment period supports a conclusion 
that the CFPB should withdraw the Proposed Rule.
---------------------------------------------------------------------------

    \85\ With respect to the proposed coverage of digital assets, 
commenters from the digital asset sector provided extensive and 
detailed comments, demonstrating that those commenters were able to 
provide meaningful input on the Proposed Rule during the comment 
period. In any event, as discussed below, the CFPB has decided, for 
purposes of this Final Rule, not to define larger participants in 
the general-use digital consumer payment applications market by 
reference to activity involving digital assets.
    \86\ The extensive comments in the rulemaking record demonstrate 
that the presence of Federal holidays (Veteran's Day after issuance 
of the proposal and Thanksgiving, Christmas, and New Years after 
publication in the Federal Register) and a concurrent proposal and 
ongoing market monitoring in this market did not preclude commenters 
from offering detailed substantive comments. In any event, the CFPB 
sent the market-monitoring inquiries to a limited number of firms 
and issued the parallel proposal (which, unlike this rulemaking, 
proposed substantive consumer protections) almost three weeks 
earlier with a 60-day comment period.

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[[Page 99593]]

Establishing CFPB Supervisory Authority Over the Large and Growing 
Market
    As described above, commenters agreed with the findings in the 
Proposed Rule that the market has grown rapidly to achieve a 
significant size with high levels of adoption and broad reliance by 
consumers on general-use digital consumer payment applications. As the 
proposal explained in detail, the market for general-use digital 
consumer payment applications has large and increasing significance to 
the everyday financial lives of consumers, who are growing increasingly 
reliant on such applications to initiate payments.\87\ Further growth 
can be anticipated.\88\ For example, as the proposal stated, nonbank 
digital payment applications have rapidly grown in the past few years 
to become the most popular way to send money to other individuals other 
than cash, and are used for a higher number of such transactions than 
cash.\89\ The proposal also cited various market research publications 
indicating that most merchants in the United States accept general-use 
digital consumer payment applications as a means or method of payment. 
Given the extent of consumer adoption and reliance, the extent of the 
consumer payment transaction volume (approximately 13.5 billion 
annually) and value (approximately $1.2 trillion annually), and the 
breadth of associated consumer data collected, it is important for the 
CFPB to establish Federal supervisory oversight of larger participants.
---------------------------------------------------------------------------

    \87\ See 88 FR 80197 at 80200-80201.
    \88\ Id.
    \89\ Id.
---------------------------------------------------------------------------

    The CFPB also has considered the industry association commenter's 
observation that the market for general-use digital consumer payment 
applications as defined in the Proposed Rule may not have reached the 
maturity stage in the industry lifecycle. The CFPB acknowledges that, 
compared to the markets covered by previous larger participant 
rulemakings,\90\ this market has developed more recently, fueled by 
technological change. In the years after a large nonbank financial 
technology firm developed the first well-known digital payment app in 
the late 1990s,\91\ other large fintech firms including BigTech firms 
\92\ entered and expanded the market by leveraging new digital consumer 
technologies, such as smartphones that support digital applications 
(which proliferated starting in the late 2000s) \93\ and smartphone 
near-field communication (NFC) technologies that support in-store 
payments (which proliferated in the 2010s).\94\ More recently, well-
known market participants have been bundling consumer financial 
products and services to help consumers to make payments to friends and 
family and payments to merchants together in the same digital 
application. Although the market is newer than some other consumer 
finance markets, consumer adoption for these types of consumer payment 
transactions already has reached very high levels. As described in the 
Proposed Rule and explained above, general-use digital consumer payment 
applications already play a fundamental role in facilitating the 
payments that many consumers in the United States make every day. 
Therefore, the CFPB believes it is an appropriate time for it to issue 
a rule to establish the authority of the CFPB to supervise larger 
participants in this market. The CFPB reaches that conclusion in the 
Final Rule not solely due to the size of the market and its growth, but 
in conjunction with its goals described below of promoting compliance 
with Federal consumer financial law, detecting and assessing risks to 
consumers and markets, and ensuring consistent enforcement of Federal 
consumer financial law.
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    \90\ Following significant growth in the 1980s, by 1990, 
personal remittances from the United States had reached over US$10 
billion. See World Bank Group, Personal remittances, paid (current 
US$)--United States, <a href="https://data.worldbank.org/indicator/BM.TRF.PWKR.CD.DT?locations=US">https://data.worldbank.org/indicator/BM.TRF.PWKR.CD.DT?locations=US</a> (last visited Nov. 5, 2024). Nearly 
two decades earlier, consumer reporting agencies and consumer debt 
collection markets had already grown to the point that Congress 
adopted substantive consumer protection legislation to regulate 
them. See Public Law 91-508 (Oct. 26, 1970) (title VI adopting Fair 
Credit Reporting Act); Public Law 95-109 (Sept. 20, 1977) (Title 
VIII adopting Fair Debt Collection Practices Act). By that time, 
following adoption of the Higher Education Act of 1965, Public Law 
89-329 (Nov. 8, 1965), student lending and student loan servicing 
had already been expanding. And largescale consumer automobile 
financing dates back to at least the 1920s. See Buy Now Pay Later: A 
History of Personal Credit, Harv. Bus. School Library (section 
titled ``Cards on time'' noting that ``[i]n the 1920s, auto 
financing took a giant leap forward when the car manufacturers 
entered the game''), <a href="https://www.library.hbs.edu/hc/credit/credit4d.html">https://www.library.hbs.edu/hc/credit/credit4d.html</a> (last visited Nov. 5, 2024).
    \91\ PayPal Editorial Staff, Alternative and digital payment 
methods: Shaping the payment industry and preparing for the future 
(Dec. 18, 2023) (stating that ``[t]he first digital solution in the 
alternative payment industry was PayPal, developed in 1998 to enable 
people to make payments via an email address''), <a href="https://www.paypal.com/us/brc/article/alternative-payment-method-trends">https://www.paypal.com/us/brc/article/alternative-payment-method-trends</a> 
(last visited Nov. 5, 2024).
    \92\ Consistent with its use by the Financial Stability Board, 
the Final Rule uses the term ``BigTech'' to refer to large 
technology companies with extensive customer networks. See, e.g., 
Financial Stability Board Report P091219-1, BigTech in finance--
Market developments and potential financial stability implications 
(Dec. 9, 2019) at 3 (``BigTech firms are large technology companies 
with extensive established customer networks. Some BigTech firms use 
their platforms to facilitate provision of financial services. Those 
that do so can be seen as a subset of FinTech firms--a broader class 
of technology firms (many of which are smaller than BigTech firms) 
that offer financial services.''), <a href="https://www.fsb.org/wp-content/uploads/P091219-1.pdf">https://www.fsb.org/wp-content/uploads/P091219-1.pdf</a> (last visited Nov. 5, 2024).
    \93\ Apple Press Release, Apple Reinvents the Phone with iPhone 
(Jan. 9, 2007), <a href="https://www.apple.com/newsroom/2007/01/09Apple-Reinvents-the-Phone-with-iPhone/">https://www.apple.com/newsroom/2007/01/09Apple-Reinvents-the-Phone-with-iPhone/</a> (last visited Nov. 5, 2024); 
Michael DeGusta, Are Smart Phones Spreading Faster than Any 
Technology in Human History? MIT Technology Review (May 9, 2012) 
(citing data that smart phones, which represented only six percent 
of U.S. mobile phone sales as of 2006, had grown to a two-thirds 
share as of 2012, with use by nearly 40 percent of the U.S. 
population), <a href="https://www.technologyreview.com/2012/05/09/186160/are-smart-phones-spreading-faster-than-any-technology-in-human-history/">https://www.technologyreview.com/2012/05/09/186160/are-smart-phones-spreading-faster-than-any-technology-in-human-history/</a> 
(last visited Nov. 5, 2024).
    \94\ CFPB Contactless Payments Spotlight, supra.
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Promoting Compliance With Federal Consumer Financial Law
    As described in the proposal, supervision of larger participants in 
a market for general-use digital consumer payment applications will 
help ensure those companies are complying with applicable requirements 
of Federal consumer financial law.\95\ One of the primary purposes of 
supervision under CFPA section 1024(b)(1) is ``assessing compliance 
with the requirements of Federal consumer financial law,'' and the 
Final Rule will further the CFPB's ability to assess compliance by 
larger participants with the requirements of those laws.\96\
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    \95\ 88 FR 80197 at 80201, 80212.
    \96\ See 12 U.S.C. 5514(b)(1)(A).
---------------------------------------------------------------------------

    As identified by several commenters and described further above, 
the larger participants defined in the Rule engage in activities that 
are subject to applicable Federal consumer financial law such as the 
prohibition against unfair, deceptive, and abusive acts and practices 
set forth in the CFPA; the EFTA and its implementing Regulation E; and 
the data privacy protections of the GLBA and its implementing 
Regulation P. The CFPB disagrees with the comments suggesting that 
certain larger participants would not be subject to any Federal 
consumer financial laws.\97\ The larger participants defined by the 
rule are covered persons under the CFPA and would at a minimum be 
subject to the CFPA's prohibition against unfair, deceptive, and 
abusive acts and practices.\98\ Assessing

