Proposed Data Collection Submitted for Public Comment and Recommendations
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Abstract
The Centers for Disease Control and Prevention (CDC), as part of its continuing effort to reduce public burden and maximize the utility of government information, invites the general public and other Federal agencies the opportunity to comment on a proposed and/or continuing information collection, as required by the Paperwork Reduction Act of 1995. This notice invites comment on a proposed information collection project titled Data Collection Through Web Based Surveys for Evaluating Act Against AIDS Social Marketing Campaign Phases Targeting Consumers. This proposed information collection activity includes the use of web surveys to test campaign messaging.
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<title>Federal Register, Volume 86 Issue 170 (Tuesday, September 7, 2021)</title>
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[Federal Register Volume 86, Number 170 (Tuesday, September 7, 2021)]
[Notices]
[Pages 50122-50124]
From the Federal Register Online via the Government Publishing Office [<a href="http://www.gpo.gov">www.gpo.gov</a>]
[FR Doc No: 2021-19162]
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DEPARTMENT OF HEALTH AND HUMAN SERVICES
Centers for Disease Control and Prevention
[60Day-21-0920; Docket No. CDC-2021-0092]
Proposed Data Collection Submitted for Public Comment and
Recommendations
AGENCY: Centers for Disease Control and Prevention (CDC), Department of
Health and Human Services (HHS).
ACTION: Notice with comment period.
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SUMMARY: The Centers for Disease Control and Prevention (CDC), as part
of its continuing effort to reduce public burden and maximize the
utility of government information, invites the general public and other
Federal agencies the opportunity to comment on a proposed and/or
continuing information collection, as required by the Paperwork
Reduction Act of 1995. This notice invites comment on a proposed
information collection project titled Data Collection Through Web Based
Surveys for Evaluating Act Against AIDS Social Marketing Campaign
Phases Targeting Consumers. This proposed information collection
activity includes the use of web surveys to test campaign messaging.
DATES: CDC must receive written comments on or before November 8, 2021.
ADDRESSES: You may submit comments, identified by Docket No. CDC-2021-
0092 by any of the following methods:
<bullet> Federal eRulemaking Portal: <a href="http://Regulations.gov">Regulations.gov</a>. Follow the
instructions for submitting comments.
<bullet> Mail: Jeffrey M. Zirger, Information Collection Review
Office, Centers for Disease Control and Prevention, 1600 Clifton Road
NE, MS-D74, Atlanta, Georgia 30329.
Instructions: All submissions received must include the Agency name
and Docket Number. CDC will post, without change, all relevant comments
to <a href="http://Regulations.gov">Regulations.gov</a>.
Please note: Submit all comments through the Federal eRulemaking
portal
[[Page 50123]]
(regulations.gov) or by U.S. mail to the address listed above.
FOR FURTHER INFORMATION CONTACT: To request more information on the
proposed project or to obtain a copy of the information collection plan
and instruments, contact Jeffrey M. Zirger, Information Collection
Review Office, Centers for Disease Control and Prevention, 1600 Clifton
Road NE, MS-D74, Atlanta, Georgia 30329; phone: 404-639-7118; Email:
<a href="/cdn-cgi/l/email-protection#afc0c2cdefcccbcc81c8c0d9"><span class="__cf_email__" data-cfemail="ee81838cae8d8a8dc0898198">[email protected]</span></a>.
SUPPLEMENTARY INFORMATION: Under the Paperwork Reduction Act of 1995
(PRA) (44 U.S.C. 3501-3520), Federal agencies must obtain approval from
the Office of Management and Budget (OMB) for each collection of
information they conduct or sponsor. In addition, the PRA also requires
Federal agencies to provide a 60-day notice in the Federal Register
concerning each proposed collection of information, including each new
proposed collection, each proposed extension of existing collection of
information, and each reinstatement of previously approved information
collection before submitting the collection to the OMB for approval. To
comply with this requirement, we are publishing this notice of a
proposed data collection as described below.