[[Page 99594]]

compliance with the prohibition against unfair, deceptive, and abusive 
acts and practices is itself important, because such practices can 
cause significant harm to consumers.\99\ Many of these commenters also 
acknowledged that some of the other Federal consumer financial laws 
would apply to at least a subset of the larger participants defined by 
the Proposed Rule.\100\
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    \97\ As discussed further below, the CFPB disagrees with 
industry commenter suggestions that pass-through payment wallets are 
excluded from the scope of the CFPA as ``electronic conduit 
services.''
    \98\ See 12 U.S.C. 5481(5) (defining the term ``covered 
person''), 5531 (applying prohibition against unfair, deceptive, and 
abusive acts and practices to all ``covered persons'' as well as 
other persons), 5536 (same). The CFPB also can supervise larger 
participants for other Federal consumer financial laws that apply, 
including laws that take effect or for which compliance is mandatory 
in the future. For example, the CFPB recently finalized a personal 
financial data rights rule under its CFPA authority that is part of 
Federal consumer financial law and that generally applies to market 
participants. CFPB, Final Rule, Required Rulemaking on Personal 
Financial Data Rights, 89 FR 90838 (Nov. 18, 2024) (CFPB Personal 
Financial Data Rights Rule). As another example, the CFPB's nonbank 
registration regulation imposes requirements on covered nonbanks 
related to the registration of covered orders including, for covered 
nonbanks that are supervised registered entities, written-statement 
requirements. See 12 CFR 1092.201(q), 1092.204.
    \99\ For example, under the CFPA, an unfair act or practice must 
cause or be likely to cause ``substantial injury'' to consumers. 12 
U.S.C. 5531(c)(1); see also, e.g., Supervisory Highlights Issue 18, 
Winter 2019 at 13-14 sec. 3.1.2, <a href="https://files.consumerfinance.gov/f/documents/cfpb_supervisory-highlights_issue-18_032019.pdf">https://files.consumerfinance.gov/f/documents/cfpb_supervisory-highlights_issue-18_032019.pdf</a> (last 
visited Nov. 13, 2024) (noting that CFPB supervisory activities 
resulted in or supported the public enforcement action resolved in 
2019 by consent order In re: Enova International, Inc., Admin. Proc. 
File No. 2019-BCFP-0003 (Jan. 25, 2019) ]] 9-33 (describing unfair 
acts and practices including repeat debiting of consumer accounts 
without valid authorization), <a href="https://files.consumerfinance.gov/f/documents/cfpb_enova-international_consent-order_2019-01.pdf">https://files.consumerfinance.gov/f/documents/cfpb_enova-international_consent-order_2019-01.pdf</a> (last 
visited Nov. 13, 2024); Supervisory Highlights Issue 21, Winter 2020 
at 16 sec. 4.1 (noting that CFPB supervisory activities resulted in 
or supported the public enforcement action resolved in 2019 against 
Maxitransfers Corporation including deceptive acts and practices in 
statements in terms and conditions regarding company's 
responsibility for errors by their agents), <a href="https://files.consumerfinance.gov/f/documents/cfpb_supervisory-highlights_issue-21_2020-02.pdf">https://files.consumerfinance.gov/f/documents/cfpb_supervisory-highlights_issue-21_2020-02.pdf</a> (last visited Nov. 13, 2024); Issue 
32, Spring 2024, supra, at 14 sec. 4.1 (noting that CFPB supervisory 
activities resulted in or supported the public enforcement action 
resolved in 2023 against Toyota Motor Credit Corporation finding 
several unfair acts and practices).
    \100\ For a discussion of comments suggesting that the market 
should be confined to entities that receive or hold the funds being 
transferred in consumer payment transactions, or that the market 
should cover consumer payment transactions that transfer funds from 
nonbank accounts but not from bank accounts, see the section-by-
section discussion below of Final Rule Sec.  1090.109(a)(2) 
regarding the term ``consumer payment functionality.''
---------------------------------------------------------------------------

    The CFPB agrees with the commenters that stated that this rule will 
help the CFPB to ensure compliance with Federal consumer financial 
laws, and disagrees with those that stated that it would not. The 
CFPB's supervisory authority will promote compliance with applicable 
legal requirements in multiple ways. As described in the proposal, 
under the CFPA, the CFPB shall use its supervisory authority to 
``assess[ ] compliance with the requirements'' of Federal consumer 
financial laws \101\ and to ``obtain[ ] information about the 
activities and compliance systems of procedures'' of market 
participants.\102\ The CFPB may review the entity's activities and 
compliance systems or procedures and issue supervisory findings or 
criticisms as appropriate.\103\
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    \101\ See 12 U.S.C. 5514(b)(1)(A).
    \102\ See 12 U.S.C. 5514(b)(1)(B).
    \103\ See also discussion below regarding 12 U.S.C. 
5514(b)(1)(C) in connection with the use of CFPB supervisory 
authority for the purpose of ``detecting and assessing risks to 
consumers and markets for consumer financial products and 
services,'' including the CFPB's use of its authority under the 
Final Rule to better understand how the Federal consumer financial 
laws apply to larger participants defined by the rule and the 
products and services they offer and to review and mitigate risks 
related to noncompliance.
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    Supervision is one of the CFPB's most important and powerful tools 
to protect consumers by promoting compliance with Federal consumer 
financial law. As discussed in the proposal and as a nonprofit 
commenter emphasized, the prospect of the CFPB exercising supervisory 
authority over such firms may cause them to allocate additional 
resources and attention to compliance and to take steps to mitigate any 
noncompliance.\104\ In addition, based on the CFPB's supervisory 
experience in other markets, the CFPB's supervisory activities 
authorized under the Final Rule are likely to help entities to identify 
issues before they become systemic or cause significant harm. Through 
its supervisory activity, the CFPB detects and addresses legal 
violations. In some instances, the CFPB uses enforcement actions to 
address violations that it originally identified through supervision. 
The CFPB also uses supervision to help ensure that supervised entities 
develop and maintain systems and procedures to prevent and remedy 
violations. CFPB supervisory reviews and related compliance ratings 
promote the development of compliance risk management practices 
designed to manage consumer compliance risk, support compliance, and 
prevent consumer harm.\105\ Through supervision, CFPB examiners may 
articulate supervisory expectations to supervised larger participants 
in connection with supervisory events.\106\ The CFPB also notes that, 
following the issuance of its five prior larger participant rules, it 
has successfully used its supervisory authority to detect violations 
and promote compliance in each of the markets covered by those rules, 
as the CFPB has documented in its periodic publication Supervisory 
Highlights.\107\ Thus, the CFPB disagrees with comments criticizing the 
proposal's statement that CFPB supervision will help to ensure that 
larger participants are complying with applicable requirements of 
Federal consumer financial law.\108\ Moreover, by authorizing the CFPB 
to supervise larger participants, the Rule will promote strong 
compliance risk management practices in this market.\109\ The CFPB also 
disagrees with commenters stating that CFPB supervision generally harms

[[Page 99595]]

consumers by reducing the resources available to those companies. 
Instead, CFPB supervision as provided under the rule will, as intended 
by Congress, promote compliance with Federal consumer financial law and 
otherwise facilitate the CFPB's statutory objectives. For the reasons 
discussed above, the CFPB concludes that the rule will help the CFPB to 
promote compliance with Federal consumer financial law in the market. 
That, in turn, will reduce risks of harm to consumers, as also 
discussed in the impacts analysis in part VII below.
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    \104\ See 88 FR 80197 at 80211-12.
    \105\ See, e.g., Federal Financial Institutions Examination 
Council, Uniform Interagency Consumer Compliance Rating System, 81 
FR 79473, 79474 (Nov. 14, 2016) (discussing assessment by agency 
examiners of consumer compliance), <a href="https://www.ffiec.gov/press/pr110716.htm">https://www.ffiec.gov/press/pr110716.htm</a> (last visited Nov. 5, 2024).
    \106\ See CFPB, Bulletin 2021-01: Changes to Types of 
Supervisory Communications (Mar. 31, 2021), <a href="https://files.consumerfinance.gov/f/documents/cfpb_bulletin_2021-01_changes-to-types-of-supervisory-communications_2021-03.pdf">https://files.consumerfinance.gov/f/documents/cfpb_bulletin_2021-01_changes-to-types-of-supervisory-communications_2021-03.pdf</a> (last visited 
Nov. 5, 2024).
    \107\ The CFPB publishes Supervisory Highlights on its website 
several times each year at <a href="https://www.consumerfinance.gov/compliance/supervisory-highlights/">https://www.consumerfinance.gov/compliance/supervisory-highlights/</a> (last visited Nov. 5, 2024). 
Since its first larger participant rules took effect in late 2012 
and early 2013, these publications have highlighted findings of 
violations of Federal consumer financial law and compliance 
management weaknesses from examinations in markets subject to its 
larger participant rules. See, e.g., Issue 4, Spring 2014 at 8-10 
(consumer reporting market), at 11-14 (consumer debt collection 
market); Issue 10, Winter 2016 at 11-14 (international money 
transfer market). For the most recent examples, see, e.g., Issue 35, 
Fall 2024 (automobile finance market); Issue 34, Summer 2024 
(consumer debt collection market); Issue 32, Spring 2024 at 4-7 
(consumer reporting market); Issue 31, Fall 2023 at 13-14 
(international money transfer market); Issue 30, Summer 2023 at 4-8 
(automobile financing market), at 8-9 (consumer reporting market), 
at 12-13 (consumer debt collection market), at 29-30 (international 
money transfer market); Issue 29, Winter 2023 at 14-15 (student loan 
servicing market); Issue 28, Fall 2022 at 4-7 (automobile financing 
market), at 7-8 (consumer reporting market), at 16-17 (consumer debt 
collection market); Issue 27, Fall 2022 at 14-25 (student loan 
servicing market); Issue 26, Spring 2022 at 5-11 (consumer reporting 
market), at 14-16 (consumer debt collection market), at 22-25 
(international money transfer market), at 25-27 (student loan 
servicing market).
    \108\ See 88 FR 80197 at 80201. Further, the CFPB disagrees that 
it is required to make findings of noncompliance in the market in 
order to issue this rule, for generally the same reasons (discussed 
below) that it is not required to make findings regarding the level 
of risk in the market or market failure.
    \109\ For example, as discussed in the impacts analysis further 
below in part VII, entities may improve their compliance management 
either in response to the possibility of an examination or in 
response to an examination finding regarding compliance management 
weaknesses. See also CFPB Supervision and Examination Manual, part 
II.A (describing how CFPB examinations conduct compliance management 
reviews).
---------------------------------------------------------------------------

Detecting and Assessing Risks to Consumers and Markets, Including 
Emerging Risks
    The CFPB concludes that this rule will help the CFPB to detect and 
assess risks to consumers and markets from the provision of general-use 
digital consumer payment applications. As explained in the Proposed 
Rule and for the reasons elaborated further below, the CFPB agrees with 
comments suggesting that CFPB supervision of larger participants in 
this rapidly-growing and evolving market will be especially useful to 
the detection and assessment of emerging risks. As discussed below, the 
CFPB disagrees with the commenters that stated that the CFPB must first 
make a risk determination before establishing supervisory authority 
over larger participants by rule.
    The CFPB concludes that establishing its supervisory authority over 
larger participants in this market would help it to detect and assess 
emerging risks for several reasons.
    First, the CFPB shares the view of the group of State attorneys 
general and other commenters that this highly-concentrated market will 
continue to grow and evolve rapidly as the technology that has fueled 
its rapid growth also continues to evolve. As with other markets the 
CFPB now supervises, it is important for the CFPB to be able to closely 
assess whether pressure to sustain high growth in this market will 
drive nonbank firms to develop new and increasingly risky 
products.\110\
---------------------------------------------------------------------------

    \110\ Cf. Financial Crisis Inquiry Commission Report (Feb. 25, 
2011) at 104 (``The refinancing boom was over, but originators still 
needed mortgages to sell to the Street. They needed new products 
that, as prices kept rising, could make expensive homes more 
affordable to still-eager borrowers. The solution was risker, more 
aggressive, mortgage products that brought higher yields for 
investors but correspondingly greater risks for borrowers.''), at 
414 (also noting that ``high-risk, nontraditional mortgage lending 
by nonbank lenders flourished in the 2000s and did tremendous damage 
in an ineffectively regulated environment, contributing to the 
financial crisis''), <a href="https://www.govinfo.gov/content/pkg/GPO-FCIC/pdf/GPO-FCIC.pdf">https://www.govinfo.gov/content/pkg/GPO-FCIC/pdf/GPO-FCIC.pdf</a> (last visited Nov. 6, 2024).
---------------------------------------------------------------------------

    In addition, the CFPB agrees with the comments expecting that the 
market will continue to grow, including by expanding how general-use 
digital consumer payment applications help consumers to make payments 
in other ways. As the proposal explained, it is critical for the CFPB 
to be able to detect and assess emerging risks as new product offerings 
blur the traditional lines of banking and commerce.\111\ This blurring 
was noted by several commenters that described a trend toward 
``embedded finance'' described above and is illustrated in industry 
comments discussed below describing various ways that nonbanks' 
general-use digital payment applications serve as intermediaries 
between consumers and merchants.\112\ Such applications also can 
facilitate payments from many different types of accounts consumers 
hold across multiple financial institutions. Supervision can detect and 
assess risks that may arise from a single application establishing 
connections that can cause payments to be made from many different 
consumer accounts.\113\ In addition, as noted in the industry report 
cited by a consumer group commenter, consumers also can use payment 
functionalities embedded in digital applications, such as text 
messages, to make payments, including peer-to-peer payments.\114\
---------------------------------------------------------------------------

    \111\ For example, the proposal noted how in its 2022 market-
monitoring report on the convergence of payments and commerce, the 
CFPB described the potential for consumer financial data and 
behavioral data to be used together in increasingly novel ways. 88 
FR 80197 at 80201 and n.43.
    \112\ See section-by-section analysis of Sec.  1090.109(a)(1) 
and of ``covered payment functionality'' in 1090.109(a)(2). See also 
Google LLC Embedded Finance White Paper at 7 (``Embedded finance 
also offers a bonus for financial services companies: The data you 
collect from each transaction can help enhance customer service 
experience and innovate new products and experiences. The 
possibilities are endless for these kinds of partnerships, with high 
revenue and business growth potential. Before embarking on the 
embedded finance journey, however, you'll need to prepare'' by, 
among other steps, ``[p]lan[ning] to manage and analyze the vast 
trove of data you'll be collecting.''); CFPB Report on Convergence 
of Payments and Commerce, supra, at sec. 3.3 (``Embedded 
commerce'').
    \113\ Today, a general-use digital consumer payment application 
can initiate payments from multiple credit cards, prepaid accounts, 
and checking accounts. A general-use digital consumer payment 
application can facilitate payments from accounts that the provider 
offers through depository institution partners, or from linked 
accounts issued by other institutions (sometimes referred to as 
pass-through payments).
    \114\ Google LLC Embedded Finance White Paper at 3; Apple Cash 
website (``Send and Receive Money in Messages. With Apple Cash, you 
can send and receive money with just a text, in Messages. So it's 
easy to tip your dog walker, request funds from your roommate, or 
chip in for a coworker's gift.''), <a href="https://www.apple.com/apple-cash/">https://www.apple.com/apple-cash/</a> 
(last visited Nov. 6, 2024).
---------------------------------------------------------------------------

    The CFPB also agrees with the group of State attorneys general that 
new risks may emerge as the relevant technologies in this market 
evolve. In this market, by using its supervisory activity as general-
use digital consumer payment applications incorporate new technology, 
the CFPB can inform its assessment of risks to consumers and to 
markets.\115\
---------------------------------------------------------------------------

    \115\ In the CFPB's experience, for some financial institutions, 
even the rollout of relatively conventional digital technologies can 
pose significant risks to consumers, including in the area of 
digital payments. Cf. CFPB, In re: VyStar Credit Union, Admin Proc. 
File No. 2024-CFPB-0013 (Oct. 31, 2024), ] 20 (describing how outage 
in the establishment of a new online banking platform of large 
credit union left consumers unable to engage in certain banking 
activities, and that ``[s]ome members' previously scheduled 
recurring payments were delayed or even deleted.''), <a href="https://files.consumerfinance.gov/f/documents/cfpb-vystar-credit-union-consent-order_2024-10.pdf">https://files.consumerfinance.gov/f/documents/cfpb-vystar-credit-union-consent-order_2024-10.pdf</a> (last visited Nov. 16, 2024).
---------------------------------------------------------------------------

    Supervision can be effective at detecting and assessing such risks. 
As a nonprofit commenter noted, supervision allows for rapid exchange 
of information outside of the adversarial legal process. The 
supervisory process also generally is confidential, which also 
facilitates the exchange of information.\116\ For example, when 
examiners conduct a compliance management review, they can assess the 
strength of larger participants' compliance management as applied to 
the development and marketing of new products.\117\ In addition, as 
illustrated by its work during the COVID-19 pandemic, examiners who are 
familiar with supervised entities can review activities across a market 
to identify emerging risks of consumer harm in a time of macroeconomic 
stress or

[[Page 99596]]

shock.\118\ As another example, through its supervisory tool, the CFPB 
can respond rapidly to reports of any widespread outages at larger 
participants by gathering information through an established 
supervisory relationship.\119\
---------------------------------------------------------------------------

    \116\ The CFPB treats CFPB confidential supervisory information 
consistent with applicable regulation; see 12 CFR part 1070. As 
noted above, even when Supervision highlights its findings to the 
public through Supervisory Highlights, it generally does not 
identify individual firms (outside of highlighting any associated 
enforcement actions).
    \117\ See, e.g., CFPB Supervision and Examination Manual, part 
I.A (page 6 of compliance management review section explaining how 
examiners' compliance management review includes a review of the 
``processes for development and implementation of new consumer 
financial products or services and distribution channels or 
strategies, to determine degree of compliance function 
participation.''); see also id. at 4-5 (describing how examiners 
review product development as a component of the review of board and 
management oversight of compliance); id. at 9 (review of training of 
staff responsible for product development); id. at UDAAP Examination 
Procedures at 2 (review of product development documentation in 
connection with examiner's assessment of compliance with the 
prohibition against unfair, deceptive, and abusive practices).
    \118\ See, e.g., CFPB, Prioritized Assessment FAQs (July 20, 
2020) at 1 (``The Bureau is adapting its supervision program to meet 
the needs of the current national emergency . . . . Through 
Prioritized Assessments, the Bureau will expand its supervisory 
oversight to cover a greater number of institutions than our typical 
examination schedule allows, gain a greater understanding of 
industry responses to pandemic-related challenges, and help ensure 
that entities are attentive to practices that may result in consumer 
harm.''), <a href="https://files.consumerfinance.gov/f/documents/cfpb_prioritized-assessment_frequently-asked-questions.pdf">https://files.consumerfinance.gov/f/documents/cfpb_prioritized-assessment_frequently-asked-questions.pdf</a> (last 
visited Nov. 7, 2024); Supervisory Highlights Issue 23, Jan. 2021 
(secs. 3.3, 3.5, and 3.6 of COVID-19 special edition describing 
supervisory observations in prioritized assessments in student loan 
servicing, consumer reporting, and consumer debt collection markets 
subject to larger participant rules), <a href="https://files.consumerfinance.gov/f/documents/cfpb_supervisory-highlights_issue-23_2021-01.pdf">https://files.consumerfinance.gov/f/documents/cfpb_supervisory-highlights_issue-23_2021-01.pdf</a> (last visited Nov. 7, 2024).
    \119\ See CFPB, What happens if my payment app has an outage and 
I can't access my account? (Dec. 21, 2023) (describing consumer 
complaints as one way the CFPB collects information about outages at 
payment apps), <a href="https://www.consumerfinance.gov/ask-cfpb/what-happens-if-my-payment-app-has-an-outage-and-i-cant-access-my-account-en-2145/">https://www.consumerfinance.gov/ask-cfpb/what-happens-if-my-payment-app-has-an-outage-and-i-cant-access-my-account-en-2145/</a> (last visited Nov. 8, 2024); FEDS Notes, Offline 
Payments: Implications for Reliability and Resiliency in Digital 
Payment Systems (Aug. 16, 2024) (describing how ``several recent 
high-profile outages have highlighted the need for building more 
reliability and resiliency in digital payment systems''), <a href="https://www.federalreserve.gov/econres/notes/feds-notes/offline-payments-implications-for-reliability-and-resiliency-in-digital-payment-systems-20240816.html">https://www.federalreserve.gov/econres/notes/feds-notes/offline-payments-implications-for-reliability-and-resiliency-in-digital-payment-systems-20240816.html</a> (last visited Nov. 8, 2024).
---------------------------------------------------------------------------