The OMB is particularly interested in comments that will help:
1. Evaluate whether the proposed collection of information is
necessary for the proper performance of the functions of the agency,
including whether the information will have practical utility;
2. Evaluate the accuracy of the agency's estimate of the burden of
the proposed collection of information, including the validity of the
methodology and assumptions used;
3. Enhance the quality, utility, and clarity of the information to
be collected;
4. Minimize the burden of the collection of information on those
who are to respond, including through the use of appropriate automated,
electronic, mechanical, or other technological collection techniques or
other forms of information technology, e.g., permitting electronic
submissions of responses; and
5. Assess information collection costs.
Proposed Project
Data Collection Through Web Based Surveys for Evaluating Act
Against AIDS Social Marketing Campaign Phases Targeting Consumers (OMB
Control No. 0920-0920, Exp. 11/30/2021)--Extension -- National Center
for HIV/AIDS, Viral Hepatitis, STD and TB Prevention (NCHHSTP), Centers
for Disease Control and Prevention (CDC).
Background and Brief Description
In response to the continued HIV epidemic in our country, CDC
launched the Let's Stop HIV Together campaign (formerly known as Act
Against AIDS), a multifaceted communication campaign to reduce HIV
incidence in the United States in 2009. CDC has released the campaign
in phases, with some of the phases running concurrently. Each phase of
the campaign uses mass media and direct-to-consumer channels to deliver
messages. Some campaigns provide basic education and increase awareness
of HIV/AIDS among the general public whereas others emphasize HIV
prevention and testing among specific subgroups or communities at
greatest risk of infection. CDC will also develop new messages to
address changes in prevention science and subpopulations affected by
HIV. The proposed study will assess the effectiveness of these social
marketing messages aimed at increasing HIV/AIDS awareness, increasing
prevention behaviors, and improving HIV testing rates among consumers.
This Extension of an ongoing study will allow for continued
evaluation of the effectiveness of Let's Stop HIV Together social
marketing campaign through surveys with consumers. A total of 6,445
respondents were approved for the previously renewed Generic ICR (0920-
0920) in 2018, and since the approval date, 1,000 respondents were
surveyed under the GenIC, ``Development of Messages for the Let's Stop
HIV Together National Campaign''. The information collected from this
survey was used to evaluate the acceptability and potential
effectiveness of proposed concepts, messages, and taglines for a
component of the Let's Stop HIV Together campaign focused on HIV
prevention that promotes proven, effective prevention strategies, such
as pre-exposure prophylaxis (PrEP) and treatment as prevention (TasP).
CDC is requesting a one-year extension to continue surveying target
audiences. Through this extension, we plan to reach the remaining
approved 5,445 respondents. To obtain the remaining respondents, we
anticipate screening approximately 30,880 individuals. Depending on the
target audience for the campaign phase, the study screener will vary.
The study screener may address one or more of the following items:
Race/ethnicity, sexual behavior, sexual orientation, gender identity,
HIV testing history, HIV status, and injection drug use. Each survey
will have a core set of items asked in all rounds, as well as a module
of questions relating to specific Let's Stop HIV Together phases and
activities.
Respondents will be recruited through national opt-in email lists,
the internet, and external partnerships with community-based and
membership organizations that work with or represent individuals from
targeted populations (e.g., National Urban League, the National Medical
Association). Respondents will self-administer the survey at home on
personal computers. In total CDC requests approval for an estimated
3,751 burden hours. There is no cost to the respondents other than
their time.
Estimated Annualized Burden Hours
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Number of Average burden
Type of respondent Form name Number of responses per per response Total burden
respondents respondent (in hr) (in hr)
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Individuals (male and female) Study Screener.. 30,880 1 2/60 1,029
aged 18 years and older. Survey Module... 5,445 1 30/60 2,722
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Total..................... ................ .............. .............. .............. 3,751
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[[Page 50124]]
Jeffrey M. Zirger,
Lead, Information Collection Review Office, Office of Scientific
Integrity, Office of Science, Centers for Disease Control and
Prevention.
[FR Doc. 2021-19162 Filed 9-3-21; 8:45 am]
BILLING CODE 4163-18-P
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