    Supervision of larger participants in this market also can identify 
new and emerging risks to consumers relating to the applicability of 
existing requirements of Federal consumer financial law to new 
products. For example, comments from consumer groups and State 
attorneys general suggested that non-compliance with EFTA/Regulation E 
and GLBA/Regulation P is common in this market, while some industry 
commenters stated that neither EFTA/Regulation E nor GLBA/Regulation P 
apply to at least some market participants. Other commenters described 
how some consumers may be confused about the legal protections afforded 
through certain payment apps. The CFPB does not define the application 
of those laws in this rulemaking. Through its supervisory activity, the 
CFPB can gather information to assess the applicability of those laws 
to the specific consumer financial products and services that a larger 
participant provides. Where the law applies and is violated, examiners 
can address the situation through supervisory action and where 
appropriate the CFPB can consider enforcement activity. In addition, 
such findings can help to inform what the CFPB communicates to the 
broader market, including through its Supervisory Highlights 
publication.
    The CFPB disagrees with certain comments, summarized further above, 
that suggested that in a larger participant rule the CFPB is required 
to assess the degree or prevalence of risks to consumers, potential 
violations of law, or other specific harms occurring in the described 
market. The relevant provisions of the CFPA do not impose such 
requirements. While some comments did not identify any legal basis for 
this alleged obligation, others asserted that the obligation arises 
from section 1024(b)(2), which concerns the CFPB's operation of a 
``risk-based supervision program.'' The CFPB believes that these 
comments misinterpret the scope and purpose of section 1024(b)(2). As 
the CFPB has previously explained,\120\ that provision describes the 
manner in which the CFPB must ``exercise its authority under paragraph 
[(b)](1)'' \121\ which in turn authorizes the CFPB to supervise 
``persons described in subsection (a)(1).'' The Final Rule does not 
exercise authority provided by section 1024(b)(1). Rather, it 
``describe[s],'' in part, a set of persons falling within section 
1024(a)(1), by defining a category of ``larger participant[s].'' The 
CFPB only exercises the authority set forth in section 1024(b)(1) when 
it actually requires reports or conducts examinations of such persons. 
In exercising authority under section 1024(b)(1), the CFPB considers 
(and for larger participants under this Final Rule will consider) the 
factors set forth in section 1024(b)(2), including risks to consumers, 
as further described above in part I's discussion of the CFPB's 
prioritization process. However, the CFPA does not mandate 
consideration of those factors when issuing a rule that defines a 
category of larger participants under paragraph (a)(1).\122\
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    \120\ See 77 FR 42874 at 42883; 77 FR 65775 at 65779.
    \121\ 12 U.S.C. 5514(b)(2).
    \122\ This conclusion is reinforced by the immediately following 
subsection of the CFPA, 1024(a)(1)(C), which expressly references 
the consideration of risk. Under that provision, the CFPB has the 
authority to supervise any nonbank covered person that the CFPB 
``has reasonable cause to determine, by order, after notice . . . 
and a reasonable opportunity . . . to respond . . . is engaging, or 
has engaged, in conduct that poses risks to consumers with regard to 
the offering or provision of consumer financial products or 
services.'' 12 U.S.C. 5514(a)(1)(C) (emphasis added).
---------------------------------------------------------------------------

    As noted above, one industry comment further argued that general 
principles of administrative law require the CFPB to identify concrete 
risks to consumers that will be mitigated by supervision in order to 
issue this rule. The commenter suggested that the Proposed Rule should 
have specified in detail what kind of compliance improvements the CFPB 
envisions, what activities of particular entities are currently non-
compliant, why compliance will prevent particular risks to consumers, 
the likelihood of such risks occurring, the resulting harm to 
consumers, and how all of these issues compare to related markets. 
Elsewhere this Final Rule discusses the CFPB's statutory authority, 
reasons, and supporting evidence for issuing this Final Rule and 
explains how this Final Rule will help the CFPB to effectuate the 
statutory purposes of the CFPA. The CFPB disagrees that it was 
additionally required to consider in this rulemaking the kinds of 
detailed information about mitigation of concrete risks contemplated by 
the commenter. As explained above, there is no indication in the text 
of the CFPA that the CFPB is required to consider such information in 
issuing a larger participant rule.\123\ Because the CFPB's risk-based 
prioritization process considers the type of information about risks 
described in part I above, the CFPB's supervision of larger 
participants ultimately may assist the CFPB in detecting and assessing 
risks to consumers and to markets.\124\ But sections 1024(a)(1)(B) and 
(2) do not require the CFPB to reach conclusions regarding such matters 
before it can even initiate risk-based prioritization for a category of 
larger participants.
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    \123\ With respect to cross-market comparisons of risk, as 
explained in the Proposed Rule and in its previous larger 
participant rulemakings, ``[t]he Bureau need not conclude before 
issuing a [larger participant rule] that the market identified in 
the rule has a higher rate of non-compliance, poses a greater risk 
to consumers, or is in some other sense more important to supervise 
than other markets.'' 88 FR 80197 at 80200 n.24; 77 FR 65775 at 
65779.
    \124\ See 12 U.S.C. 5514(b)(1)(C).
---------------------------------------------------------------------------

    To the extent the industry commenter suggests the CFPB should 
consider such information because it asserts its own type of digital 
wallet product is ``low risk'' and should therefore be excluded from 
the market and ineligible for CFPB supervision, the CFPB does not 
believe that it is required to categorically exempt allegedly ``low-
risk'' products within a market when issuing a rule to define larger 
participants of a market.\125\

[[Page 99597]]

The CFPB likewise disagrees with other commenters who suggested that 
the CFPB is obligated to undertake a separate risk assessment of 
various subcomponents or sectors of the described market, or to include 
only the riskiest subcomponents or sectors within the larger 
participant definition. CFPA section 1024(a)(1)(B) provides for the 
issuance of rules defining ``larger participant[s] of a market'' for 
consumer financial products or services, and contains no language 
requiring exemptions for allegedly ``low-risk'' subcomponents of a 
market. Consistent with CFPA section 1024(b)(2), the CFPB considers 
whether products are lower risk, and thus less of a priority for 
supervisory attention, when choosing particular entities and consumer 
financial products and services for supervisory examinations as part of 
its operation of its risk-based supervision program.\126\ The CFPB's 
operation of that risk-based supervision program is designed to prevent 
CFPB's supervision program from placing undue burdens on larger 
participants whose activities are genuinely lower risk. The CFPB also 
provides below further justification for the scope of the market 
described in this Final Rule, including regarding the inclusion of 
pass-through payment wallets in the market.\127\
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    \125\ Nor has the CFPB determined in this rulemaking exercising 
CFPA section 1024(a)(1)(B) authority that any specific market 
participant or larger participant poses any particular type or level 
of risk, low or otherwise, to consumers. Thus, although this 
commenter made claims regarding its product having low risk 
including low risk of violation of the prohibition against unfair, 
deceptive, and abusive acts and practices, the CFPB does not 
adjudicate such claims in this legislative rulemaking, for the 
reasons described above. In any event, the CFPB disagrees that the 
commenter was prevented from presenting evidence regarding the risks 
posed by its products. It had notice of the CFPB's reasons for the 
proposal and commented on them.
    \126\ As described above, the CFPB Supervision and Examination 
Manual describes the CFPB's established process for conducting risk-
based prioritization of nonbank covered persons subject to its 
supervisory authority under CFPA section 1024(a).
    \127\ See section-by-section analysis of Sec.  1090.109(a)(2) 
(definition of ``wallet functionality'').
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    The CFPB disagrees with the industry commenter suggesting that the 
CFPB may issue a rule to define larger participants of a market for 
consumer products or services only in cases of ``market failure.'' 
There is no support for this view in the text or legislative history of 
the CFPA. Moreover, while concerns about market failure often underlie 
laws and regulations imposing substantive consumer protection 
requirements,\128\ this Final Rule does not impose substantive 
requirements and instead concerns the scope of the CFPB's supervisory 
authority, which is an authority designed to accomplish the statutory 
purposes established under CFPA section 1024(b)(1)(A)-(C). In that 
context, there is little reason to read section 1024(a)(1)(B) to 
impliedly bar the issuance of a larger participant rule in the absence 
of a demonstrated market failure.
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    \128\ See, e.g., 12 U.S.C. 4301(a) (Congressional finding in 
Truth in Savings Act that ``competition between depository 
institutions would be improved . . . if there was uniformity in the 
disclosure of terms and conditions on which interest is paid and 
fees are assessed in connection with such accounts.''); 15 U.S.C. 
1601(a) (Congressional finding in Truth in Lending Act that 
``competition among the various financial institutions and other 
firms engaged in the extension of consumer credit would be 
strengthened by the informed use of credit.'').
---------------------------------------------------------------------------

    Although the CFPB disagrees with the comments suggesting that it 
must make findings regarding risk to issue this larger participant rule 
and it does not do so here, as discussed above other commenters 
described various existing and emerging risks to consumers that may be 
associated with products and services provided by larger participants. 
Those comments raise legitimate concerns regarding potential risks to 
consumers in the market and thus provide further support for the CFPB's 
conclusion that this rule will help the CFPB to use its supervisory 
tool to detect and assess risks to consumers and the market. It is not 
necessary for this rule to adjudicate the nature, extent, or source of 
such risks, or for the CFPB to publish market-wide findings about such 
risks as a predicate for larger participant rulemakings. As discussed 
above, the CFPB incorporates information available to it about such 
risks (including from its market-monitoring function, among others) 
when prioritizing which nonbank covered persons subject to CFPA section 
1024(a) it will examine.\129\ In response to the nonprofit calling on 
the CFPB to describe in more detail the risks it would consider in 
prioritizing larger participants for examination in this market, part I 
of the Final Rule above explains in further detail the CFPB's 
prioritization process and the factors the CFPB considers as part of 
that process, consistent with the CFPA and as described in its 
Supervision and Examination Manual. The CFPB also expects that it will 
continue to periodically publish Supervisory Highlights to communicate 
key examination findings and risks identified over time on a market-by-
market basis.
---------------------------------------------------------------------------

    \129\ The CFPB also provides additional responses further below 
to the comments suggesting it must publish the results of its market 
monitoring, or establish why its supervisory tool is superior to its 
market-monitoring tool. In any event, the CFPB has used data from 
its market-monitoring orders to inform the estimates published in 
this Final Rule, as discussed in the section-by-section analysis of 
the larger-participant test further below.
---------------------------------------------------------------------------

Ensuring Consistent Enforcement of Federal Consumer Financial Law
    With regard to comments on whether the Proposed Rule would further 
the CFPB's statutory objective of ensuring that Federal consumer 
financial law is enforced consistently between nonbanks and depository 
institutions in order to promote fair competition,\130\ the CFPB agrees 
with commenters who stated that the Proposed Rule would further that 
objective by permitting the CFPB to supervise both banks and nonbanks 
operating in the general-use digital consumer payment application 
market and by reducing the competitive advantage nonbanks may derive 
from being subject to less supervisory oversight. The CFPB disagrees 
with the commenter that characterized the Proposed Rule as a form of 
``mission creep . . . outside [the CFPB's] core jurisdiction.'' The 
commenter did not address the CFPA's statutory objective of consistent 
enforcement of Federal consumer financial law without regard to an 
entity's status as a depository institution. In addition, the CFPB 
already has enforcement and rulemaking authority with respect to 
participants in the market; thus, those entities already fall within 
the CFPB's ``jurisdiction'' in significant ways.\131\ The CFPB also 
disagrees with a related comment that described the larger participant 
rule as placing the CFPB in a market gatekeeper role. That comment 
appeared to misunderstand the function of larger participant rules, 
which do not regulate who enters a market but instead identify ``larger 
participants'' for purposes of section 1024(a)(1)(B). In addition, the 
CFPB disagrees with some commenters' suggestion that the rule should 
not be issued because of their concerns about the rule potentially 
making nonbanks less competitive and frustrating their innovation. As 
discussed below, the Final Rule adopts a significantly higher 
threshold, resulting in fewer market participants qualifying as larger 
participants. Even

[[Page 99598]]

with respect to larger participants, the CFPB does not have evidence to 
indicate that the Final Rule is likely to significantly affect 
innovation.
---------------------------------------------------------------------------

    \130\ 12 U.S.C. 5511(b)(4).
    \131\ The CFPB also disagrees with the industry comment 
suggesting that the Proposed Rule failed to account for the role of 
the FTC in promoting competition. As the Proposed Rule explained, it 
is focused on the statutory objective (codified in 12 U.S.C. 
5511(b)(4)) of ensuring Federal consumer financial law ``is enforced 
consistently, without regard to the status of a person as a 
depository institution, in order to promote fair competition[.]'' 88 
FR 80197 at 80198 n.5. The CFPB can promote consistent enforcement 
of Federal consumer financial law without impeding the FTC's 
mission; the two are compatible, and the CFPB coordinates with the 
FTC regarding its supervision activities more broadly.
---------------------------------------------------------------------------

    The CFPB also disagrees with those industry comments stating that 
the Proposed Rule would not promote consistent enforcement of Federal 
consumer financial law and fair competition because the proposed market 
definition included pass-through payment wallets that banks do not 
provide. Banks and credit unions can and do provide payment wallet 
functionalities. For example, very large depository institutions offer 
payment wallet functionalities that facilitate consumers' payments from 
accounts at the depository institution to make purchases online and in 
stores.\132\ In addition, these comments appear to presuppose that the 
CFPB can only further the statutory objective of consistent enforcement 
in this rule if banks and nonbanks compete to offer precisely the same 
products in precisely the same manner to consumers. But the objective 
of consistent enforcement can also be furthered where the CFPB has the 
ability to supervise both nonbanks and depository institutions that 
play complementary roles in payment transactions. For example, when a 
depository institution subject to the CFPB's supervisory authority 
makes its accounts accessible to the consumer through a general-use 
digital consumer payment application provided by an unaffiliated 
nonbank, supervision of both the depository institution and the nonbank 
serves the statutory objective described above. Nonbanks may initiate 
payments from consumer accounts held at banks and credit unions and 
engage in a number of related activities that can implicate Federal 
consumer financial law compliance obligations.\133\ In addition, the 
CFPB agrees with the credit union association commenter that 
unaffiliated payment applications can cause burdens on credit unions 
related to error resolution and customer service. Where the CFPB can 
supervise both a nonbank pass-through payment wallet and a depository 
institution involved in payments transactions, it is better positioned 
to consistently enforce applicable legal obligations with respect to 
the two entities. Below in the section-by-section analysis of ``wallet 
functionality,'' this Final Rule further discusses the reasons why 
pass-through payment wallets are appropriately included in the market 
definition.
---------------------------------------------------------------------------

    \132\ For example, an industry association commenter pointed to 
a new digital wallet called Paze and a click-to-pay product offered 
by banks. See also, e,g., Early Warning Services, LLC, Press 
Release, Paze Hits Major Milestone: 125 million Credit and Debit 
Cardholders Can Check out Online (Oct. 1, 2024) (describing ``Paze, 
a reimagined digital wallet offered by banks and credit unions,'' as 
available for use with 125 million payment card accounts issued by 
seven very large banks), <a href="https://www.paze.com/paze-hits-major-milestone-125-million-credit-and-debit-cardholders-can-check-out-online">https://www.paze.com/paze-hits-major-milestone-125-million-credit-and-debit-cardholders-can-check-out-online</a> (last visited Nov. 7, 2024); Click to Pay with American 
Express (describing how depository institution offers an ecommerce 
payment wallet), <a href="https://network.americanexpress.com/globalnetwork/v4/products/click-to-pay-with-american-express">https://network.americanexpress.com/globalnetwork/v4/products/click-to-pay-with-american-express</a> (last visited Nov. 7, 
2024). See also CFPB Contactless Payments Spotlight, supra (n.59 
describing how JPMorgan previously provided the Chase Pay app to 
facilitate consumer payments for retail purchases).
    \133\ See, e.g., Board of Gov. of Fed. Rsv. System, FDIC, OCC, 
Joint Statement on Banks' Arrangements with Third Parties to Deliver 
Bank Deposit Products and Services (July 25, 2024) at 1 (noting how 
under certain bank/fintech arrangements, ``banks rely on one or 
multiple third parties to . . . process payments (sometimes with the 
ability to directly submit payment instructions to payment 
networks); perform regulatory compliance functions; provide end-user 
facing technology applications; service accounts; perform customer 
service; and perform complaint and dispute resolution functions''), 
<a href="https://www.occ.gov/news-issuances/news-releases/2024/nr-ia-2024-85a.pdf">https://www.occ.gov/news-issuances/news-releases/2024/nr-ia-2024-85a.pdf</a> (last visited Nov. 7, 2024). See id. at 1-3 (describing how 
deployment of new digital payment technologies create a potential 
for insufficient risk management to meet consumer protection 
obligations such as requirements under Regulation E to investigate 
and resolve certain payment disputes within required timeframes).
---------------------------------------------------------------------------

    Finally, the CFPB disagrees with the industry association commenter 
to the extent it was suggesting that larger participant rules cannot 
promote fair competition between banks and nonbanks unless they apply 
antitrust principles to define the market. For the reasons discussed 
below in the section-by-section analysis of the market definition in 
Sec.  1090.109(a)(1), the purpose of antitrust law is different from 
the purpose of larger participant rules and the CFPB does not apply 
antitrust law in this rule. Nonetheless, as explained above, banks, 
credit unions, and their affiliates can offer and provide covered 
payment functionalities with general use through digital applications. 
In this rulemaking, the CFPB shares the goals expressed by the banking 
association and payment network commenters of applying consistent 
functional oversight to similar functional activities in this market. 
And as explained below in the section-by-section analysis of the market 
definition, the activities encompassed by the market definition are 
similar in how they support, digitally, a common set of payment 
activities that consumers engage in, such as making everyday payments 
to friends and family and for purchases. Relatedly, the CFPB disagrees 
with the industry association commenter to the extent it was suggesting 
that, by not including physical payment cards in the market, the Final 
Rule will not promote consistent enforcement of Federal consumer 
financial law. For the reasons discussed in the section-by-section 
analysis further below, the CFPB concludes the ``digital application'' 
component of the market definition is appropriate. The CFPB already has 
broad supervisory oversight of the use of physical payment cards issued 
by the very large banks and credit unions that it supervises. However, 
there is a supervisory gap over the significant role that nonbank 
larger participants play in facilitating the use of payment cards 
through general-use digital consumer payment applications. As described 
above, consumer adoption of general-use digital consumer payment 
applications is very high, indicating that consumers often prefer them 
to physical cards. Indeed, in some cases, such as at the time of 
origination or card replacement, a nonbank's general-use digital 
consumer payment application may be the only way for the consumer to 
use the payment card.\134\ The Final Rule will fill this gap, which 
will promote consistent enforcement of Federal consumer financial 
law.\135\
---------------------------------------------------------------------------

    \134\ PULSE, PULSE Debit Issuer Study (Aug. 8, 2024) at 9-10 
(reporting that all surveyed issuers report provisioning debit cards 
to digital wallets, that 38 percent of debit cards are loaded into 
digital wallets, and that digital issuance of debit cards directly 
to such wallets is the top new capability that debit card issuers 
plan to introduce with 50 percent of issuers planning to add this 
service), <a href="https://content.pulsenetwork.com/2024-debit-issuer-study/2024-pulse-debit-issuer-study">https://content.pulsenetwork.com/2024-debit-issuer-study/2024-pulse-debit-issuer-study</a> (last visited Nov. 7, 2024).
    \135\ With respect to what the commenter referred to as food 
delivery applications and automobile purchase applications, for the 
reasons discussed in the section-by-section analysis of the 
exclusion for certain merchant and marketplace payment activities in 
paragraph (C) of the definition of ``consumer payment transaction,'' 
the CFPB believes those are part of a distinct market.
---------------------------------------------------------------------------

Other Regulators' Existing Oversight Authority
    With regard to comments on existing oversight of market 
participants, the CFPB agrees with the comment from the group of State 
attorneys general that stated that the rule would help existing 
regulatory oversight efforts in the market and would allow for 
increased coordination between Federal and State authorities to prevent 
unlawful conduct. The Bureau agrees that the existing regulatory 
oversight framework governing general-use digital consumer payment 
applications is important, but the Bureau believes that establishing 
its supervisory authority as part of this framework would better 
promote compliance with and consistent enforcement of Federal consumer

[[Page 99599]]

financial law and help it to detect risks to consumers and the market. 
The CFPB disagrees with the industry association comment suggesting 
that the CFPB must determine whether the market covered by the rule is 
inadequately supervised before issuing a larger participant rule; no 
such requirement appears in the text of the CFPA.\136\ The CFPB 
accounts for existing oversight when evaluating how to exercise its 
supervisory authority pursuant to CFPA section 1024(b)(2). 
Specifically, the CFPB takes seriously its inter-governmental 
coordination obligations, described below, and believes that they will 
promote coordination and minimize regulatory burden in connection with 
the CFPB's exercise of its supervisory authority over larger 
participants in this market and the existing regulatory oversight 
structure at the Federal and State levels.
---------------------------------------------------------------------------

    \136\ See, e.g., 12 U.S.C. 5514(a)(1)(B), (a)(2).
---------------------------------------------------------------------------

    For example, as required by the CFPA and explained in the Proposed 
Rule, the CFPB coordinates its examination activity, including at 
nonbanks, with State regulators.\137\ One purpose of this coordination 
is to prevent duplication and unnecessary regulatory burden. That 
coordination will address commenter concerns regarding CFPB oversight 
of larger participants that may engage in market activity that is 
subject to State money transmitter laws. In addition, industry comments 
often recognized that providers of pass-through payment wallets that do 
not hold or receive funds generally are not engaged in money 
transmission under State laws, and thus are not subject to State-level 
supervision.
---------------------------------------------------------------------------

    \137\ 88 FR 80197 at 80198 n.12. See also 12 U.S.C. 
5514(b)(2)(D) (CFPB shall exercise its supervisory authority under 
12 U.S.C. 5514(b)(1) in a manner designed to ensure that such 
exercise takes into consideration, among other things, the extent to 
which supervised nonbanks are subject to oversight by State 
authorities for consumer protection); 12 U.S.C. 5514(b)(3) (CFPB 
coordination of supervisory activities with States); Int'l Money 
Transfer Larger Participant Rule, 79 FR 56631 at 56632, 56638, 56643 
(explaining how the Bureau will coordinate with appropriate State 
regulatory authorities and will consider the extent of State 
supervisory activity when prioritizing individual examinations.); 
2013 CFPB-State Supervisory Coordination Framework (May 7, 2013) 
(describing process for CFPB-State coordination under information-
sharing memorandum of understanding), <a href="https://files.consumerfinance.gov/f/201305_cfpb_state-supervisory-coordination-framework.pdf">https://files.consumerfinance.gov/f/201305_cfpb_state-supervisory-coordination-framework.pdf</a> (last visited Nov. 8, 2024).
---------------------------------------------------------------------------

    The CFPB also disagrees with industry comments suggesting that this 
rule establishing CFPB authority to supervise larger participants in 
this market will create CFPB supervisory activities that are 
unnecessarily duplicative or burdensome vis-[agrave]-vis oversight 
activities by the FTC and prudential regulators. Congress has adopted 
mechanisms to prevent unnecessarily duplicative or burdensome CFPB 
supervisory activities in cases where the FTC may exercise enforcement 
authority or prudential regulators may exercise supervisory authority 
over larger participants.\138\ Among other things, the CFPB coordinates 
across its functions with the FTC, which does not have a supervisory 
tool.\139\ In addition, the CFPA provides that the CFPB has exclusive 
authority with respect to the prudential regulators to supervise larger 
participants for purposes of assuring compliance with Federal consumer 
financial law.\140\ Also, consistent with the requirements of CFPA 
section 1024(b)(3), the CFPB coordinates with prudential regulators to 
minimize the duplication and regulatory burden of supervisory activity 
pursuant to memoranda of understanding, including where appropriate at 
nonbank larger participants.\141\ Moreover, as discussed above, nonbank 
larger participants engage in substantial volumes of market activity 
with interconnection across the U.S. financial system. CFPB supervision 
of nonbank larger participants can assess compliance with the 
requirements of Federal consumer financial law across their various 
market activities, which involve interactions with banks and credit 
unions overseen by various Federal prudential regulators. Thus, CFPB 
oversight of larger participants can ensure consistent enforcement of 
Federal consumer financial law and complement the oversight of the 
Federal prudential regulators.
---------------------------------------------------------------------------

    \138\ Such supervisory authority may exist, for example, where 
(as noted by the industry commenter) prudential regulators may 
examine certain nonbank service providers to banks under authorities 
such as the Bank Service Company Act. See generally 12 U.S.C. 1861-
67.
    \139\ The CFPB coordinates with the FTC consistent with its 
obligations under the CFPA, including 12 U.S.C. 5514(c)(3) and 
5581(b)(5). See CFPB-FTC Memorandum of Understanding (Feb. 25, 2019) 
(section VII describing how CFPB coordinates its supervision and 
examination activities with the FTC), <a href="https://files.consumerfinance.gov/f/documents/cfpb_ftc_memo-of-understanding_2019-02.pdf">https://files.consumerfinance.gov/f/documents/cfpb_ftc_memo-of-understanding_2019-02.pdf</a> (last visited Nov. 8, 2024).
    \140\ 12 U.S.C. 5514(c), (d) (describing the extent to which 
CFPB supervisory and enforcement authorities are exclusive with 
respect to nonbank covered persons described in CFPA section 
1024(a)(1)). See also CFPA section 1025(b)(1) (similarly providing 
that the CFPB has exclusive authority to supervise very large 
depository institutions and their affiliates for the purposes listed 
therein, including assessing compliance with the requirements of 
Federal consumer financial laws).
    \141\ See 12 U.S.C. 5514(b)(3) (``To minimize regulatory burden, 
the Bureau shall coordinate its supervisory activities with the 
supervisory activities conducted by prudential regulators . . . 
including establishing their respective schedules for examining 
persons described in subsection (a)(1) [of CFPA section 1024] and 
requirements regarding reports to be submitted by such persons.''). 
See, e.g., CFPB, Board of Gov. of Fed. Rsv. System, FDIC, NCUA, and 
OCC Memorandum of Understanding (MOU) on Supervisory Coordination 
(May 16, 2012) at 2 (noting how CFPA sections 1024(b)(3)-(4) and 
1025(b)(2) require the CFPB to ``coordinate its supervisory 
activities with the supervisory activities conducted by the 
Prudential Regulators, including consultation regarding their 
respective schedules for examining Covered Institutions and 
requirements regarding reports to be submitted by Covered 
Institutions.''), <a href="https://files.consumerfinance.gov/f/201206_CFPB_MOU_Supervisory_Coordination.pdf">https://files.consumerfinance.gov/f/201206_CFPB_MOU_Supervisory_Coordination.pdf</a> (last visited Nov. 7, 
2024); see also id. (listing objectives of the MOU, including 
``[a]void[ing] unnecessary duplication of effort'' and 
``[m]inimiz[ing] unnecessary regulatory burden''); id. at 8 (``The 
CFPB and Prudential Regulators will coordinate in connection with 
examinations that relate to Covered Supervisory Activities of 
Covered Institutions' Service providers'').
---------------------------------------------------------------------------

CFPB's Existing Enforcement and Market-Monitoring Authorities
    The CFPB disagrees with those industry commenters suggesting that 
it cannot use its larger participant rulemaking authority to establish 
supervisory authority in this market due to the existence of the CFPB's 
enforcement and market-monitoring authorities. The CFPA identifies 
supervision of nonbank covered persons under CFPA section 1024 as a 
primary function of the CFPB.\142\ Sections 1024(a)(1)(B) and (2) of 
the CFPA specifically empower the CFPB to prescribe larger participant 
rules for the purpose of authorizing CFPB supervision, and those 
provisions contain no requirement that a larger participant rule 
consider the adequacy of the CFPB's other authorities or 
functions.\143\ Given the statutory scheme in the CFPA, any larger 
participant rule will generally apply to nonbank covered persons that 
also are subject to the CFPB's market-monitoring and enforcement 
authorities. These comments thus appear to reflect, in large part, a 
policy disagreement with Congress's decision to give the CFPB the 
ability to supervise nonbank larger participants of markets for 
consumer financial products and services it defines by rule in addition 
to its other authorities.
---------------------------------------------------------------------------

    \142\ See 12 U.S.C. 5511(c)(4) (listing supervision of covered 
persons, including nonbank covered persons, as one of the CFPB's 
``primary functions'').
    \143\ By contrast, in allocating its supervisory resources under 
CFPA section 1024(b)(2) the CFPB considers, among other things, 
``the extent to which such institutions are subject to oversight by 
State authorities for consumer protection.'' 12 U.S.C. 
5514(b)(2)(D).
---------------------------------------------------------------------------

    Further, as the Proposed Rule noted and as also discussed above, 
supervision can serve an important function that is distinct from and 
complementary to enforcement and

[[Page 99600]]

market monitoring.\144\ For example, supervision can benefit consumers 
and providers by detecting compliance problems early, at a point when 
correcting the problems would be relatively inexpensive and before many 
(or many more) consumers have been harmed.\145\ In addition, the CFPB 
conducts its supervisory activities not only for the purposes of 
assessing compliance with the requirements of Federal consumer 
financial law, but also for purposes of obtaining information about the 
person's activities and compliance systems or procedures and detecting 
and assessing risks to consumers and markets. These latter two purposes 
of its supervisory activities generally are distinct from its 
enforcement activities, which focus on addressing violations of Federal 
consumer financial law.\146\ In addition to promoting compliance in 
their own right, those activities also help to inform CFPB decisions 
regarding when to initiate enforcement activity. Similarly, CFPB 
supervisory and examination activity at individual firms can inform how 
the CFPB conducts market-wide monitoring. The CFPB's market monitoring 
function also can support decisions about when to initiate supervisory 
activity. For example, under CFPA section 1022(c)(1), the CFPB may use 
its market monitoring to support its functions, including to inform its 
prioritization of its nonbank supervision examination activities at 
larger participants.\147\
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    \144\ 88 FR 80197 at 80212-13.
    \145\ See also CFPB Supervision Director, What new supervised 
institutions need to know about working with the CFPB (Jan. 9, 2023) 
(``Supervisory activities may help entities identify issues before 
they become systemic or cause significant harm.''), <a href="https://www.consumerfinance.gov/about-us/blog/what-new-supervised-institutions-need-to-know-about-working-with-the-cfpb/">https://www.consumerfinance.gov/about-us/blog/what-new-supervised-institutions-need-to-know-about-working-with-the-cfpb/</a> (last visited 
Nov. 7, 2024).
    \146\ 12 U.S.C. 5511(c)(4).
    \147\ See 12 U.S.C. 5512(c)(1).
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The Final Rule Does Not Implicate the ``Major Questions'' Doctrine
    The CFPB disagrees with comments stating that the Rule implicates 
the ``major questions'' doctrine, which is reserved for ``extraordinary 
cases'' in which the ``history and the breadth of the authority that 
the agency has asserted'' and the vast ``economic and political 
significance'' of the assertion of authority by the agency ``provide a 
reason to hesitate before concluding that Congress meant to confer such 
authority.'' \148\ As noted above, the Final Rule does not impose any 
new substantive consumer protection requirements on larger 
participants. Because general-use digital consumer payment applications 
are consumer financial products and services as defined in the 
CFPA,\149\ the CFPB already has enforcement authority, market-
monitoring authority, and rulemaking authority with respect to nonbank 
covered persons participating in the market for general-use digital 
consumer payment applications. Whether or not the CFPB may exercise one 
additional form of authority--supervision--over a group of larger 
participants in that market is not a question of vast economic and 
political significance in the sense recognized by courts.\150\ In this 
regard, the CFPB notes that one nonprofit commenter confuses the 
overall dollar value of transactions through digital wallets (which the 
commentator estimates at almost $1 trillion) with the economic impact 
of this larger participant rulemaking, which is of course vastly 
smaller.\151\
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    \148\ W. Virginia v. EPA, 597 U.S. 697, 721 (2022) (cleaned up).
    \149\ See nn.241-42 infra (noting explanation in Proposed Rule, 
88 FR 80197 at 80205 nn.64-65).
    \150\ Cf., e.g., Biden v. Nebraska, 143 S. Ct. 2355, 2373-74 
(2023) (citing an estimate that the agency's action would ``cost 
taxpayers between `$469 billion and $519 billion' '' and that it 
implicated a ``matter of earnest and profound debate across the 
country'').
    \151\ Similarly, the CFPB's statements in press materials cited 
by the commenter do not suggest that this rulemaking would have a 
vast economic impact. The costs and benefits of this rulemaking are 
further discussed below. The CFPB also disagrees with the commenter 
that section 1024(a)(1)(B) would need to refer specifically to 
``digital wallets'' to authorize this rulemaking. By that logic, 
there could be no larger participant rulemakings because section 
1024(a)(1)(B) refers to markets for ``other consumer financial 
products or services'' without expressly identifying particular 
consumer financial products and services.
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CFPB Examinations of Larger Participants
    With respect to comments on the statement in the Proposed Rule 
noting that the CFPB's supervisory authority is not limited to the 
consumer financial products or services that qualified a person for 
supervision, the CFPB clarifies it is not relying on that position as a 
rationale for the Final Rule or as authority for issuing the Final 
Rule, and that the CFPB would finalize the market definition, market-
related definitions, and larger-participant test as currently 
formulated in this Final Rule irrespective of the existence of that 
position.\152\
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    \152\ Nonetheless, the CFPB notes that it explained the basis 
for this interpretation in its first larger participant rulemaking, 
for the consumer reporting market, where it noted that the ``Dodd-
Frank Act authorizes the Bureau to supervise `covered person[s]' 
described in 12 U.S.C. 5514(a)(1)(A) through (E)[ ]'' and that 
supervision of certain other activities of such persons ``is 
consistent with the purposes that the Dodd-Frank Act sets out for 
the Bureau's supervisory activities'' set forth in 12 U.S.C. 
5514(b)(1). See 77 FR 42874 at 42880; see also 12 U.S.C. 
5514(a)(1)(B) (providing that ``this section shall apply to any 
covered person'' that is a nonbank ``larger participant of a market 
for other consumer financial products or services'' as defined by 
rule); 12 U.S.C. 5514(b)(1) (providing that ``[t]he Bureau shall 
require reports and conduct examinations on a periodic basis of 
persons described in [12 U.S.C. 5514(a)(1)] for'' certain listed 
purposes). The CFPB disagrees with certain commenters' suggestion 
that the reference to ``relevant product markets and geographic 
markets'' in the provision describing the operation of the CFPB's 
risk-based supervision program (12 U.S.C. 5514(b)(2)) was intended 
to impliedly limit the scope of the CFPB's supervisory authority 
under 12 U.S.C. 5514(a)(1) and (b)(1) to only the consumer financial 
products and services described in the larger participant rule. The 
CFPB also disagrees that this interpretation implicates the major 
questions doctrine for reasons discussed above in the CFPB's 
response to other comments about that doctrine.
---------------------------------------------------------------------------

109(a)(1) Market Definition--Providing a General-Use Digital Consumer 
Payment Application

Proposed Rule
    Proposed Sec.  1090.109(a)(1) would have described the market for 
consumer financial products or services covered by the Proposed Rule as 
encompassing ``providing a general-use digital consumer payment 
application.'' The term would have been defined as providing a covered 
payment functionality through a digital application for consumers' 
general use in making consumer payment transaction(s). This term 
incorporated other terms defined in proposed Sec.  1090.109(a)(2): 
``consumer payment transaction(s),'' ``covered payment functionality,'' 
``digital application,'' and ``general use.'' The term ``covered 
payment functionality'' would have included a ``funds transfer 
functionality'' and a ``wallet functionality,'' terms which proposed 
Sec.  1090.109(a)(2) also would have defined.\153\ The Proposed Rule 
sought comment on all aspects of the proposed market definition, 
including whether the market definition in proposed Sec.  
1090.109(a)(1) or the market-related definitions in proposed Sec.  
1090.109(a)(2), discussed in the section-by-section analysis below, 
should be expanded, narrowed, or otherwise modified.
---------------------------------------------------------------------------

    \153\ The term ``consumer payment transaction(s)'' also would 
have incorporated another term--``State,'' which proposed Sec.  
1090.109(a)(2) would have defined.
---------------------------------------------------------------------------

Comments Received
    Several commenters addressed the proposed market definition 
overall. The Final Rule summarizes those comments in this section-by-
section analysis of the market definition in Sec.  1090.109(a)(1). In 
addition, some comments addressed certain specific defined terms used 
in the market definition or called for

[[Page 99601]]

certain exclusions or additions to the market by modifying those 
defined terms. The Final Rule summarizes and responds to those comments 
in the section-by-section analysis of the market-related definitions in 
Sec.  1090.109(a)(2) below.
    As discussed above, some commenters expressed support for the 
Proposed Rule to establish supervisory authority over the market that 
includes funds transfer apps and wallet functionalities with general 
use that nonbank covered persons provide to consumers through digital 
applications. For example, as described above, a group of State 
attorneys general stated that the CFPB's supervisory oversight of 
larger participants in this market would help to promote compliance 
with Federal consumer financial law and to detect and assess risks 
posed by this emerging financial market and market participants. 
Banking and credit union associations, as well as a payment network and 
nonprofit, also supported CFPB supervisory oversight of larger 
participants in the proposed market, as described in the summary of 
general comments above. As also described above, consumer group 
comments also were supportive of the scope of the market activities 
defined in the Proposed Rule, while calling for certain scope 
expansions, as discussed further below. In addition, an industry 
association expressed general support for the proposal to define a 
market that allows the CFPB to oversee entities with varied business 
models.
    Other commenters disagreed with the approach to market definition 
in the Proposed Rule. For example, some industry commenters stated that 
larger participant rules must apply antitrust law market definition 
principles because, in their view, the statutory provision in CFPA 
section 1024(a)(1)(B) authorizing CFPB rules to define larger 
participants of ``a market'' incorporates those principles. Some of 
these commenters did not provide a legal basis for this view. Others, 
such as three industry trade associations, cited Congress' use of the 
phrase ``relevant product markets'' in an adjacent provision, CFPA 
section 1024(b)(2), and suggested that the term ``market'' in section 
1024(a)(1)(B) is implicitly limited by the phrase ``relevant product 
market.'' \154\ They further suggested that the terms ``market'' and 
``relevant product market'' should be understood to incorporate 
antitrust case law discussing the boundaries of a market for purposes 
of evaluating the viability of an antitrust claim, including cases 
holding that a group of products are in the same market under antitrust 
law if they are reasonably interchangeable by consumers for the same 
purposes.\155\ Two of these industry associations also stated that 
Congress included the requirement in CFPA section 1024(a)(2) that the 
CFPB consult with the FTC prior to issuing a larger participant rule 
because of the FTC's role in enforcing Federal antitrust laws.\156\ 
These commenters therefore concluded that a larger participant rule 
must define ``a market'' that qualifies as a ``relevant product 
market'' within the meaning of antitrust law.\157\
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    \154\ Section 1024(b)(2) calls for the CFPB to exercise its 
authority in CFPA section 1024(b)(1) to require reports and 
examinations of nonbank covered persons described in CFPA section 
1024(a)(1) ``in a manner designed to ensure that such exercise . . . 
is based on the assessment by the Bureau of the risks posed to 
consumers in the relevant product markets and geographic markets,'' 
and taking into consideration certain factors further specified in 
CFPA section 1024(b)(2).
    \155\ See, e.g., United States v. E.I. du Pont de Nemours & Co., 
351 U.S. 377, 395 (1956). One commenter also cited a European 
regulation in support of its position.
    \156\ The summary and response to comments regarding the FTC 
consultation process is included in part IV above.
    \157\ Two of the industry associations also indicated that the 
Proposed Rule did not do so because antitrust law market definition 
requires examining the factors that influence consumer choices, and 
the Proposed Rule did not discuss those factors.
---------------------------------------------------------------------------

    Those commenters and several other comments from industry, 
nonprofits, and Members of Congress also disagreed with the proposed 
market on the grounds that it was overbroad, conflating several markets 
into one. For example, a comment from Members of Congress stated that 
in their view, the proposal sought to cover different markets such as 
peer-to-peer services, stored value accounts, neobanking, merchant 
payment processing, and payment credential management.\158\ In 
addition, some industry associations stated that the proposed market 
would not qualify as a valid market because it groups together four 
different types of activities that, in their view, are not economic 
substitutes. They stated that these activities function in different 
ways and meet different needs and use cases. They described four of 
these activities as follows: (1) drawing from a stored balance held by 
the company; (2) routing funds held in a third-party bank account for 
transmission to a recipient; (3) charging or offering a payment method 
for consumer purchases in a manner that is excluded from State money 
transmitter regulations; \159\ and (4) storing and transmitting payment 
credentials without participating in the flow of funds from the 
consumer to the recipient. They also stated that digital applications 
for person-to-person transfers and digital applications for processing 
payments for merchants are different and present different risks of 
consumer harm. Because these activities in their view constitute 
separate markets, they stated that the Proposed Rule deviated without 
justification from previous larger participant rules that did not 
encompass multiple markets.\160\
---------------------------------------------------------------------------

    \158\ However, as discussed above, the market is not based on 
providing a stored value account. And as discussed below under 
``covered payment functionality,'' the market definition generally 
does not apply to merchant payment processors.
    \159\ They added that State money transmitter regulation 
excludes this activity because, in their view, the activity poses 
low risks.
    \160\ As an example, they cited the international money transfer 
larger participant rule in which the CFPB declined to include the 
domestic money transfer market.
---------------------------------------------------------------------------

    More broadly, an industry association also stated that the market 
includes ``P2P'' and digital wallet functionalities that, in their 
view, are not reasonably interchangeable because they provide 
``similar'' but ``differentiated'' services to consumers. Another 
industry association stated that consumers rely on funds transfer 
functionalities and wallet functionalities in different ways, and that 
these functionalities sometimes, but not always, may be interrelated. 
They stated that the CFPB should do a ``piecewise analysis'' of these 
functionalities, separately analyzing how consumers rely upon them. 
They stated that wallet functionalities initiate funds transfers but 
are subject to Regulation E only when they store funds. They suggested 
that the Proposed Rule did not establish a purpose for including wallet 
functionalities in the market when they do not store funds. An industry 
firm and two nonprofits suggested that wallet functionalities that do 
not store funds instead facilitate consumers' payments for purchases 
from merchants by storing and transmitting payment credentials for 
accounts held at third-party financial institutions the CFPB already 
supervises. They described that activity as part of a separate market 
from the other payment functionalities included in the proposed market. 
They stated that the CFPB's proposal to include such wallet 
functionalities in the proposed market does not reflect the sensitivity 
the CFPB has shown to differences among other consumer financial 
products and services, such as consumer reporting, consumer debt 
collection, and student loan servicing, by covering them in separate 
larger

[[Page 99602]]

participant rulemakings defining separate markets.\161\
---------------------------------------------------------------------------

    \161\ This commenter and another industry association suggested 
this approach was inconsistent with how a previous larger 
participant rule engaged in ``tailor[ing]'' of the rule. 78 FR 73383 
at 73397. However, the quoted portion of the previous rule addressed 
the tailoring of the larger-participant test to the market at hand, 
which was not the subject of the comments described here.
---------------------------------------------------------------------------

    A nonprofit commenter described the proposed market as being 
composed of multiple sectors, including the first three groups of 
activities listed by the industry association comments described above, 
as well as what they described as fully online fintech firms such as 
``neobanks'' and money transmitters. In its view, consumers interact 
with these products differently and rely on them for different 
purposes, and each presents different consumer harms.
Response to Comments Received
    As an initial matter, the CFPB disagrees with some industry 
commenters' novel suggestion that larger participant rules must define 
a market that would qualify as a market under antitrust law. In the 
CFPB's international money transfer larger participant rulemaking, 
large providers of international money transfers urged the CFPB to take 
the opposite position--i.e., to state that larger participant rules do 
not define ``markets'' for purposes of antitrust law. In response, the 
CFPB so clarified.\162\
---------------------------------------------------------------------------

    \162\ See Comment on proposed international money transfer 
larger participant rule by Dolex Dollar Express, Inc., MoneyGram 
Payment Systems, Inc., RIA Financial Services, Sigue Corporation, 
and Western Union Financial Services, Inc. (April 1, 2014) (2014 
Industry Comment Letter) at 5 (``[T]he term `market' for purposes of 
defining a larger participant should not be used in the absence of 
cautionary language to make clear that the term is not reflective of 
a Bureau determination of `market' for antitrust purposes.''), 
<a href="https://www.regulations.gov/comment/CFPB-2014-0003-0014">https://www.regulations.gov/comment/CFPB-2014-0003-0014</a> (last 
visited Nov. 7, 2024); CFPB, Final International Money Transfer 
Larger Participant Rule, 79 FR 56631 at 56635 n.43 (stating in 
response to comment that in its larger participant rulemakings 
``[t]he Bureau neither defines markets for purposes of antitrust 
law, nor intends the market definition in this Final Rule to be used 
for any purpose other than determining larger-participant status'').
---------------------------------------------------------------------------

    Having carefully considered commenters' arguments, the Final Rule 
maintains the position announced in the international money transfer 
larger participant rule for several reasons. As explained below, the 
market definition in the Final Rule fits within a more general 
understanding of the term ``market'' reflected in CFPA section 1024(a), 
which does not require application of antitrust law. First, commenters 
have not identified any language in CFPA section 1024, or any 
legislative history, that expressly refers to antitrust statutes, 
antitrust caselaw, or antitrust concepts of a market such as 
substitutability and reasonable interchangeability. Instead, the 
commenters' argument depends on an attenuated and unpersuasive argument 
that (1) reads the term ``market'' in section 1024(a)(1)(B) as being 
implicitly limited by the phrase ``relevant product market'' in a 
separate provision, section 1024(b)(2); and then (2) further suggests 
that the phrase ``relevant product market'' in section 1024(b)(2) was 
meant to implicitly import antitrust concepts of substitutability and 
reasonable interchangeability into the CFPB's larger participant 
rulemakings under section 1024(a)(1)(B). Second, section 1024(a)(1)(B) 
gives authority to the CFPB to define by rule a larger participant of 
``a market for other consumer financial products or services[.]'' \163\ 
That phrasing is meaningful because CFPA section 1024(a) enumerates, in 
paragraphs (A), (D), and (E) three categories of consumer financial 
products and services over which the CFPB has supervisory authority. 
Legislative history suggests that Congress understood each to be a 
separate ``market'' in a general sense.\164\ The first category 
encompasses an array of different services that broadly relate to 
mortgage loans (the ``origination, brokerage, or servicing of 
[mortgage] loans'' and also ``loan modification and foreclosures relief 
services in connection with such loans'').\165\ Another category is 
``private education loans,'' which are generally understood to be part 
of a broader market for educational financing that also includes 
Federal student loans.\166\ The third category is ``payday loans,'' 
which are understood to compete with other types of higher-cost credit 
such as title loans and installment loans.\167\ These categories thus 
do not describe consumer financial products and services that 
correspond to the strict antitrust conception of a market, which 
undercuts the suggestion that the term ``market'' in section 
1024(a)(1)(B) should be understood to implicitly incorporate antitrust 
concepts.\168\ Third, the purpose of defining a ``relevant product 
market'' under antitrust law is to determine whether a firm can exert 
monopoly power in a market and thereby profit from supra-competitive 
pricing.\169\ Market power and the analysis of it generally is the 
domain of antitrust law, not the Federal consumer financial law over 
which the CFPB has authority. Commenters have not presented any 
persuasive reason why Congress would have wanted the terms

[[Page 99603]]

``market'' and ``relevant product market'' in section 1024 to be 
limited by reference to antitrust laws that the CFPB does not enforce 
and that do not concern the CFPB's supervisory function.
---------------------------------------------------------------------------

    \163\ 12 U.S.C. 5514(a)(1)(B).
    \164\ The Senate Report to the CFPA describes the ``mortgage 
market'' that is the subject of CFPA section 1024(a)(1)(A) as 
``consist[ing] of more than 25,000 lenders, servicers, brokers, and 
loan modification firms that would be subject to Bureau supervision 
and enforcement.'' S. Rep. 111-176 (Apr. 30, 2010) at 163.
    \165\ 12 U.S.C. 5514(a)(1)(A); see, e.g., CPFB, Final Rule, 
Mortgage Servicing Rules Under the Real Estate Settlement Procedures 
Act (Regulation X), 78 FR 10696, 10699 (Feb. 14, 2013) (providing an 
overview of the ``mortgage servicing market'' within the context of 
the ``mortgage market'' that is ``broader'').
    \166\ 12 U.S.C. 5514(a)(1)(D); see, e.g., CFPB, Final Rule, 
Defining Larger Participants of the Student Loan Servicing Market, 
78 FR 73383, 73385 (Dec. 6, 2013) (``[t]he student loan servicing 
market is comprised of entities that service Federal and private 
student loans that have been disbursed to pay for post-secondary 
education expenses''); Kelly D. Edmiston, Lara Brooks, and Steven 
Shepelwich, Fed. Rsv. Bk. of Kansas City Research Working Paper 12-
05, ``Student Loans: Overview and Issues (Update)'' (Aug. 2012 rv. 
Apr. 2013) at 4 (``The student loan market is made up of federal and 
`private' student loans. Federal student loans are those that are 
listed under Title IV of the Higher Education Act. Private student 
loans are those made by depository and non-depository financial 
institutions (banks) and non-profit lenders (states).''), <a href="https://www.kansascityfed.org/documents/5428/rwp12-05edmistonbrooksshepelwich.pdf">https://www.kansascityfed.org/documents/5428/rwp12-05edmistonbrooksshepelwich.pdf</a> (last visited Nov. 7, 2024).
    \167\ 12 U.S.C. 5514(a)(1)(E); see, e.g., CFPB, Final Rule, 
Payday, Vehicle Title, and Certain High-Cost Installment Loans, 82 
FR 54472, 54475 (Nov. 17, 2017) (referring to payday loans as part 
of a ``broader set of liquidity loan products that also includes 
certain higher-cost longer-term installment loans'' that are 
sometimes referred to as ``payday installment loans''); NCUA, Final 
Rule, Payday Alternative Loans, 84 FR 51942 (Oct. 1, 2019) 
(authorizing credit unions to originate certain higher-cost 
installment loans with a term of up to 12 months to compete with 
payday loans).
    \168\ Similarly, larger participant rulemakings only apply to 
nonbank covered persons, and not to insured depository institutions, 
insured credit unions, and certain of their affiliates that may 
compete with nonbanks (and that may be subject to CFPB supervision 
under section 1025 or certain CFPB supervisory activities described 
under section 1026). See 12 U.S.C. 5514(a)(3)(A). If Congress had 
intended larger participant rulemakings to define a market for 
antitrust purposes, it presumably would have expressly accounted for 
how insured depository institutions, insured credit unions, and 
certain of their affiliates participate in such markets too.
    \169\ See, e.g., Thomas G. Krattenmaker, Robert H. Lande, Steven 
C. Salop, Monopoly Power and Market Power in Antitrust Law, 76 Geo. 
L.J. 241, 255 (1987) (noting that ``antitrust law now requires proof 
of actual or likely market power or monopoly power to establish most 
types of antitrust violations'' and ``market power and market 
definition are closely rel

[…truncated; see source link]
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